---
title: "Search terms — black applique - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/black-applique/search-terms"
last_updated: "2026-08-05T22:46:56.346Z"
locale: en
meta:
  description: "Niche score 51/100 · $38K/yr market · 163K searches/yr · $22.24 avg price. A small market ($38K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $38K/yr market · 163K searches/yr · $22.24 avg price. A small market ($38K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — black applique - Flapen"
---

# **black applique**

**Worth a look**

Shows a fragmented shelf (top 5 take 18% of clicks), but a small market ($38K/yr) keeps it on the watch list.

Market size 10Growth 24Conversion 13Competition 96Returns 34Price range 84Avg price 93Brand share 96Review moat 93Quality gap 37

**Competition**

**Incredible****18%**

top-5 click share — an open shelf

**Brand share**

**Incredible****36%**

top-5 brand share — no brand owns this niche

**Review moat**

**Great****141.11**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$22.24**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$5.43–$103.51**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****4.3%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-2.6%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$38K**

$38K/yr · 163K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms