---
title: "W11612326 — $204K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/w11612326"
last_updated: "2026-08-09T07:35:26.788Z"
locale: en
meta:
description: "Niche score 48/100 · $204K/yr market · 28K searches/yr · $36.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $204K/yr market · 28K searches/yr · $36.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "W11612326 — $204K/yr Amazon US Niche (2026) - Flapen"
---
# **w11612326**
**Skip it**
A concentrated shelf (top 5 take 87% of clicks) — this niche doesn't clear our bar today.
Market size 40Growth 17Conversion 100Competition 11Returns 42Price range 95Avg price 95Brand share 30Review moat 96Quality gap 60
**Conversion**
**Incredible****19.8%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Incredible****73**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$36.93**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$26.94–$41.76**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$204K**
$204K/yr · 28K searches
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-15.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****87%**
top-5 click share — a locked-up shelf
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, w11612326 is a $204K/yr Amazon United States market (28K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 48/100.
Data updated Jul 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **w11612326 market data**
- **Units sold / yr**
- **5K–6K**
- avg 250–500/product
- **Revenue / yr**
- **$185K–$222K**
- units × avg price
- **Conversion rate**
- **19.8%**
- **Avg BSR**
- **#238**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **19.2%**
- **Avg brand age**
- **19 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **—flat
**Sellers**
**9**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**87%**
Top 20: 100%
**Open market**
**6%**
- Uotnam39% - LinkEZ15% - Saiyugty15% - Salugre9% - APPLIANCEMATES9% - Iexcauw7% - Open — no brand owns it (1 brand, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 108 weeks — -15.2% search growth over the last 90 days.
800600Black Friday '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/appliances/w11612326/trend)
## **Top w11612326 search terms**
- **w11612326**20K/yr-6.8%19.9% conv. - **w11521435**5K/yr-38.5%16.1% conv. - **w10805386**3K/yr-26.9%18.4% conv. [**All search terms **](https://flapen.com/research/us/appliances/w11612326/search-terms)
## **Top w11612326 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$20K20%$41K30%$61K40%$82K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**W11612326 W10805386 Dishwasher Circulation Pump Compatible with whirlpool kenmore amana: WDF330PAHB4 WDF330PAHS3 WDF330PAHS5 etc. Replace Dishwasher Pump W10879262 W11521435 AP7193729 etc**Uotnam**$38.56**4.6★138 rev](https://www.amazon.com/dp/B0FBWP3RR6) [2**OEM Dishwasher Pump W11612326 W10805386**LinkEZ**$41.76**4.4★231 rev](https://www.amazon.com/dp/B0C28S38YD) [3**W11612326 W10879262 W10805386 PS16744934 W11521435 AP7193729 W10282479 Dishwasher Circulation Pump Motor Assembly Replacement Part Compatible With Whirlpool Sears Kenmore Amana Maytag Dishwashers**Saiyugty**$36.47**4.5★41 rev](https://www.amazon.com/dp/B0FL1TNVJH) [4**Upgraded W11612326 Dishwasher Circulation Pump Compatible with Whirlpool Kenmore Amana & Ikea Dishwashers Replacement Part W10805386 W10879262 W11521435 4978305 AP7193729 PS16744934 EAP16744934**Salugre**$38.39**4.0★12 rev](https://www.amazon.com/dp/B0FH6HLS97) [5**W11612326 W11521435 W10805386 Dishwasher Drain Pump Replacement for Whirlpool Kenmore Amana WDF520PADM7 WDF520PADM9 WDF330PAHS3 WDP540HAMZ0 WDT540HAMZ0 W10879262 AP7193729 PS16744934**APPLIANCEMATES**$38.39**4.9★14 rev](https://www.amazon.com/dp/B0FSKLMV3H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**W11612326 W11521435 W10805386 Dishwasher Drain Pump Replacement for Whirlpool Kenmore Amana WDF520PADM7 WDF520PADM9 WDF330PAHS3 WDP540HAMZ0 WDT540HAMZ0 W10879262 AP7193729 PS16744934**APPLIANCEMATES**$38.39**14 rev9mo ago](https://www.amazon.com/dp/B0FSKLMV3H) [**TEPU W11612326 Dishwasher Circulation Pump Compatible With whirlpool kenmore Dishwasher Water Drain Pump Replacement W11521435 W10805386 W10879262 4978305 Easy Install Fix Leaking Noisy**TEPU**$26.94**11 rev10mo ago](https://www.amazon.com/dp/B0FN7GV936) [**W11612326 W10879262 W10805386 PS16744934 W11521435 AP7193729 W10282479 Dishwasher Circulation Pump Motor Assembly Replacement Part Compatible With Whirlpool Sears Kenmore Amana Maytag Dishwashers**Saiyugty**$36.47**41 rev11mo ago](https://www.amazon.com/dp/B0FL1TNVJH) [**Upgraded W11612326 Dishwasher Circulation Pump Compatible with Whirlpool Kenmore Amana & Ikea Dishwashers Replacement Part W10805386 W10879262 W11521435 4978305 AP7193729 PS16744934 EAP16744934**Salugre**$38.39**12 rev12mo ago](https://www.amazon.com/dp/B0FH6HLS97) [**W11612326 W11521435 Dishwasher Circulation Pump Replacement Parts Fit for Whirlpool Kenmore WDF520PADM7 WDF330PAHS0 WDF320PADS3 WDF110PABB5 WDF110PABS5 WDF120PAFB0 66513002N511 66513802N710 Etc.**Iexcauw**$37.99**64 rev12mo ago](https://www.amazon.com/dp/B0FGPXW7R8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TEPU W11612326 Dishwasher Circulation Pump Compatible With whirlpool kenmore Dishwasher Water Drain Pump Replacement W11521435 W10805386 W10879262 4978305 Easy Install Fix Leaking Noisy**TEPU**$26.94**4.1★**▲ 86%**](https://www.amazon.com/dp/B0FN7GV936) [**W11612326 W11521435 W10805386 Dishwasher Drain Pump Replacement for Whirlpool Kenmore Amana WDF520PADM7 WDF520PADM9 WDF330PAHS3 WDP540HAMZ0 WDT540HAMZ0 W10879262 AP7193729 PS16744934**APPLIANCEMATES**$38.39**4.9★**▲ 67%**](https://www.amazon.com/dp/B0FSKLMV3H) [**W11612326 W10879262 W10805386 PS16744934 W11521435 AP7193729 W10282479 Dishwasher Circulation Pump Motor Assembly Replacement Part Compatible With Whirlpool Sears Kenmore Amana Maytag Dishwashers**Saiyugty**$36.47**4.5★**▲ 37%**](https://www.amazon.com/dp/B0FL1TNVJH) [**OEM Dishwasher Pump W11612326 W10805386**LinkEZ**$41.76**4.4★**▲ 12%**](https://www.amazon.com/dp/B0C28S38YD) [**Upgraded W11612326 Dishwasher Circulation Pump Compatible with Whirlpool Kenmore Amana & Ikea Dishwashers Replacement Part W10805386 W10879262 W11521435 4978305 AP7193729 PS16744934 EAP16744934**Salugre**$38.39**4.0★**— 7%**](https://www.amazon.com/dp/B0FH6HLS97)
**~~View all trending →~~**
## **What buyers say about w11612326**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**34%
*“Fit great”*
**Value For Money**13%
*“Cost effective”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Quality-Overall**9%
*“Excellent product and vendor”*
**Assembly/Installation**6%
*“Easy install”*
**Durability**5%
*“Shouldn't be breaking that soon, right”*
**Ease Of Use**3%
*“Seemed simple enough”*
**Pressure**3%
*“Pump worked well”*
**Leak-Proof**2%
*“No leaks and fit was perfect”*
**Ease Of Cleaning**2%
*“My Dishes are clean again”*
### **What buyers complain about **
**Durability**21%
*“Broke after 4 months”*
**Quality-Overall**10%
*“Piece of junk”*
**Maintenance And Repair**10%
*“Alot less money to fix than replace”*
**Assembly/Installation**8%
*“The installation is a little tricky”*
**Heating**8%
*“After installation, the heating element stopped working, dishes no longer dry properly, and the wash cycles take much longer than before”*
**Size-Overall**8%
*“Fit up of rubber elbo hose too long by 1/4 so didnt seat the mounting bracket completely”*
**Defective Material/Parts**6%
*“The one I received is possibly a defect”*
**Functionality-Overall**6%
*“Does not work”*
**Leak-Proof**4%
*“Leaks”*
**Noise Level**4%
*“Worked one time was very loud”*
### **Top return reasons **
**Defective Material/Parts**34%
**Functionality-Overall**20%
**Size-Overall**9%
**Compatibility-Overall**5%
**Value For Money**4%
**Noise Level**4%
**Product Condition**3%
**Maintenance And Repair**3%
**Advertised Vs Actual Product**2%
**Heating**2%
## **Common questions**
- **Is w11612326 profitable to sell on Amazon United States?**
- The niche generates $204K/yr across 7 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.2%. Flapen's verdict: Skip it (48/100).
- **How competitive is the w11612326 niche?**
- 7 brands and 9 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in w11612326?**
- Top complaints mined from reviews: Durability, Quality-Overall, Maintenance And Repair. The return rate is 3.6%.
- **When does demand for w11612326 peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the w11612326 niche?**
- Listings span $26.94–$41.76; the average listing price is $36.93 (sweet spot $15–$100). The average incumbent carries 73 reviews — the moat a new listing must climb.
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