---
title: "Wh22x38837 — $395K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/wh22x38837"
last_updated: "2026-08-09T06:09:01.920Z"
locale: en
meta:
  description: "Niche score 41/100 · $395K/yr market · 19K searches/yr · $130.05 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $395K/yr market · 19K searches/yr · $130.05 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Wh22x38837 — $395K/yr Amazon US Niche (2026) - Flapen"
---

# **wh22x38837**

**Skip it**

Prices mostly outside the sweet spot ($111.55–$162.23) — this niche doesn't clear our bar today.

Market size 55Growth 38Conversion 97Competition 4Returns 15Price range 0Avg price 65Brand share 11Review moat 99Quality gap 55

**Review moat**

**Incredible****19**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Incredible****15.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$130.05**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$395K**

$395K/yr · 19K searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+10.7%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****7.7%**

return rate — above 5% kills the launch gate

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****96%**

top-5 click share — a locked-up shelf

**Price range**

**Bad****$111.55–$162.23**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, wh22x38837 is a $395K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 41/100.

Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **wh22x38837 market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–2K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$195K–$260K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**15.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#1,085**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.6%**</dd>

<dt>**Avg brand age**</dt><dd>**17 months**</dd>

<dt>**Avg seller age**</dt><dd>**227 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **▼falling

**Sellers**

**13**

**Top-5 brand share**

**96%**

Top 20: 100%

**Top-5 click share**

**96%**

Top 20: 100%

**Open market**

**0%**

- GE43% - NFGCIQY35% - showingo7% - SINLARFAN6% - EVERTECHPRO5% - ClimaTek4% - Open — no brand owns it (0%)

## **Demand**

Weekly Amazon search volume, last 27 weeks — +10.7% search growth over the last 90 days.

500300Prime Day '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26Jul '26

[**Open Trend **](https://flapen.com/research/us/appliances/wh22x38837/trend)

## **Top wh22x38837 search terms**

- **wh22x38837**8K/yr+16.7%15.1% conv. - **wh22x38837 inverter board**5K/yr+5.4%16.1% conv. - **ge washer inverter board**3K/yr+24.7%5.2% conv. - **ge front load washer inverter board**3K/yr-6.5%4.5% conv. [**All search terms **](https://flapen.com/research/us/appliances/wh22x38837/search-terms)

## **Top wh22x38837 products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$59K30%$118K45%$178K60%$237K110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![GE WH22X38837 Washer Inverter Control Board](https://m.media-amazon.com/images/I/31FoEgo1KcL.jpg)**GE WH22X38837 Washer Inverter Control Board**GE**$125.88**4.7★66 rev](https://www.amazon.com/dp/B0FVHTWDYY) [2![New WH22X35837 Inverter Control Board Compatible with GE Replaceable WH22X38837 WH22X29531 WH22X32059 WH22X32957 WH22X34657- Energy Efficient and Durable](https://m.media-amazon.com/images/I/41Vdla1eG4L.jpg)**New WH22X35837 Inverter Control Board Compatible with GE Replaceable WH22X38837 WH22X29531 WH22X32059 WH22X32957 WH22X34657- Energy Efficient and Durable**NFGCIQY**$113.90**4.4★19 rev](https://www.amazon.com/dp/B0GLHWYHW9) [3![WH22X35837 Washer Inverter Control Board Compatible with GE Washers](https://m.media-amazon.com/images/I/51X-jeq4t2L.jpg)**WH22X35837 Washer Inverter Control Board Compatible with GE Washers**showingo**$111.55**3.9★3 rev](https://www.amazon.com/dp/B0GTD4D5D8) [4![WH22X38837 Washer Inverter Control Board for GE Front-Load Washers](https://m.media-amazon.com/images/I/41qbhEc4NPL.jpg)**WH22X38837 Washer Inverter Control Board for GE Front-Load Washers**SINLARFAN**$111.70**5.0★3 rev](https://www.amazon.com/dp/B0GYCG56ZJ) [5![WH22X38837 Washer Inverter Motor Control Board Replacement for GE Front Load Washers Fits WH22X35837 WH22X32957 WH22X34657 PS16824479](https://m.media-amazon.com/images/I/41dSbv8yXaL.jpg)**WH22X38837 Washer Inverter Motor Control Board Replacement for GE Front Load Washers Fits WH22X35837 WH22X32957 WH22X34657 PS16824479**EVERTECHPRO**$155.02**3.7★4 rev](https://www.amazon.com/dp/B0GJ7485SV)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![WH22X38837 Washer Inverter Control Board for GE Front-Load Washers](https://m.media-amazon.com/images/I/41qbhEc4NPL.jpg)**WH22X38837 Washer Inverter Control Board for GE Front-Load Washers**SINLARFAN**$111.70**3 rev2mo ago](https://www.amazon.com/dp/B0GYCG56ZJ) [![WH22X35837 Washer Inverter Control Board Compatible with GE Washers](https://m.media-amazon.com/images/I/51X-jeq4t2L.jpg)**WH22X35837 Washer Inverter Control Board Compatible with GE Washers**showingo**$111.55**3 rev3mo ago](https://www.amazon.com/dp/B0GTD4D5D8) [![New WH22X35837 Inverter Control Board Compatible with GE Replaceable WH22X38837 WH22X29531 WH22X32059 WH22X32957 WH22X34657- Energy Efficient and Durable](https://m.media-amazon.com/images/I/41Vdla1eG4L.jpg)**New WH22X35837 Inverter Control Board Compatible with GE Replaceable WH22X38837 WH22X29531 WH22X32059 WH22X32957 WH22X34657- Energy Efficient and Durable**NFGCIQY**$113.90**19 rev5mo ago](https://www.amazon.com/dp/B0GLHWYHW9) [![WH22X38837 Washer Inverter Motor Control Board Replacement for GE Front Load Washers Fits WH22X35837 WH22X32957 WH22X34657 PS16824479](https://m.media-amazon.com/images/I/41dSbv8yXaL.jpg)**WH22X38837 Washer Inverter Motor Control Board Replacement for GE Front Load Washers Fits WH22X35837 WH22X32957 WH22X34657 PS16824479**EVERTECHPRO**$155.02**4 rev5mo ago](https://www.amazon.com/dp/B0GJ7485SV) [![GE WH22X38837 Washer Inverter Control Board](https://m.media-amazon.com/images/I/31FoEgo1KcL.jpg)**GE WH22X38837 Washer Inverter Control Board**GE**$125.88**66 rev9mo ago](https://www.amazon.com/dp/B0FVHTWDYY)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![WH22X38837 Washer Inverter Control Board for GE Front-Load Washers](https://m.media-amazon.com/images/I/41qbhEc4NPL.jpg)**WH22X38837 Washer Inverter Control Board for GE Front-Load Washers**SINLARFAN**$111.70**5.0★**▲ 137%**](https://www.amazon.com/dp/B0GYCG56ZJ) [![WH22X35837 Washer Inverter Control Board Compatible with GE Washers](https://m.media-amazon.com/images/I/51X-jeq4t2L.jpg)**WH22X35837 Washer Inverter Control Board Compatible with GE Washers**showingo**$111.55**3.9★**▲ 105%**](https://www.amazon.com/dp/B0GTD4D5D8) [![New WH22X35837 Inverter Control Board Compatible with GE Replaceable WH22X38837 WH22X29531 WH22X32059 WH22X32957 WH22X34657- Energy Efficient and Durable](https://m.media-amazon.com/images/I/41Vdla1eG4L.jpg)**New WH22X35837 Inverter Control Board Compatible with GE Replaceable WH22X38837 WH22X29531 WH22X32059 WH22X32957 WH22X34657- Energy Efficient and Durable**NFGCIQY**$113.90**4.4★**▲ 79%**](https://www.amazon.com/dp/B0GLHWYHW9) [![WH22X38837 Washer Inverter Motor Control Board Replacement for GE Front Load Washers Fits WH22X35837 WH22X32957 WH22X34657 PS16824479](https://m.media-amazon.com/images/I/41dSbv8yXaL.jpg)**WH22X38837 Washer Inverter Motor Control Board Replacement for GE Front Load Washers Fits WH22X35837 WH22X32957 WH22X34657 PS16824479**EVERTECHPRO**$155.02**3.7★**— 4%**](https://www.amazon.com/dp/B0GJ7485SV) [![GE WH22X38837 Washer Inverter Control Board](https://m.media-amazon.com/images/I/31FoEgo1KcL.jpg)**GE WH22X38837 Washer Inverter Control Board**GE**$125.88**4.7★**▼ 14%**](https://www.amazon.com/dp/B0FVHTWDYY)

**~~View all trending →~~**

## **What buyers say about wh22x38837**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Maintenance And Repair**23%

*“direct replacement”*

**Quality-Overall**23%

*“Great product”*

**Size-Overall**16%

*“Fits perfectly”*

**Value For Money**8%

*“Great price and it was delivered quickly”*

**Advertised Vs Actual Product**6%

*“It was an exact match”*

**Ease Of Use**5%

*“Easy DIY with very detailed you tube help”*

**Product Condition**4%

*“After my husband replaced the part it was good as new”*

**Functionality-Overall**2%

*“It did work”*

**Instructions/User Manual/Troubleshooting**2%

*“There are very good videos on YouTube on how to access”*

### **What buyers complain about **

**Functionality-Overall**23%

*“Did not work”*

**Durability**20%

*“Sad to have the OEM driver fail in < 3 yrs”*

**Maintenance And Repair**10%

*“I wish I wouldve replaced this part first instead of 2nd”*

**Water Resistance**10%

*“leaving water in the drum”*

**Defective Material/Parts**5%

*“only for under 3mth not sure maybe it's a defective part”*

**Product Condition**3%

*“Unsure if this item was even new”*

**Jamming/Clogging**3%

*“it ended up clogging”*

**Instructions/User Manual/Troubleshooting**3%

*“junk YouTube video for how to check error codes”*

### **Top return reasons **

**Functionality-Overall**36%

**Defective Material/Parts**24%

**Compatibility-Overall**9%

**Size-Overall**8%

**Assembly/Installation**4%

**Maintenance And Repair**4%

**Value For Money**4%

**Advertised Vs Actual Product**3%

**Product Condition**3%

**Durability**1%

## **Common questions**

<dl>

<dt>**Is wh22x38837 profitable to sell on Amazon United States?**</dt><dd>The niche generates $395K/yr across 6 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is +10.7%. Flapen's verdict: Skip it (41/100).</dd>

<dt>**How competitive is the wh22x38837 niche?**</dt><dd>6 brands and 13 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 96% of demand.</dd>

<dt>**What do buyers complain about in wh22x38837?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Durability, Maintenance And Repair. The return rate is 7.7% — above our launch gate.</dd>

<dt>**What does it cost to enter the wh22x38837 niche?**</dt><dd>Listings span $111.55–$162.23; the average listing price is $130.05 (sweet spot $15–$100). The average incumbent carries 19 reviews — the moat a new listing must climb.</dd>

</dl>

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