---
title: "Reviews — ultrawf frigidaire water filter - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/ultrawf-frigidaire-water-filter/reviews"
last_updated: "2026-07-21T06:38:55.690Z"
locale: en
meta:
  description: "ultrawf frigidaire water filter shows searches that convert (15.5% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "ultrawf frigidaire water filter shows searches that convert (15.5% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — ultrawf frigidaire water filter - Flapen"
---

# **ultrawf frigidaire water filter**

**Worth a look**

Shows searches that convert (15.5% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 87Growth 24Conversion 97Competition 24Returns 87Price range 95Avg price 95Brand share 23Review moat 24Quality gap 22

**Conversion**

**Incredible****15.5%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Incredible****$39.03**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$16.26–$80.76**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$1.6M**

$1.6M/yr · 256K searches

**Returns**

**Great****1.4%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-1.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****6,175.54**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality