---
title: "Whirlpool Agitator Replacement — $92K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/whirlpool-agitator-replacement"
last_updated: "2026-08-09T06:56:39.097Z"
locale: en
meta:
description: "Niche score 45/100 · $92K/yr market · 36K searches/yr · $60.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $92K/yr market · 36K searches/yr · $60.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Whirlpool Agitator Replacement — $92K/yr Amazon US Niche (2026) - Flapen"
---
# **whirlpool agitator replacement**
**Skip it**
Soft demand (-11.0% this quarter) — this niche doesn't clear our bar today.
Market size 23Growth 20Conversion 52Competition 60Returns 46Price range 63Avg price 89Brand share 57Review moat 73Quality gap 32
**Avg price**
**Great****$60.66**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****585.96**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$5.49–$140.24**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****4.2%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Okay****3.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$92K**
$92K/yr · 36K searches
**Growth**
**Bad****-11.0%**
90-day search growth — must beat 0% to launch
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, whirlpool agitator replacement is a $92K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 71% of demand. Verdict: Skip it — 45/100.
Data updated Jul 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **whirlpool agitator replacement market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$61K–$76K**
- units × avg price
- **Conversion rate**
- **4.2%**
- **Avg BSR**
- **#3,515**
- **Page quality**
- **0%**
- **Prime**
- **56%**
- **Sponsored**
- **78%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **197 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▲rising
**Sellers**
**28**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 93%
**Open market**
**21%**
- Whirlpool22% - Seentech15% - BlueStars14% - showingo11% - Budora9% - TechZupply8%
## **Demand**
Weekly Amazon search volume, last 19 weeks — -11.0% search growth over the last 90 days.
800600Mar '26Apr '26May '26May '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/appliances/whirlpool-agitator-replacement/trend)
## **Top whirlpool agitator replacement search terms**
- **whirlpool washer agitator**10K/yr+0.1%2.3% conv. - **whirlpool agitator replacement**11K/yr-6.2%3.0% conv. - **whirlpool agitator**5K/yr-10.1%2.0% conv. - **amana washer agitator**4K/yr-7.2%2.4% conv. - **whirlpool agitator repair kit**6K/yr-40.3%5.9% conv. [**All search terms **](https://flapen.com/research/us/appliances/whirlpool-agitator-replacement/search-terms)
## **Top whirlpool agitator replacement products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$4K8%$7K12%$11K16%$15K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**UPGRADED 285811 Medium Cam Agitator Repair Kit by Seentech. Compatible with Whirlpool Kenmore Washers Replaces: AP3138838 2744 285746 285811VP 3347410 3351001 3363663 AH334650 EA334650**Seentech**$10.62**4.6★1,675 rev](https://www.amazon.com/dp/B08D3M2VG5) [2**W10752283 Washplate With Center Cover Replacement for Whirlpool Washer**showingo**$35.56**4.5★112 rev](https://www.amazon.com/dp/B098NXZFNH) [3**W11614636 2 in 1 Removable Agitator Compatible With Whirlpool Washer Machines - Budora - AP7193565 W11395428**Budora**$70.50**4.9★26 rev](https://www.amazon.com/dp/B0DRWDZHN5) [4**285565 Washer Agitator Assembly for Whirlpool**TechZupply**$107.68**5.0★14 rev](https://www.amazon.com/dp/B0FRX1PZ8K) [5**Whirlpool 285565 Agitator for Washer**Whirlpool**$116.15**4.6★144 rev](https://www.amazon.com/dp/B004XLDGVM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**W10836692 AP5988691 Washing Machine Upper Agitator Compatible with Whirlpool Kenmore Maytag Top Load Washers with Nut Replaces W10680220 PS11727882 4363274**Toolixor**$37.76**3 rev5mo ago](https://www.amazon.com/dp/B0GHP2DPHZ) [**W10836692 Washing Machine Upper Agitator Fit for Whirlpool Kenmore Maytag Washer Part Top Load Washer Upper Agitator Replace for W10680220**Deargooday**$37.89**2 rev5mo ago](https://www.amazon.com/dp/B0GG9GPPZV) [**WH43X10034 Agitator Assembly WH43X0138 Washer Agitator Assembly Fits for GE Hotpoint Replaces WH43X0142 WH43X10008 WH43X138 WH43X142 WH43X25442 1256897 AP3965155 PS1482519 EAP1482519**HSJAWA**$64.47**11 rev10mo ago](https://www.amazon.com/dp/B0FQ5MLKKV) [**W10836692 Washing Machine Upper Agitator with Nut Compatible with Whirlpool Kenmore Maytag Washer Parts Replaces W10680220 AP5988691 White**folosem**$40.28**11 rev10mo ago](https://www.amazon.com/dp/B0FMXFDFQJ) [**285565 Washer Agitator Kit 23.5 x 14 x 14 Fits For Whirlpool Washer**FIXIT PARTS**$140.24**1 rev11mo ago](https://www.amazon.com/dp/B0FKCLNSH3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WH43X10034 Agitator Assembly WH43X0138 Washer Agitator Assembly Fits for GE Hotpoint Replaces WH43X0142 WH43X10008 WH43X138 WH43X142 WH43X25442 1256897 AP3965155 PS1482519 EAP1482519**HSJAWA**$64.47**4.3★**▲ 190%**](https://www.amazon.com/dp/B0FQ5MLKKV) [**W10836692 Washing Machine Upper Agitator Fit for Whirlpool Kenmore Maytag Washer Part Top Load Washer Upper Agitator Replace for W10680220**Deargooday**$37.89**2.9★**▲ 187%**](https://www.amazon.com/dp/B0GG9GPPZV) [**Replacement WP3951632 Lower Agitator For Whirlpool Top Load Washer Washing Machine AP6008904 3951632 547649 PS11742045**Elite Tool Center**$98.97**5.0★**▲ 183%**](https://www.amazon.com/dp/B0FHRCK7Q9) [**W10836692 AP5988691 Washing Machine Upper Agitator Compatible with Whirlpool Kenmore Maytag Top Load Washers with Nut Replaces W10680220 PS11727882 4363274**Toolixor**$37.76**5.0★**▲ 139%**](https://www.amazon.com/dp/B0GHP2DPHZ) [**Whirlpool W11614636 Genuine OEM Washer Agitator Assembly Replacement Part - Replaces W11395428**Whirlpool**$60.00**4.9★**▲ 59%**](https://www.amazon.com/dp/B0DYNQ2B19)
**~~View all trending →~~**
## **What buyers say about whirlpool agitator replacement**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**26%
*“Fits properly”*
**Value For Money**16%
*“reasonably priced”*
**Advertised Vs Actual Product**14%
*“Works as advertised”*
**Quality-Overall**11%
*“Quality replacement parts”*
**Ease Of Use**7%
*“Easy to use”*
**Maintenance And Repair**6%
*“Great replacement part”*
**Durability**4%
*“It's very durable too”*
**Assembly/Installation**4%
*“Easy to install”*
**Ease Of Cleaning**2%
*“my clothes are finally clean”*
**Functionality-Overall**1%
*“This kit worked perfectly”*
### **What buyers complain about **
**Quality-Overall**12%
*“Cheap Fix”*
**Defective Material/Parts**10%
*“Only some parts fit”*
**Instructions/User Manual/Troubleshooting**8%
*“Some people might need better instructions”*
**Maintenance And Repair**8%
*“Much needed repairs”*
**Durability**7%
*“Broke after a month”*
**Size-Overall**7%
*“Just didn't fit”*
**Ease Of Cleaning**6%
*“was shredding laundry”*
**Value For Money**5%
*“Just too expensive”*
**Compatibility-Overall**3%
*“Wasnt compatible”*
**Advertised Vs Actual Product**3%
*“photos are misleading”*
### **Top return reasons **
**Size-Overall**52%
**Defective Material/Parts**18%
**Compatibility-Overall**10%
**Functionality-Overall**4%
**Maintenance And Repair**3%
**Advertised Vs Actual Product**3%
**Value For Money**2%
**Assembly/Installation**1%
**Durability**1%
**Connectivity-Overall**1%
## **Common questions**
- **Is whirlpool agitator replacement profitable to sell on Amazon United States?**
- The niche generates $92K/yr across 27 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -11.0%. Flapen's verdict: Skip it (45/100).
- **How competitive is the whirlpool agitator replacement niche?**
- 17 brands and 28 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in whirlpool agitator replacement?**
- Top complaints mined from reviews: Quality-Overall, Defective Material/Parts, Instructions/User Manual/Troubleshooting. The return rate is 3.3%.
- **What does it cost to enter the whirlpool agitator replacement niche?**
- Listings span $5.49–$140.24; the average listing price is $60.66 (sweet spot $15–$100). The average incumbent carries 586 reviews — the moat a new listing must climb.
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