---
title: "Search terms — blocking mats for crochet - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/blocking-mats-for-crochet/search-terms"
last_updated: "2026-08-09T10:01:08.792Z"
locale: en
meta:
  description: "Niche score 54/100 · $675K/yr market · 343K searches/yr · $27.83 avg price. Soft demand (-36.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $675K/yr market · 343K searches/yr · $27.83 avg price. Soft demand (-36.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — blocking mats for crochet - Flapen"
---

# **blocking mats for crochet**

**Worth a look**

Shows low returns (0.6%), but soft demand (-36.4% this quarter) keeps it on the watch list.

Market size 67Growth 7Conversion 75Competition 34Returns 97Price range 90Avg price 95Brand share 50Review moat 72Quality gap 23

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$27.83**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$12.52–$55.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****7.1%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****623.53**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$675K**

$675K/yr · 343K searches

**Brand share**

**Okay****75%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-36.4%**

90-day search growth — must beat 0% to launch

## Search terms