---
title: "Adeptus Custodes 40k — $268K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/adeptus-custodes-40k"
last_updated: "2026-08-09T05:22:06.655Z"
locale: en
meta:
description: "Niche score 48/100 · $268K/yr market · 177K searches/yr · $71.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $268K/yr market · 177K searches/yr · $71.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Adeptus Custodes 40k — $268K/yr Amazon US Niche (2026) - Flapen"
---
# **adeptus custodes 40k**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 49Growth 55Conversion 26Competition 55Returns 95Price range 28Avg price 85Brand share 0Review moat 93Quality gap 19
**Returns**
**Incredible****1.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****132.11**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$71.68**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+27.5%**
90-day search growth — must beat 0% to launch
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$268K**
$268K/yr · 177K searches
**Price range**
**Okay****$35.88–$261.64**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, adeptus custodes 40k is a $268K/yr Amazon United States market (177K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **adeptus custodes 40k market data**
- **Units sold / yr**
- **3K–4K**
- avg 250–500/product
- **Revenue / yr**
- **$215K–$287K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#2,658**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **53%**
- **Out of stock**
- **8.3%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▲rising
**Sellers**
**103**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 100%
**Open market**
**0%**
- Games Workshop74% - Warhammer23% - Starforged3% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 37 weeks — +27.5% search growth over the last 90 days.
5K4KBlack Friday '25Spike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/adeptus-custodes-40k/trend)
## **Top adeptus custodes 40k search terms**
- **custodes**32K/yr+72.9%2.1% conv. - **custodes 40k**35K/yr+24.5%2.2% conv. - **adeptus custodes 40k**37K/yr+4.9%2.4% conv. - **adeptus custodes**19K/yr+34.1%1.5% conv. - **warhammer 40k custodes**20K/yr+5.3%1.1% conv. - **warhammer custodes**10K/yr+79.7%1.1% conv. - **warhammer 40k adeptus custodes**10K/yr-1.0%1.2% conv. - **40k custodes**7K/yr+31.5%2.1% conv. - **custodes combat patrol**7K/yr-21.3%4.0% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/adeptus-custodes-40k/search-terms)
## **Top adeptus custodes 40k products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$27K20%$54K30%$80K40%$107K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Warhammer Games Workshop 40 000 - Combat Patrol: Adeptus Custodes (2024 Edition)**Warhammer**$137.41**4.7★243 rev](https://www.amazon.com/dp/B0D14W3KTM) [2**Warhammer The Horus Heresy Legio Custodes Custodian Guard Sodality 6 Plastic Miniatures with Guardian Spears**Games Workshop**$62.46**5.0★3 rev](https://www.amazon.com/dp/B0GWFPHJJ9) [3**Adeptus Custodes: Sisters Of Silence**Games Workshop**$51.85**4.9★61 rev](https://www.amazon.com/dp/B09RMZDRKP) [4**Games Workshop Warhammer 40k - Adeptus Custodes Vertus Praetors**Games Workshop**$57.04**4.8★46 rev](https://www.amazon.com/dp/B09TM1TGZ3) [5**Warhammer 40k - Adeptus Custodes Captain General Trajann Valoris**Games Workshop**$40.14**4.8★452 rev](https://www.amazon.com/dp/B0795Y92B5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Games Workshop - Warhammer - Horus Heresy - Legio Custodes: Shield Captain**Games Workshop**$38.53**10 rev2mo ago](https://www.amazon.com/dp/B0GWFB64Z4) [**Warhammer The Horus Heresy Legio Custodes Custodian Guard Sodality 6 Plastic Miniatures with Guardian Spears**Games Workshop**$62.46**3 rev2mo ago](https://www.amazon.com/dp/B0GWFPHJJ9) [**Warhammer The Horus Heresy Legio Custodes Custodian Dreadnought Contemptor-Galatus or Achillus Plastic Miniature**Games Workshop**$73.64**3 rev2mo ago](https://www.amazon.com/dp/B0GWFH4JGX) [**Warhammer The Horus Heresy Legio Custodes Venatari Sodality 6 Plastic Miniatures with Jump Harnesses**Games Workshop**$74.19**2 rev2mo ago](https://www.amazon.com/dp/B0GWFNVQ5W) [**Warhammer The Horus Heresy Legio Custodes Caladius Annihilator Grav-Tank Plastic Miniature with Arachnus Blaze Carronade**Games Workshop**$85.00**2 rev2mo ago](https://www.amazon.com/dp/B0GWFJ5LX2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Warhammer The Horus Heresy Legio Custodes Caladius Grav-Tank Anti-Grav Battle Tank with Iliastus Accelerator Cannon**Games Workshop**$84.85**4.6★**▲ 224%**](https://www.amazon.com/dp/B0GWFSPBR9) [**Warhammer The Horus Heresy Legio Custodes Venatari Sodality 6 Plastic Miniatures with Jump Harnesses**Games Workshop**$74.19**3.0★**▲ 222%**](https://www.amazon.com/dp/B0GWFNVQ5W) [**Games Workshop - Warhammer - Horus Heresy - Legio Custodes: Shield Captain**Games Workshop**$38.53**4.2★**▲ 221%**](https://www.amazon.com/dp/B0GWFB64Z4) [**Warhammer The Horus Heresy Legio Custodes Custodian Guard Sodality 6 Plastic Miniatures with Guardian Spears**Games Workshop**$62.46**5.0★**▲ 221%**](https://www.amazon.com/dp/B0GWFPHJJ9) [**Warhammer The Horus Heresy Legio Custodes Sentinel Guard Sodality 6 Plastic Miniatures with Praesidium Shields**Games Workshop**$62.08**5.0★**▲ 221%**](https://www.amazon.com/dp/B0GWFFMMH9)
**~~View all trending →~~**
## **What buyers say about adeptus custodes 40k**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**24%
*“Great Deal”*
**Advertised Vs Actual Product**17%
*“Exactly as advertised”*
**Quality-Overall**11%
*“Great models”*
**Design-Overall**7%
*“Cool models”*
**Engraving/Paint/Sublimation**7%
*“Easy to paint”*
**Correct Contents**7%
*“Bargain for all the pieces”*
**Gifting Purpose**6%
*“Was a gift”*
**Product Condition**6%
*“Great new models”*
**Instructions/User Manual/Troubleshooting**6%
*“the instructions are free online anyways”*
**Assembly/Installation**3%
*“Easy to understand and assemble”*
### **What buyers complain about **
**Value For Money**50%
*“overpriced for what you get”*
**Assembly/Installation**25%
*“Lil hard to assemble”*
### **Top return reasons **
**Defective Material/Parts**43%
**Value For Money**39%
**Product Condition**6%
**Functionality-Overall**6%
**Advertised Vs Actual Product**3%
**Material Quality**3%
**Assembly/Installation**1%
## **Common questions**
- **Is adeptus custodes 40k profitable to sell on Amazon United States?**
- The niche generates $268K/yr across 19 tracked products. 8 of 8 products launched in the last 360 days are still selling. 90-day search growth is +27.5%. Flapen's verdict: Skip it (48/100).
- **How competitive is the adeptus custodes 40k niche?**
- 3 brands and 103 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in adeptus custodes 40k?**
- Top complaints mined from reviews: Value For Money, Assembly/Installation. The return rate is 1.0%.
- **What does it cost to enter the adeptus custodes 40k niche?**
- Listings span $35.88–$261.64; the average listing price is $71.68 (sweet spot $15–$100). The average incumbent carries 132 reviews — the moat a new listing must climb.
## **Related niches in Arts, Crafts & Sewing**
- 67 [**halloween fabric**](https://flapen.com/research/us/arts-crafts-sewing/halloween-fabric)$80K/yr+204.4%**Worth a look**- 67 [**cyanotype kit**](https://flapen.com/research/us/arts-crafts-sewing/cyanotype-kit)$505K/yr+129.8%**Worth a look**- 68 [**bracelet making kit**](https://flapen.com/research/us/arts-crafts-sewing/bracelet-making-kit)$8.1M/yr+22.4%**Launch it**- 68 [**graduation cap decorations**](https://flapen.com/research/us/arts-crafts-sewing/graduation-cap-decorations)$229K/yr+425.9%**Worth a look**- 68 [**foam cutter**](https://flapen.com/research/us/arts-crafts-sewing/foam-cutter)$2.1M/yr+3.7%**Launch it**- 68 [**window markers**](https://flapen.com/research/us/arts-crafts-sewing/window-markers)$1.3M/yr+132.8%**Launch it**[**All Arts, Crafts & Sewing niches **](https://flapen.com/research/us/arts-crafts-sewing)