---
title: "Brooch Pins for Crafts — $55K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/brooch-pins-for-crafts"
last_updated: "2026-08-09T09:47:36.390Z"
locale: en
meta:
description: "Niche score 53/100 · $55K/yr market · 226K searches/yr · $8.04 avg price. A small market ($55K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $55K/yr market · 226K searches/yr · $8.04 avg price. A small market ($55K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Brooch Pins for Crafts — $55K/yr Amazon US Niche (2026) - Flapen"
---
# **brooch pins for crafts**
**Worth a look**
Shows no brand lock-in (top 5 brands take 35% of clicks), but a small market ($55K/yr) keeps it on the watch list.
Market size 14Growth 43Conversion 38Competition 89Returns 90Price range 21Avg price 22Brand share 96Review moat 66Quality gap 35
**Brand share**
**Incredible****35%**
top-5 brand share — no brand owns this niche
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Review moat**
**Good****840.41**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+14.5%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****3.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$8.04**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****$3.89–$17.91**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$55K**
$55K/yr · 226K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, brooch pins for crafts is a $55K/yr Amazon United States market (226K searches/yr). The top 5 brands hold 35% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **brooch pins for crafts market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$48K–$64K**
- units × avg price
- **Conversion rate**
- **3.0%**
- **Avg BSR**
- **#199**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **84%**
- **Out of stock**
- **2.2%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**58 **▼falling
**Sellers**
**65**
**Top-5 brand share**
**35%**
Top 20: 69%
**Top-5 click share**
**26%**
Top 20: 59%
**Open market**
**62%**
- Bulrash13% - TIHOOD7% - TBUZ6% - EllaYIDOI5% - Rozecollin4% - BEADNOVA4%
## **Top brooch pins for crafts search terms**
- **brooch pins for crafts**37K/yr-12.2%3.2% conv. - **pin for clothes**24K/yr+35.6%2.5% conv. - **shirt pins**17K/yr+56.5%1.1% conv. - **brooch pin backs**22K/yr-12.2%5.0% conv. - **cute safety pins**13K/yr+25.3%1.5% conv. - **fashion safety pins**11K/yr+47.2%3.0% conv. - **safety pin charms**18K/yr-0.5%1.0% conv. - **brooch safety pins**11K/yr+35.3%1.8% conv. - **fancy safety pins**11K/yr+24.3%2.0% conv. - **pins decorative**7K/yr+55.1%0.4% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/brooch-pins-for-crafts/search-terms)
## **Top brooch pins for crafts products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$3K9%$5K12%$7K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**24 Pieces Pearl Crystal Brooch Safety Pins Button Pins Pant Waist Tightener Pins for Clothes Sweater Shawl Collar Dress Cardigan Shirt Jeans Decoration Accessories for Women Girls(Classic)**Bulrash**$9.94**4.6★369 rev](https://www.amazon.com/dp/B0DRYNBWPT) [2**100pcs Brooch Pin Backst - 4 Siezs 0.78 in/1 in/1.4 in/1.77in Silver Bar Pins & Clasp Backings for Jewelry Making Badges Crafts Name Tags and DIY Accessories**EllaYIDOI**$5.96**4.6★141 rev](https://www.amazon.com/dp/B0F9XCM8SB) [3**70 Pcs Pearl Brooch Sweater Shawl Hat Clip Neckline Pins Double Faux Pearl Brooches for Women Fashion Cover Up Buttons Clothing Dresses Decoration Accessories Pant Waist Tightener Safety Pins**TBUZ**$8.69**4.6★759 rev](https://www.amazon.com/dp/B0BJPJ7XSN) [4**TIHOOD 40PCS Pearl Brooch Pant Waist Tightener Safety Pin Double Faux Pearl Brooches for Women Girls Fashion Cover Up Buttons Clothing Dresses Decoration Accessories Pant Waist Tightener Safety Pins**TIHOOD**$9.91**4.5★376 rev](https://www.amazon.com/dp/B0CKNPXM9V) [5**72Pcs Junk Socks Charms Kit Gold Brooches and Pins for Women Pearl and Rhinestone Sock Charms with Safety Pins DIY Accessories for Decorating and Personalizing Socks Clothes Hats Shoes Scarf Shawl**Rozecollin**$6.88**4.7★465 rev](https://www.amazon.com/dp/B0DRT8LGPY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**100 Pcs Brooch Pin Backs Silver Bar Pins with Locking Safety Clasp 4 Size (20/25/38/45mm) Safety Pin with Plastic Box for Jewelry Making Name Tags Badges DIY Crafts**ZNBSIXP**$5.96**20 rev7mo ago](https://www.amazon.com/dp/B0G6FZTZB1) [**Jersvimc 100Pcs Brooch Pin Backs Safety Bar Pin - 20MM Metal Locking Pins Back Clasp Silver Small Jewelry Pins for Crafts Badges DIY Tag**Jersvimc**$4.53**16 rev7mo ago](https://www.amazon.com/dp/B0G5YW2WR2) [**120Pcs Brooch Pin Back 4-Size Metal Bar Pin Back for Crafts 20-38mm Badge Pin Backs with Holes Silver Brooch Clasp Pin for Name Tag DIY Crafts Jewelry Making Corsage**keepsweat**$6.67**18 rev10mo ago](https://www.amazon.com/dp/B0FPQLLFWM) [**100pcs Brooch Pin Backst - 4 Siezs 0.78 in/1 in/1.4 in/1.77in Silver Bar Pins & Clasp Backings for Jewelry Making Badges Crafts Name Tags and DIY Accessories**EllaYIDOI**$5.96**141 rev1y ago](https://www.amazon.com/dp/B0F9XCM8SB) [**12 PCS Fancy Safety Pins Rhinestone Gold and Sliver Safety Pins Large Decorative Brooch Pins for Clothing Women Crystal Brooch Pin for Clothes Hats Shawl**YQQYG**$7.17**82 rev1y ago](https://www.amazon.com/dp/B0F221CJKC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Jersvimc 100Pcs Brooch Pin Backs Safety Bar Pin - 20MM Metal Locking Pins Back Clasp Silver Small Jewelry Pins for Crafts Badges DIY Tag**Jersvimc**$4.53**5.0★**▲ 150%**](https://www.amazon.com/dp/B0G5YW2WR2) [**120Pcs Brooch Pin Back 4-Size Metal Bar Pin Back for Crafts 20-38mm Badge Pin Backs with Holes Silver Brooch Clasp Pin for Name Tag DIY Crafts Jewelry Making Corsage**keepsweat**$6.67**5.0★**▲ 121%**](https://www.amazon.com/dp/B0FPQLLFWM) [**72Pcs Junk Socks Charms Kit Gold Brooches and Pins for Women Pearl and Rhinestone Sock Charms with Safety Pins DIY Accessories for Decorating and Personalizing Socks Clothes Hats Shoes Scarf Shawl**Rozecollin**$6.88**4.7★**▲ 114%**](https://www.amazon.com/dp/B0DRT8LGPY) [**100 Pcs Brooch Pin Backs Silver Bar Pins with Locking Safety Clasp 4 Size (20/25/38/45mm) Safety Pin with Plastic Box for Jewelry Making Name Tags Badges DIY Crafts**ZNBSIXP**$5.96**4.6★**▲ 112%**](https://www.amazon.com/dp/B0G6FZTZB1) [**WILLBOND 6 Pcs Artificial Pearl Brooch Pins Sweater Shawl Safety Clips Dress Clips for Women (Gold Silver White)**WILLBOND**$7.76**4.0★**▲ 104%**](https://www.amazon.com/dp/B08P4MY5HB)
**~~View all trending →~~**
## **What buyers say about brooch pins for crafts**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Decent quality”*
**Value For Money**12%
*“Excellent price”*
**Advertised Vs Actual Product**9%
*“Better than expected”*
**Size-Overall**9%
*“These are snug”*
**Ease Of Use**8%
*“Easy to use”*
**Color**4%
*“bright colors”*
**Durability**4%
*“They are durable, arrived quickly, and do exactly what is expected of them so far”*
**Strength**3%
*“Not fragile at all”*
**Design-Overall**3%
*“Cute Designs”*
**Shape/Style**3%
*“Love that they come in an array of shapes and styles”*
### **What buyers complain about **
**Strength**21%
*“Not Sturdy”*
**Quality-Overall**17%
*“Disappointing Quality Control”*
**Size-Overall**9%
*“On the small side”*
**Thickness**8%
*“Theyre too thick”*
**Durability**4%
*“break pretty easily. not all of them”*
**Material Quality**3%
*“Ok but, The points are dull hard to get through material”*
**Ease Of Use**3%
*“Very difficult to open”*
**Weight Heavy**3%
*“Weak”*
**Value For Money**3%
*“Over priced,”*
**Rusts/Corrodes**3%
*“One of the items in the package was rusty”*
### **Top return reasons **
**Size-Overall**37%
**Advertised Vs Actual Product**9%
**Quality-Overall**8%
**Value For Money**6%
**Strength**6%
**Defective Material/Parts**6%
**Functionality-Overall**4%
**Material Quality**3%
**Color**2%
**Safety Standards**2%
## **Common questions**
- **Is brooch pins for crafts profitable to sell on Amazon United States?**
- The niche generates $55K/yr across 70 tracked products. 3 of 16 products launched in the last 360 days are still selling. 90-day search growth is +14.5%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the brooch pins for crafts niche?**
- 58 brands and 65 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 35% of demand.
- **What do buyers complain about in brooch pins for crafts?**
- Top complaints mined from reviews: Strength, Quality-Overall, Size-Overall. The return rate is 1.3%.
- **What does it cost to enter the brooch pins for crafts niche?**
- Listings span $3.89–$17.91; the average listing price is $8.04 (sweet spot $15–$100). The average incumbent carries 840 reviews — the moat a new listing must climb.
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