---
title: "Airbrush Medium — $609K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/airbrush-medium"
last_updated: "2026-08-09T07:42:56.443Z"
locale: en
meta:
description: "Niche score 48/100 · $609K/yr market · 158K searches/yr · $24.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $609K/yr market · 158K searches/yr · $24.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Airbrush Medium — $609K/yr Amazon US Niche (2026) - Flapen"
---
# **airbrush medium**
**Skip it**
Brand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Market size 65Growth 21Conversion 97Competition 24Returns 97Price range 50Avg price 95Brand share 15Review moat 24Quality gap 21
**Conversion**
**Incredible****15.5%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$24.74**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$609K**
$609K/yr · 158K searches
**Price range**
**Good****$7.13–$175.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****5,727.06**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-8.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, airbrush medium is a $609K/yr Amazon United States market (158K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jun. Verdict: Skip it — 48/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **airbrush medium market data**
- **Units sold / yr**
- **25K–30K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$619K–$742K**
- units × avg price
- **Conversion rate**
- **15.5%**
- **Avg BSR**
- **#242**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **76 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**57**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**4%**
- Vallejo61% - The Army Painter20% - U.S. Art Supply8% - Nicpro3% - Liquitex3% - HOMY ARTY2% - Open — no brand owns it (2 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -8.0% search growth over the last 90 days.
4K3KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun · busiest ÷ quietest = 4.1×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/airbrush-medium/trend)
## **Top airbrush medium search terms**
- **airbrush thinner**37K/yr-0.3%13.1% conv. - **vallejo airbrush thinner**17K/yr-10.2%24.0% conv. - **airbrush paint thinner**16K/yr-11.8%8.8% conv. - **airbrush flow improver**14K/yr+2.3%15.9% conv. - **airbrush medium**10K/yr+18.0%9.5% conv. - **airbrush thinner for acrylic paint**10K/yr-16.9%10.8% conv. - **vallejo thinner**9K/yr-19.3%16.7% conv. - **vallejo flow improver**8K/yr-14.3%21.9% conv. - **army painter airbrush paint**9K/yr-20.7%3.0% conv. - **airbrush medium for acrylic paint**4K/yr+75.3%10.1% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/airbrush-medium/search-terms)
## **Top airbrush medium products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$61K20%$122K30%$183K40%$244K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Vallejo - Airbrush Thinner for Acrylic Paints 200 ml (6.76 fl.oz.)**Vallejo**$15.01**4.8★19,412 rev](https://www.amazon.com/dp/B002X6DTHK) [2**Vallejo - Airbrush Flow Improver for Acrylic Paints 200 ml. (6.76 fl.oz.)**Vallejo**$14.48**4.8★7,338 rev](https://www.amazon.com/dp/B00QD780G0) [3**The Army Painter Airbrush Medium 100ml Acrylic Paint Thinner Flow Improver for Airbrushing and Painting Wargaming Miniatures Perfect for Warhammer & Dnd Figures**The Army Painter**$9.80**4.7★2,025 rev](https://www.amazon.com/dp/B086L54VDR) [4**U.S. Art Supply 4-Ounce Airbrush Thinner Reducer and Extender Base for Acrylic Paints - Airbrush Paint Thinner Reduces Viscosity Improves Flow Thins Acrylic Pouring Paint**U.S. Art Supply**$8.98**4.5★1,130 rev](https://www.amazon.com/dp/B00QXXNBZY) [5**Vallejo - Airbrush Flow Improver for Acrylic Paints 60 ml (2.02 fl.oz.)**Vallejo**$9.63**4.8★7,338 rev](https://www.amazon.com/dp/B00QD780FQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**The Army Painter Airbrush Starter Bundle incl. Air Starter Set DipIt Brush Anti-Shine Varnish Cleaner and Medium for D&D Warhammer & Wargaming**The Army Painter**$61.24**26 rev1y ago](https://www.amazon.com/dp/B0FGDJKYBW) [**FansArriche Airbrush Flow Improver 250 ml (8.45 oz) Bottle for Acrylic Airbrush Paints Reduce Clogs and Improve Acrylic Paint Flows**FansArriche**$11.94**99 rev1y ago](https://www.amazon.com/dp/B0DTKHC5N4) [**Nicpro Professional Airbrush Thinner 8.45 oz Bottle Airbrush Paint Thinner for Acrylic Paints Water-Based Air Brush Fluid Medium Improves Acrylic Paint Flow for Model Wood Canvas Metal Plastic**Nicpro**$9.91**291 rev1y ago](https://www.amazon.com/dp/B0DHVG6FZ7) [**HOMY ARTY Airbrush Thinner - 16.9 Fl Oz Water-Based Acrylic Paint Thinner to Improve Color Flow for Shoes Clothes Metal and Plastic Models**HOMY ARTY**$14.33**208 rev1y ago](https://www.amazon.com/dp/B0DFH3RZN4) [**The Army Painter Warpaints Air Starter Set 12 x 18 mL Pre-Thinned Acrylic Airbrush Paints incl. 1 Metallic & 1 Grey 100 mL Primer - Air Brush Paint Kit for Models and Miniature Painting**The Army Painter**$37.10**643 rev4y ago](https://www.amazon.com/dp/B09BDDML9G)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**The Army Painter Airbrush Starter Bundle incl. Air Starter Set DipIt Brush Anti-Shine Varnish Cleaner and Medium for D&D Warhammer & Wargaming**The Army Painter**$61.24**4.8★**▲ 249%**](https://www.amazon.com/dp/B0FGDJKYBW) [**Vallejo - Airbrush Thinner for Acrylic Paints 32 ml (1.08 fl.oz.)**Vallejo**$7.92**4.8★**▲ 122%**](https://www.amazon.com/dp/B007D1R6QU) [**HOMY ARTY Airbrush Thinner - 16.9 Fl Oz Water-Based Acrylic Paint Thinner to Improve Color Flow for Shoes Clothes Metal and Plastic Models**HOMY ARTY**$14.33**4.5★**▲ 74%**](https://www.amazon.com/dp/B0DFH3RZN4) [**Liquitex Professional Effects Medium 237ml (8-oz) Airbrush Medium**Liquitex**$17.23**4.7★**▲ 67%**](https://www.amazon.com/dp/B001US2NQA) [**The Army Painter Airbrush Medium 100ml Acrylic Paint Thinner Flow Improver for Airbrushing and Painting Wargaming Miniatures Perfect for Warhammer & Dnd Figures**The Army Painter**$9.80**4.7★**▲ 37%**](https://www.amazon.com/dp/B086L54VDR)
**~~View all trending →~~**
## **What buyers say about airbrush medium**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**17%
*“As advertised”*
**Paint Quality**16%
*“Great paints”*
**Efficiency**11%
*“Works Well”*
**Quality-Overall**9%
*“Excellent product”*
**Color**8%
*“color is nice but”*
**Ease Of Cleaning**7%
*“Does a good job cleaning”*
**Thickness**6%
*“Great thinner”*
**Engraving/Paint/Sublimation**5%
*“Great paints”*
**Water Resistance**3%
*“Does not make it watery”*
**Value For Money**3%
*“good value”*
### **What buyers complain about **
**Thickness**24%
*“Not thin enough out of the bottle”*
**Leak-Proof**15%
*“Bottle leaks and is difficult to pour without making a mess so I transferred the thinner to a different bottle”*
**Value For Money**12%
*“its far too expensive. not that I found anything cheaper”*
**Functionality-Overall**7%
*“Doesnt work”*
**Moist/Dry**6%
*“disappointing- old and dried out”*
**Color**4%
*“Good colors bad handling”*
**Jamming/Clogging**4%
*“clogged my airbrush”*
**Ease Of Cleaning**4%
*“it just wasn't cleaning as well as I had hoped”*
**Quality-Overall**3%
*“Garbage”*
**Paint Quality**2%
*“Cuts Through Acrylic Paints”*
### **Top return reasons **
**Leak-Proof**19%
**Thickness**19%
**Thin**11%
**Functionality-Overall**11%
**Paint Quality**10%
**Advertised Vs Actual Product**9%
**Color**5%
**Size-Overall**5%
**Value For Money**3%
**Compatibility-Overall**2%
## **Common questions**
- **Is airbrush medium profitable to sell on Amazon United States?**
- The niche generates $609K/yr across 18 tracked products. 90-day search growth is -8.0%. Flapen's verdict: Skip it (48/100).
- **How competitive is the airbrush medium niche?**
- 8 brands and 57 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in airbrush medium?**
- Top complaints mined from reviews: Thickness, Leak-Proof, Value For Money. The return rate is 0.6%.
- **When does demand for airbrush medium peak?**
- Demand peaks in Jun; the busiest month runs 4.1× the quietest.
- **What does it cost to enter the airbrush medium niche?**
- Listings span $7.13–$175.79; the average listing price is $24.74 (sweet spot $15–$100). The average incumbent carries 5,727 reviews — the moat a new listing must climb.
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