---
title: "Bean Bag Filler — $972K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/bean-bag-filler"
last_updated: "2026-08-09T05:26:39.728Z"
locale: en
meta:
description: "Niche score 50/100 · $972K/yr market · 1.0M searches/yr · $24.92 avg price. Soft demand (-4.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $972K/yr market · 1.0M searches/yr · $24.92 avg price. Soft demand (-4.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bean Bag Filler — $972K/yr Amazon US Niche (2026) - Flapen"
---
# **bean bag filler**
**Worth a look**
Shows a sweet-spot price point ($24.92 avg), but soft demand (-4.3% this quarter) keeps it on the watch list.
Market size 77Growth 23Conversion 47Competition 28Returns 68Price range 80Avg price 95Brand share 41Review moat 25Quality gap 53
**Avg price**
**Incredible****$24.92**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$5.97–$53.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Great****$972K**
$972K/yr · 1.0M searches
**Returns**
**Good****2.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****3.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****4,193.24**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-4.3%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, bean bag filler is a $972K/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Aug–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bean bag filler market data**
- **Units sold / yr**
- **50K–60K**
- avg 3,000–4,000/product
- **Revenue / yr**
- **$1.2M–$1.5M**
- units × avg price
- **Conversion rate**
- **3.8%**
- **Avg BSR**
- **#79**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **82%**
- **Out of stock**
- **15.9%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **153 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**81%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**15%**
- Big Joe37% - Jecqbor18% - Poly-Fil11% - Welacer10% - Garifon5% - Hem Dgpsy4% - Open — no brand owns it (5 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.3% search growth over the last 90 days.
40K30KHoliday '24Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/bean-bag-filler/trend)
## **Top bean bag filler search terms**
- **bean bag filler**514K/yr-6.2%3.0% conv. - **bean bag filling**62K/yr-13.2%2.4% conv. - **shredded memory foam filling**43K/yr+6.2%3.1% conv. - **big joe bean bag refill**45K/yr+5.7%8.4% conv. - **shredded memory foam**43K/yr-9.8%2.8% conv. - **bean bag stuffing**44K/yr-3.1%3.0% conv. - **bean bag filler beads**32K/yr+14.7%3.3% conv. - **bean bag chair filler**36K/yr-7.8%3.1% conv. - **beanbag filling**30K/yr-13.4%2.9% conv. - **bean bag beans**26K/yr+0.1%3.8% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/bean-bag-filler/search-terms)
## **Top bean bag filler products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$97K20%$194K30%$292K40%$389K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Big Joe Bean Refill Polystyrene Beans for Bean Bags or Crafts 100 Liters**Big Joe**$22.08**4.5★28,932 rev](https://www.amazon.com/dp/B0055DXQS0) [2**Jecqbor Bean Bag Filler 10lbs Shredded Memory Foam Filling Soft Pillow Stuffing Bean Bag Refill Foam for Couch Cushion Stuffed Animals Dog Bed Arts Crafts**Jecqbor**$29.24**4.3★746 rev](https://www.amazon.com/dp/B0D8T43RRZ) [3**Welacer Bean Bag Filler 10lbs Shredded Memory Foam Stuffing Filling & Refill for Bean Bag Chairs Couch Cushions Punching Bags Pillows Sofas Dog Beds Multi Color & Shape**Welacer**$27.82**4.3★1,780 rev](https://www.amazon.com/dp/B0B9S4RH13) [4**Fairfield Poly-Fil Poly Beads Premium Polystyrene Stuffing Beads Stuffing for Stuffed Animals Toys and Dolls Ideal for Floam and Slime Bean Bag Filler 2.8-ounce Bag**Poly-Fil**$9.48**4.2★276 rev](https://www.amazon.com/dp/B06XFQ9MB3) [5**Fairfield Poly-Fil Poly-Pellets Premium Polyester Weighted Stuffing Beads Stuffing for Stuffed Animals Toys Bean Bags Weighted Blankets and More 32-ounce Bag**Poly-Fil**$14.68**4.7★4,284 rev](https://www.amazon.com/dp/B0077AQ0W8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hem Dgpy Bean Bag Filler 10lbs Shredded Memory Foam Filling for Bean Bag Chair Refill Stuffing for Pillow Punching Bag Dog Bed Cushions Couch (Blue & White)**Hem Dgpsy**$27.63**143 rev8mo ago](https://www.amazon.com/dp/B0FZSN6THQ) [**Bean Bag Filler 5lbs Gel Shredded Memory Foam Filling High Density Refill & Replacement Foam for Bean Bag Chair Pillow Stuffing Couch Cushions Dog Bed Pouf Ottoman Stuffed Animals Arts Crafts**HONEHO**$20.03**96 rev9mo ago](https://www.amazon.com/dp/B0FDB4LLY8) [**Garifon Bean Bag Filler 10lbs Shredded Memory Foam Filling Bean Bag Chair Filling Stuffing Bean Bag Refill Insert Punching Bag Filler Pillow Filler Stuffing for Stuffed Animals/Couch/Dog Bed/Coop**Garifon**$27.96**174 rev1y ago](https://www.amazon.com/dp/B0FDBM1LDL) [**RAINFLOW Shredded Memory Foam Filling - 6.35oz Bean Bag Filler Soft and Convenient Memory Foam Pillow Stuffing for Couch Pillow Cushion Dog Bed Arts Crafts**RAINFLOW**$5.97**141 rev1y ago](https://www.amazon.com/dp/B0F9SQCL2Q) [**BBGDIPG 10 LBS Shredded Memory Foam Filling Random Color Bean Bag Chair Filler Comfortable and Soft Beanbag Filling Suitable for Various Pillows/Punching Bag/Couch Cushions/Pouf/Dog Bed (10 Pounds)**BBGDIPG**$28.79**163 rev1y ago](https://www.amazon.com/dp/B0DVRH2HC7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bean Bag Filler 5lbs Gel Shredded Memory Foam Filling High Density Refill & Replacement Foam for Bean Bag Chair Pillow Stuffing Couch Cushions Dog Bed Pouf Ottoman Stuffed Animals Arts Crafts**HONEHO**$20.03**4.5★**▲ 293%**](https://www.amazon.com/dp/B0FDB4LLY8) [**Hem Dgpy Bean Bag Filler 10lbs Shredded Memory Foam Filling for Bean Bag Chair Refill Stuffing for Pillow Punching Bag Dog Bed Cushions Couch (Blue & White)**Hem Dgpsy**$27.63**4.8★**▲ 187%**](https://www.amazon.com/dp/B0FZSN6THQ) [**Big Joe Bean Refill Polystyrene Beans for Bean Bags or Crafts 200 Liters White**Big Joe**$53.29**4.5★**▲ 102%**](https://www.amazon.com/dp/B0CLBFDP1Y) [**Garifon Bean Bag Filler 10lbs Shredded Memory Foam Filling Bean Bag Chair Filling Stuffing Bean Bag Refill Insert Punching Bag Filler Pillow Filler Stuffing for Stuffed Animals/Couch/Dog Bed/Coop**Garifon**$27.96**4.6★**▲ 77%**](https://www.amazon.com/dp/B0FDBM1LDL) [**HONEHO 10lbs Shredded Memory Foam Bean Bag Filler Soft Bean Bag Filling**HONEHO**$26.28**4.3★**▲ 70%**](https://www.amazon.com/dp/B0CQ7W6TVM)
**~~View all trending →~~**
## **What buyers say about bean bag filler**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Foam**10%
*“Excellent foam”*
**Quality-Overall**10%
*“Good quality”*
**Advertised Vs Actual Product**10%
*“As advertised”*
**Value For Money**9%
*“Overall great value for your money”*
**Comfort-Overall**9%
*“Comfortable”*
**Ease Of Use**7%
*“easy to use”*
**Cushion**7%
*“brought the cushions back to life”*
**Soft Feel**6%
*“Soft and very filling”*
**Smell**3%
*“There is no smell at all”*
**Fluffiness**3%
*“Good amount of fluff”*
### **What buyers complain about **
**Smell**15%
*“Chemical smell”*
**Size-Overall**14%
*“I mean HUGE”*
**Stretchability/Expandability/Elasticity**8%
*“This product does not expand like it is supposed to do”*
**Ease Of Cleaning**6%
*“Made a mess”*
**Advertised Vs Actual Product**6%
*“Not as pictured”*
**Quality-Overall**5%
*“Not quality”*
**Value For Money**5%
*“I wish they were cheaper because of this”*
**Ease Of Use**3%
*“I cant use it”*
**Material Quality**3%
*“I'm fairly certain it's not the same material”*
**Adhesion/Stickiness**2%
*“The adhesive smelled like a sewer”*
### **Top return reasons **
**Size-Overall**41%
**Advertised Vs Actual Product**13%
**Material Quality**6%
**Value For Money**5%
**Functionality-Overall**5%
**Smell**3%
**Weight Heavy**3%
**Stretchability/Expandability/Elasticity**3%
**Ease Of Use**2%
**Compatibility-Overall**2%
## **Common questions**
- **Is bean bag filler profitable to sell on Amazon United States?**
- The niche generates $972K/yr across 17 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the bean bag filler niche?**
- 11 brands and 24 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in bean bag filler?**
- Top complaints mined from reviews: Smell, Size-Overall, Stretchability/Expandability/Elasticity. The return rate is 2.3%.
- **When does demand for bean bag filler peak?**
- Demand peaks in Aug–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the bean bag filler niche?**
- Listings span $5.97–$53.29; the average listing price is $24.92 (sweet spot $15–$100). The average incumbent carries 4,193 reviews — the moat a new listing must climb.
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