---
title: "2 Inch Circle Punch — $151K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/2-inch-circle-punch"
last_updated: "2026-08-09T01:52:56.087Z"
locale: en
meta:
description: "Niche score 39/100 · $151K/yr market · 109K searches/yr · $15.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $151K/yr market · 109K searches/yr · $15.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "2 Inch Circle Punch — $151K/yr Amazon US Niche (2026) - Flapen"
---
# **2 inch circle punch**
**Skip it**
A concentrated shelf (top 5 take 79% of clicks) — this niche doesn't clear our bar today.
Market size 32Growth 24Conversion 83Competition 17Returns 24Price range 68Avg price 76Brand share 26Review moat 38Quality gap 55
**Conversion**
**Great****9.0%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$15.21**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$9.74–$26.19**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,693.58**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$151K**
$151K/yr · 109K searches
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-2.1%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****5.2%**
return rate — above 5% kills the launch gate
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, 2 inch circle punch is a $151K/yr Amazon United States market (109K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Feb. Verdict: Skip it — 39/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **2 inch circle punch market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$122K–$152K**
- units × avg price
- **Conversion rate**
- **9.0%**
- **Avg BSR**
- **#106**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **58%**
- **Out of stock**
- **13.9%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **167 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **—flat
**Sellers**
**13**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**4%**
- UCEC36% - QIQQIKIN28% - Wsyhomie10% - EK Tools8% - BearBoss8% - Lorcornm7% - Open — no brand owns it (2 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.1% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/2-inch-circle-punch/trend)
## **Top 2 inch circle punch search terms**
- **2 inch circle punch**30K/yr+1.4%9.5% conv. - **2 inch hole punch**25K/yr-13.1%8.1% conv. - **2 circle punch**12K/yr-5.9%8.1% conv. - **circle punch 2 inch**7K/yr+20.1%6.7% conv. - **edible image cutter**5K/yr+36.9%1.9% conv. - **2 inch circle cutter**6K/yr-2.5%5.9% conv. - **2inch circle punch**4K/yr-12.5%9.7% conv. - **2 inch paper punch**5K/yr-23.1%5.0% conv. - **2 in circle punch**4K/yr+12.6%11.5% conv. - **2in circle punch**3K/yr+35.0%9.8% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/2-inch-circle-punch/search-terms)
## **Top 2 inch circle punch products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$15K20%$30K30%$45K40%$60K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**UCEC 2 Inch Circle Punch Paper Punch 2 Inch Hole Punch Circle Hole Punch Cutters for Paper Crafts DIY Handmade Crafting Scrapbook Tools Cards Arts Fun Projects**UCEC**$10.90**4.4★3,373 rev](https://www.amazon.com/dp/B08216DC9Q) [2**2 inch Hole Punch Circle Cutter Punches Paper Circles Craft Punches Large Circle Anywhere Punch Whole Round Window DIY Handmade Scrapbooking Engraving Arts (50.8mm) Circular**QIQQIKIN**$9.82**4.4★1,096 rev](https://www.amazon.com/dp/B0B7JWMDKL) [3**EK Tools 2-inch Metal Paper Punch Multicolor Create Precise Circles for Handmade Cards Scrapbooking Gift Tags Invitations Decorations and More**EK Tools**$18.24**4.5★19,340 rev](https://www.amazon.com/dp/B0090JVF1A) [4**2 Inch Circle Punch 50.8mm Circular Cutter Tool Circle Hole Punch Handmade Paper Craft Lever Punches for Paper Crafts DIY Handmade Crafting Scrapbooking Cardstock Greeting Cards Arts Fun Projects**Wsyhomie**$9.75**4.4★313 rev](https://www.amazon.com/dp/B0D3M5JCLM) [5**BearBoss 2 Inch Circle Punch Hole Punch Shapes Paper Punch Set for Scrapbooking Festival Paper Greeting Card DIY Albums Photos (Classic White)**BearBoss**$13.16**4.4★1,233 rev](https://www.amazon.com/dp/B0BWVPS73T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2 Inch Circle Punch 50.8mm Circular Cutter Tool Circle Hole Punch Handmade Paper Craft Lever Punches for Paper Crafts DIY Handmade Crafting Scrapbooking Cardstock Greeting Cards Arts Fun Projects**Wsyhomie**$9.75**313 rev2y ago](https://www.amazon.com/dp/B0D3M5JCLM) [**Circle Punch Hole Paper Puncher - 2 Inch Circle Scrapbooking Puncher Shapes Paper Punchers Crafting Designs for Card Making DIY Albums Photos Office Supplies**Lorcornm**$10.32**576 rev3y ago](https://www.amazon.com/dp/B0C59H9P3Y) [**Circle Punch 2 Inch Craft Hole Paper Punch - Circle Hole Round Paper Punchers**Lorcornm**$9.74**96 rev3y ago](https://www.amazon.com/dp/B0D2V4J7NV) [**BearBoss 2 Inch Circle Punch Hole Punch Shapes Paper Punch Set for Scrapbooking Festival Paper Greeting Card DIY Albums Photos (Classic White)**BearBoss**$13.16**1,233 rev3y ago](https://www.amazon.com/dp/B0BWVPS73T) [**2 inch Hole Punch Circle Cutter Punches Paper Circles Craft Punches Large Circle Anywhere Punch Whole Round Window DIY Handmade Scrapbooking Engraving Arts (50.8mm) Circular**QIQQIKIN**$9.82**1,096 rev3y ago](https://www.amazon.com/dp/B0B7JWMDKL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Circle Punch 2 Inch Craft Hole Paper Punch - Circle Hole Round Paper Punchers**Lorcornm**$9.74**4.5★**▲ 45%**](https://www.amazon.com/dp/B0D2V4J7NV) [**UCEC Circle Punch Craft Hole Punch for Paper Crafting 5 Different Size Circle Cutters Hole Punches for Paper Crafts Cardstock Gift Wrapping Cards Scrapbooks 3/8 5/8 1 1.5 2 Inch Round Puncher Set**UCEC**$25.51**4.5★**▲ 27%**](https://www.amazon.com/dp/B0B31NMQRN) [**Circle Punch Hole Paper Puncher - 2 Inch Circle Scrapbooking Puncher Shapes Paper Punchers Crafting Designs for Card Making DIY Albums Photos Office Supplies**Lorcornm**$10.32**4.4★**▲ 24%**](https://www.amazon.com/dp/B0C59H9P3Y) [**BearBoss 5 Circle Paper Punch Handmade Scrapbook Paper Puncher Different Size of Scrapbooking Punches Crafting Designs for Office Supplies Card Making DIY Albums Photos Classic White**BearBoss**$26.19**4.4★**▲ 18%**](https://www.amazon.com/dp/B09D3SYZCY) [**2 inch Hole Punch Circle Cutter Punches Paper Circles Craft Punches Large Circle Anywhere Punch Whole Round Window DIY Handmade Scrapbooking Engraving Arts (50.8mm) Circular**QIQQIKIN**$9.82**4.4★**▲ 12%**](https://www.amazon.com/dp/B0B7JWMDKL)
**~~View all trending →~~**
## **What buyers say about 2 inch circle punch**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**16%
*“Easy to use”*
**Quality-Overall**16%
*“Good Quality”*
**Cutting/Trimming**11%
*“nice clean cuts”*
**Advertised Vs Actual Product**11%
*“True to picture”*
**Efficiency**9%
*“It works great”*
**Size-Overall**8%
*“Perfect Size”*
**Durability**4%
*“it seems durable”*
**Strength**3%
*“It is sturdy”*
**Value For Money**3%
*“Good price”*
**Touch/Button Controls**2%
*“Its much easier than the cheap one included in the kit with a button maker”*
### **What buyers complain about **
**Paper Quality**13%
*“not for label paper”*
**Jamming/Clogging**12%
*“It jams every time I try to use it no matter what type of paper it is”*
**Cutting/Trimming**11%
*“This thing doesn't cut well at all”*
**Quality-Overall**11%
*“quality control not so much”*
**Functionality-Overall**9%
*“Doesnt work”*
**Durability**7%
*“Broke on first use”*
**Sharpness**5%
*“not a smooth cut”*
**Size-Overall**4%
*“Larger than 2 inches”*
**Ease Of Cleaning**3%
*“Not clean - it was used”*
**Product Condition**3%
*“should never have been sold as new”*
### **Top return reasons **
**Size-Overall**35%
**Functionality-Overall**13%
**Cutting/Trimming**10%
**Paper Quality**5%
**Value For Money**5%
**Sharpness**4%
**Paper Compatibility**3%
**Jamming/Clogging**3%
**Defective Material/Parts**3%
**Advertised Vs Actual Product**3%
## **Common questions**
- **Is 2 inch circle punch profitable to sell on Amazon United States?**
- The niche generates $151K/yr across 12 tracked products. 90-day search growth is -2.1%. Flapen's verdict: Skip it (39/100).
- **How competitive is the 2 inch circle punch niche?**
- 8 brands and 13 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in 2 inch circle punch?**
- Top complaints mined from reviews: Paper Quality, Jamming/Clogging, Cutting/Trimming. The return rate is 5.2% — above our launch gate.
- **When does demand for 2 inch circle punch peak?**
- Demand peaks in Feb; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the 2 inch circle punch niche?**
- Listings span $9.74–$26.19; the average listing price is $15.21 (sweet spot $15–$100). The average incumbent carries 2,694 reviews — the moat a new listing must climb.
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