---
title: "Adult Coloring Book Spiral Bound — $266K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/adult-coloring-book-spiral-bound"
last_updated: "2026-08-09T08:16:46.930Z"
locale: en
meta:
description: "Niche score 52/100 · $266K/yr market · 822K searches/yr · $12.27 avg price. Soft demand (-20.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $266K/yr market · 822K searches/yr · $12.27 avg price. Soft demand (-20.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Adult Coloring Book Spiral Bound — $266K/yr Amazon US Niche (2026) - Flapen"
---
# **adult coloring book spiral bound**
**Worth a look**
Shows low returns (0.9%), but soft demand (-20.0% this quarter) keeps it on the watch list.
Market size 49Growth 15Conversion 33Competition 76Returns 96Price range 61Avg price 52Brand share 56Review moat 70Quality gap 35
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Review moat**
**Good****707.31**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$6.55–$28.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Good****$12.27**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$266K**
$266K/yr · 822K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-20.0%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, adult coloring book spiral bound is a $266K/yr Amazon United States market (822K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Dec. Verdict: Worth a look — 52/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **adult coloring book spiral bound market data**
- **Units sold / yr**
- **25K–30K**
- avg 250–500/product
- **Revenue / yr**
- **$307K–$368K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#526**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **13.6%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**20 **▲rising
**Sellers**
**24**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**39%**
Top 20: 74%
**Open market**
**24%**
- ZICOTO42% - ADEVIAN12% - VYRANA7% - apolyone5% - Kalysky5% - RYVE4%
## **Demand & seasonality**
Weekly Amazon search volume, last 79 weeks — -20.0% search growth over the last 90 days.
25K15KSpike '25Prime Day '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Dec · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/adult-coloring-book-spiral-bound/trend)
## **Top adult coloring book spiral bound search terms**
- **spiral bound coloring book**124K/yr-20.5%0.7% conv. - **adult coloring book spiral bound**140K/yr-21.8%1.8% conv. - **spiral coloring book**96K/yr-11.7%0.7% conv. - **spiral coloring book for adults**99K/yr-28.8%1.4% conv. - **spiral bound adult coloring book**58K/yr-24.9%1.3% conv. - **adult coloring books spiral bound**45K/yr-9.3%2.1% conv. - **coloring books for adults spiral bound**32K/yr-8.8%1.5% conv. - **spiral adult coloring book**37K/yr-23.6%1.5% conv. - **spiral bound coloring books for adults**27K/yr-31.3%1.1% conv. - **coloring book spiral bound**25K/yr-24.3%0.8% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/adult-coloring-book-spiral-bound/search-terms)
## **Top adult coloring book spiral bound products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$8K6%$16K9%$24K12%$32K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Beautiful Coloring Book Set of 2 for Adult Relaxation - Funny Coloring Books with Floral Designs for a lot of Laughs - The Perfect Stress-Relieving Gift for Women**ZICOTO**$7.51**4.7★300 rev](https://www.amazon.com/dp/B0FPQRPHR6) [2**Beautiful Adult Coloring Book Set of 2 for Relaxation - Sassy Motivational and Funny Color Books - The Perfect Stress-Relieving Gift for Women**ZICOTO**$6.55**4.7★467 rev](https://www.amazon.com/dp/B0FG72BG68) [3**Beautiful Coloring Book Set of 2 for Adult Relaxation - Funny Coloring Books with Floral Designs for a lot of Laughs - The Perfect Stress-Relieving Gift for Women with Easy & Simple to Color Pages**ZICOTO**$10.93**4.7★760 rev](https://www.amazon.com/dp/B0DZY2V81Z) [4**Adult Coloring Book for Women Coloring Books for Adults Relaxation Spiral Bound Adult Coloring Book for Women Relaxation Page One Sided Design Thick Paper Non-Bleed Mindfulness Gifts Arts and Crafts to Relax Anxiety and Depression 30 Pages of DREAM GARDEN**ADEVIAN**$9.27**4.5★1,366 rev](https://www.amazon.com/dp/B0CX57S4HF) [5**Beautiful Adult Coloring Book Set of 2 for Relaxation - Inspirational Adventures and Landmarks Scenery for the Spirit of Wanderlust - Perfect Stress-Relieving Gift for Women (Journeys & Cities 2)**ZICOTO**$8.19**4.5★826 rev](https://www.amazon.com/dp/B0D9ZBZXTQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Adult Coloring Book for Women Relaxation Spiral Bound Mindfulness Coloring Book for Adults and Teens Featuring Cute Single-Sided Pages Bold and Easy Simple and Big Designs for Relaxation - Corner**ADEVIAN**$8.78**39 rev4mo ago](https://www.amazon.com/dp/B0GQB9LP4F) [**Adult Coloring Book Set of 2 Funny Pun & Motivational Swear Coloring Books for Stress Relief Relaxation and Birthday Gifts for Women Arts and Crafts for Adults**INNMUSE**$8.31**32 rev5mo ago](https://www.amazon.com/dp/B0GKXYD37H) [**Womens Coloring Book 30 Pages Flower Pattern Coloring Books for Adults to Relax and Relieve Anxiety Gift for Mothers Day Birthdays Christmas Anniversaries**VYRANA**$8.42**710 rev7mo ago](https://www.amazon.com/dp/B0FY5X862F) [**Mandala Coloring Book for Adults Hardcover: 50 Unique Designs Spiral Coloring Book for Adults with Perforated Pages. (Mandala Designs 9 x 12 inches 50 Sheets) Valentines Day Gifts.**ARTEXAUS**$15.38**278 rev7mo ago](https://www.amazon.com/dp/B0FRY647ZN) [**Natural Adult Coloring Book for Women with Spiral Binding Beginner Funny Coloring Book for Stress Relief 30 Pages Single-Sided Printing Relaxation Gifts for Women Men Teens**Gemmapylor**$9.76**89 rev8mo ago](https://www.amazon.com/dp/B0G1M3SM3T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Adult Coloring Book for Women Relaxation Spiral Bound Mindfulness Coloring Book for Adults and Teens Featuring Cute Single-Sided Pages Bold and Easy Simple and Big Designs for Relaxation - Corner**ADEVIAN**$8.78**4.3★**▲ 350%**](https://www.amazon.com/dp/B0GQB9LP4F) [**Adult Coloring Book Set of 2 Funny Pun & Motivational Swear Coloring Books for Stress Relief Relaxation and Birthday Gifts for Women Arts and Crafts for Adults**INNMUSE**$8.31**4.7★**▲ 344%**](https://www.amazon.com/dp/B0GKXYD37H) [**Womens Coloring Book 30 Pages Flower Pattern Coloring Books for Adults to Relax and Relieve Anxiety Gift for Mothers Day Birthdays Christmas Anniversaries**VYRANA**$8.42**4.5★**▲ 140%**](https://www.amazon.com/dp/B0FY5X862F) [**Mandala Coloring Book for Adults Relaxation and Teens Stress Relief Spiral Coloring Book for Women Hard Cover Spiral Bound Mindfulness Stress-Free Patterns for Adult to Relax Relieve Anxiety Gifts**PAGEMORE**$9.96**4.8★**▲ 140%**](https://www.amazon.com/dp/B0FVWWW9R9) [**Natural Adult Coloring Book for Women with Spiral Binding Beginner Funny Coloring Book for Stress Relief 30 Pages Single-Sided Printing Relaxation Gifts for Women Men Teens**Gemmapylor**$9.76**4.4★**▲ 138%**](https://www.amazon.com/dp/B0G1M3SM3T)
**~~View all trending →~~**
## **What buyers say about adult coloring book spiral bound**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**34%
*“I like all the color options”*
**Quality-Overall**12%
*“Amazing Quality”*
**Fun/Entertainment Experience**10%
*“Fun for toddler”*
**Design-Overall**8%
*“Great craftsmanship”*
**Value For Money**6%
*“Great buy”*
**Gifting Purpose**6%
*“Beautiful Gift”*
**Size-Overall**4%
*“Like the small size”*
**Ease Of Use**3%
*“Easy to Use”*
**Advertised Vs Actual Product**2%
*“Just what I needed”*
**Thickness**2%
*“The sheets are thick”*
### **What buyers complain about **
**Color**20%
*“making it difficult to color”*
**Size-Overall**14%
*“size is not what I expected”*
**Print Quality**7%
*“Small print”*
**Quality-Overall**5%
*“Bad quality”*
**Value For Money**4%
*“Not worth the price”*
**Display Colors**4%
*“now you cant color that page because the ink has seeped through”*
**Thickness**3%
*“The paper feels thin”*
**Design-Overall**3%
*“Could be more of a variety in designs”*
**Advertised Vs Actual Product**3%
*“Not as described”*
**Functionality-Overall**2%
*“Alcohol markers and crayons dont work at all”*
### **Top return reasons **
**Size-Overall**22%
**Advertised Vs Actual Product**21%
**Color**12%
**Display Colors**8%
**Design-Overall**8%
**Value For Money**6%
**Quality-Overall**4%
**Print Quality**4%
**Functionality-Overall**2%
**Gifting Purpose**2%
## **Common questions**
- **Is adult coloring book spiral bound profitable to sell on Amazon United States?**
- The niche generates $266K/yr across 49 tracked products. 12 of 14 products launched in the last 360 days are still selling. 90-day search growth is -20.0%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the adult coloring book spiral bound niche?**
- 20 brands and 24 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in adult coloring book spiral bound?**
- Top complaints mined from reviews: Color, Size-Overall, Print Quality. The return rate is 0.9%.
- **When does demand for adult coloring book spiral bound peak?**
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the adult coloring book spiral bound niche?**
- Listings span $6.55–$28.30; the average listing price is $12.27 (sweet spot $15–$100). The average incumbent carries 707 reviews — the moat a new listing must climb.
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