---
title: "Reviews — adult coloring book spiral bound - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/adult-coloring-book-spiral-bound/reviews"
last_updated: "2026-08-09T07:27:01.604Z"
locale: en
meta:
  description: "Niche score 52/100 · $266K/yr market · 822K searches/yr · $12.27 avg price. Soft demand (-20.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $266K/yr market · 822K searches/yr · $12.27 avg price. Soft demand (-20.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — adult coloring book spiral bound - Flapen"
---

# **adult coloring book spiral bound**

**Worth a look**

Shows low returns (0.9%), but soft demand (-20.0% this quarter) keeps it on the watch list.

Market size 49Growth 15Conversion 33Competition 76Returns 96Price range 61Avg price 52Brand share 56Review moat 70Quality gap 35

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Review moat**

**Good****707.31**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$6.55–$28.30**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Good****$12.27**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$266K**

$266K/yr · 822K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-20.0%**

90-day search growth — must beat 0% to launch

## Reviews