---
title: "W11399437 — $77K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/w11399437"
last_updated: "2026-08-09T06:57:17.380Z"
locale: en
meta:
description: "Niche score 43/100 · $77K/yr market · 16K searches/yr · $31.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $77K/yr market · 16K searches/yr · $31.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "W11399437 — $77K/yr Amazon US Niche (2026) - Flapen"
---
# **w11399437**
**Skip it**
High returns (8.6%) — this niche doesn't clear our bar today.
Market size 19Growth 22Conversion 97Competition 17Returns 12Price range 95Avg price 95Brand share 35Review moat 96Quality gap 52
**Conversion**
**Incredible****15.3%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Incredible****71**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$31.59**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$21.69–$39.92**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-5.9%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$77K**
$77K/yr · 16K searches
**Competition**
**Bad****80%**
top-5 click share — a locked-up shelf
**Returns**
**Bad****8.6%**
return rate — above 5% kills the launch gate
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, w11399437 is a $77K/yr Amazon United States market (16K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Feb. Verdict: Skip it — 43/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **w11399437 market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$79K–$95K**
- units × avg price
- **Conversion rate**
- **15.3%**
- **Avg BSR**
- **#475**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **25.0%**
- **Avg brand age**
- **21 months**
- **Avg seller age**
- **253 days**
## **Competition & brand share**
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▲rising
**Sellers**
**11**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**80%**
Top 20: 100%
**Open market**
**11%**
- Cusvivid29% - TOVEN-RV27% - Salugre12% - AZ4U11% - RUHUALIFE5% - LUGEIRI5% - Open — no brand owns it (3 brands, 11%)
## **Demand & seasonality**
Weekly Amazon search volume, last 62 weeks — -5.9% search growth over the last 90 days.
400300Spike '25Holiday '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Feb · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/appliances/w11399437/trend)
## **Top w11399437 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$8K20%$15K30%$23K40%$31K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**W11399437 W11259498 Washer Drain Pump Assembly for Whirlpool**Cusvivid**$35.17**4.7★31 rev](https://www.amazon.com/dp/B0FJX5NSKL) [2**Upgraded W11399437 W11259498 Washer Drain Pump Assembly**TOVEN-RV**$39.92**4.6★401 rev](https://www.amazon.com/dp/B0F8QRMGTZ) [3**W11399437 Washer Drain Pump Assembly Compatible with Whirlpool Maytag Kenmore Crosley Washing Machine Replacement PartPD00058225 W11259498 4961028 AP6974144 PS12731241 EAP12731241**Salugre**$33.46**4.7★291 rev](https://www.amazon.com/dp/B0FGQ9SPZF) [4**Upgrade W11399437 W11259498 Washer Drain Pump replace Washing Machine Drain Pump Compatible With Whirlpool Maytag Kenmore Crosley Replace Part Numbers 4961028 AP6974144 PS12731241 EAP12731241 120V60Hz**AZ4U**$26.66**4.4★11 rev](https://www.amazon.com/dp/B0DZXHKZYQ) [5**RUHUALIFE Upgrade Washer Drain Pump Assembly Washing Machine Drain Pump Compatible with Whirlpool Maytag Kenmore Crosley Washer Replace#: W11399437 W11259498 AP6974144 EAP12731241 PS12731241**RUHUALIFE**$21.69**3.5★7 rev](https://www.amazon.com/dp/B0F13LYNCJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kojintora W11399437 W11259498 Washer Drain Pump Assembly - Compatible with Whirlpool WTW5000DW3 WTW5010LW0 WTW5105HW1 WTW5057LW0 Maytag MVW5430MW0 B25-3A04 - Replaces 4961028 AP6974144 PS12731241**Kojintora**$32.57**7 rev5mo ago](https://www.amazon.com/dp/B0GHNP6VQS) [**BlueStars W11399437 Washer Drain Pump - For Whirlpool WTW5000DW3 WTW5010LW0 WTW5105HW1 Maytag MVW4505MW1 MVW5430MW0 MVWC565FW3 Kenmore Washer - Replaces W11259498 AP6974144 PS12731241 EAP12731241**BlueStars**$33.79**9 rev8mo ago](https://www.amazon.com/dp/B0FX9F6147) [**W11399437 W11259498 Washer Drain Pump Assembly for Whirlpool**Cusvivid**$35.17**31 rev10mo ago](https://www.amazon.com/dp/B0FJX5NSKL) [**Try-H W11399437 Washer Drain Pump for Whirlpool Maytag Kenmore Crosley**Try-H**$30.30**0 rev11mo ago](https://www.amazon.com/dp/B0FJLWH8JQ) [**W11399437 Washer Drain Pump Assembly Compatible with Whirlpool Maytag Kenmore Crosley Washing Machine Replacement PartPD00058225 W11259498 4961028 AP6974144 PS12731241 EAP12731241**Salugre**$33.46**291 rev1y ago](https://www.amazon.com/dp/B0FGQ9SPZF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kojintora W11399437 W11259498 Washer Drain Pump Assembly - Compatible with Whirlpool WTW5000DW3 WTW5010LW0 WTW5105HW1 WTW5057LW0 Maytag MVW5430MW0 B25-3A04 - Replaces 4961028 AP6974144 PS12731241**Kojintora**$32.57**5.0★**▲ 163%**](https://www.amazon.com/dp/B0GHNP6VQS) [**BlueStars W11399437 Washer Drain Pump - For Whirlpool WTW5000DW3 WTW5010LW0 WTW5105HW1 Maytag MVW4505MW1 MVW5430MW0 MVWC565FW3 Kenmore Washer - Replaces W11259498 AP6974144 PS12731241 EAP12731241**BlueStars**$33.79**5.0★**▲ 140%**](https://www.amazon.com/dp/B0FX9F6147) [**WTW5057LW0 WTW5105HC2 B25-3A04 W11399437 W11259498 Washer Drain Pump Replaces 4961028 AP6974144 PS12731241 EAP12731241 Fit for May-tag Whirl-pool Washing Machines**LUGEIRI**$35.63**5.0★**▲ 100%**](https://www.amazon.com/dp/B0F1MWDW7K) [**Try-H W11399437 Washer Drain Pump for Whirlpool Maytag Kenmore Crosley**Try-H**$30.30**0.0★**▲ 90%**](https://www.amazon.com/dp/B0FJLWH8JQ) [**AZ4U Upgraded MVW5430MW0 MVW4505MW2 MVW6230HW1 WTW5010LW0 MVW6230HW2 MVW6200KW1 W11399437 Washer Drain Pump for Whirlpool Cabrio Drain Pump W11259498 Fit for Washing Machine Water Pump Maytag Etc**AZ4U**$30.05**3.9★**▲ 88%**](https://www.amazon.com/dp/B0DZXL4PSC)
**~~View all trending →~~**
## **What buyers say about w11399437**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**28%
*“Fit perfectly”*
**Value For Money**22%
*“Good value replacement part”*
**Quality-Overall**17%
*“Great part at a great price”*
**Ease Of Use**12%
*“It was easy to compare”*
**Correct Contents**4%
*“It was the correct part”*
**Durability**4%
*“Works great don't expect it to last forever”*
**Design-Overall**2%
*“Solid construction”*
**Product Condition**2%
*“.good as new”*
**Instructions/User Manual/Troubleshooting**1%
*“Instructions are good”*
**Assembly/Installation**1%
*“easy to install”*
### **What buyers complain about **
**Leak-Proof**25%
*“brand new Maytag machine leaking at the tub from the factory bought at less than half price at Mac bids repaired for around $40”*
**Value For Money**25%
*“Hope it was going to be a lot cheaper then calling a repair man”*
### **Top return reasons **
**Defective Material/Parts**29%
**Functionality-Overall**17%
**Size-Overall**16%
**Value For Money**6%
**Compatibility-Overall**6%
**Product Condition**5%
**Advertised Vs Actual Product**5%
**Maintenance And Repair**4%
**Assembly/Installation**3%
**Connectivity-Overall**2%
## **Common questions**
- **Is w11399437 profitable to sell on Amazon United States?**
- The niche generates $77K/yr across 11 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -5.9%. Flapen's verdict: Skip it (43/100).
- **How competitive is the w11399437 niche?**
- 9 brands and 11 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in w11399437?**
- Top complaints mined from reviews: Leak-Proof, Value For Money. The return rate is 8.6% — above our launch gate.
- **When does demand for w11399437 peak?**
- Demand peaks in Feb; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the w11399437 niche?**
- Listings span $21.69–$39.92; the average listing price is $31.59 (sweet spot $15–$100). The average incumbent carries 71 reviews — the moat a new listing must climb.
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