---
title: "Raf-2 Frigidaire Air Filter — $55K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/raf-2-frigidaire-air-filter"
last_updated: "2026-08-09T08:54:48.349Z"
locale: en
meta:
description: "Niche score 40/100 · $55K/yr market · 14K searches/yr · $19.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $55K/yr market · 14K searches/yr · $19.87 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Raf-2 Frigidaire Air Filter — $55K/yr Amazon US Niche (2026) - Flapen"
---
# **raf-2 frigidaire air filter**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 14Growth 23Conversion 100Competition 11Returns 95Price range 86Avg price 87Brand share 5Review moat 62Quality gap 12
**Conversion**
**Incredible****19.5%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.87**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.46–$44.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,002.11**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-3.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$55K**
$55K/yr · 14K searches
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****87%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, raf-2 frigidaire air filter is a $55K/yr Amazon United States market (14K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Skip it — 40/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **raf-2 frigidaire air filter market data**
- **Units sold / yr**
- **3K–4K**
- avg 250–500/product
- **Revenue / yr**
- **$60K–$79K**
- units × avg price
- **Conversion rate**
- **19.5%**
- **Avg BSR**
- **#167**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **7.1%**
- **Avg brand age**
- **22 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **—flat
**Sellers**
**20**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**87%**
Top 20: 100%
**Open market**
**0%**
- Frigidaire57% - S SMILEFIL18% - PANDEELS12% - Mist9% - LEOPO2% - Delushaka2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 66 weeks — -3.1% search growth over the last 90 days.
350250Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 3.2×
[**Open Trend **](https://flapen.com/research/us/appliances/raf-2-frigidaire-air-filter/trend)
## **Top raf-2 frigidaire air filter search terms**
- **frigidaire air filter replacement raf-2**5K/yr+9.3%19.3% conv. - **raf-2 frigidaire air filter replacement**7K/yr-16.7%22.4% conv. - **pureair replacement refrigerator air filter raf-2**3K/yr+5.3%28.1% conv. [**All search terms **](https://flapen.com/research/us/appliances/raf-2-frigidaire-air-filter/search-terms)
## **Top raf-2 frigidaire air filter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$11K30%$16K40%$22K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Frigidaire PureAir Replacement Refrigerator Air Filter RAF-2 - Set of 2**Frigidaire**$31.94**4.8★2,731 rev](https://www.amazon.com/dp/B0CTW2DTJL) [2**S SMILEFIL 3 Pack AF-2 RAF-2 Replacement Refrigerator Air Filter Compatible with Frigidaire FRGPAAF2 PureAir Refrigerator Air Filter**S SMILEFIL**$14.88**4.8★273 rev](https://www.amazon.com/dp/B0CN92FRQQ) [3**Frigidaire PureAir AF-2 Air Filter**Frigidaire**$18.29**4.8★2,731 rev](https://www.amazon.com/dp/B09GL4KH4D) [4**AF2 Refrigerator Air Filter Replacement for Frigidaire FRGPAAF2 RAF-2**PANDEELS**$11.46**4.8★212 rev](https://www.amazon.com/dp/B0CK2KNDBX) [5**Frigidaire PureAir Replacement Refrigerator Air Filter RAF-2 - Set of 4**Frigidaire**$44.12**4.8★2,731 rev](https://www.amazon.com/dp/B0CTW2VCW9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**4 PACK AF-2 RAF-2 Refrigerator Air Filter Replacement**LEOPO**$14.95**34 rev7mo ago](https://www.amazon.com/dp/B0G1T6DPRT) [**4 Pack AF-2 RAF-2 Replacement Refrigerator Air Filter For Frigidaire**Delushaka**$12.97**25 rev1y ago](https://www.amazon.com/dp/B0F84GNFNF) [**Frigidaire PureAir Replacement Refrigerator Air Filter RAF-2 - Set of 2**Frigidaire**$31.94**2,731 rev2y ago](https://www.amazon.com/dp/B0CTW2DTJL) [**Frigidaire PureAir Replacement Refrigerator Air Filter RAF-2 - Set of 4**Frigidaire**$44.12**2,731 rev2y ago](https://www.amazon.com/dp/B0CTW2VCW9) [**FRESH AF-2 Refrigerator Air Filter Replacement for Frigidaire - Compatible with Models: FRGPAAF2 RAF-2 Electrolux ELXPAAF2 - Advanced Carbon Filter Technology - (3 Pack) Air filter by MIST**Mist**$16.87**141 rev2y ago](https://www.amazon.com/dp/B0CPWQ7XQ4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**AF2 Refrigerator Air Filter Replacement for Frigidaire FRGPAAF2 RAF-2**PANDEELS**$11.46**4.8★**▲ 234%**](https://www.amazon.com/dp/B0CK2KNDBX) [**Frigidaire PureAir Replacement Refrigerator Air Filter RAF-2 - Set of 4**Frigidaire**$44.12**4.8★**▲ 112%**](https://www.amazon.com/dp/B0CTW2VCW9) [**FRESH AF-2 Refrigerator Air Filter Replacement for Frigidaire - Compatible with Models: FRGPAAF2 RAF-2 Electrolux ELXPAAF2 - Advanced Carbon Filter Technology - (3 Pack) Air filter by MIST**Mist**$16.87**4.8★**▲ 86%**](https://www.amazon.com/dp/B0CPWQ7XQ4) [**4 PACK AF-2 RAF-2 Refrigerator Air Filter Replacement**LEOPO**$14.95**4.8★**▲ 18%**](https://www.amazon.com/dp/B0G1T6DPRT) [**Frigidaire PureAir AF-2 Air Filter**Frigidaire**$18.29**4.8★**— 1%**](https://www.amazon.com/dp/B09GL4KH4D)
**~~View all trending →~~**
## **What buyers say about raf-2 frigidaire air filter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**39%
*“Fit perfectly”*
**Filtration**15%
*“Easy installation and a great value, getting three filters at a good price”*
**Advertised Vs Actual Product**13%
*“As advertised”*
**Value For Money**11%
*“Good price”*
**Quality-Overall**10%
*“I'm so glad I now know I can save money for the same quality air filter”*
**Smell**6%
*“Keeps my refrigerator smelling good”*
**Ease Of Use**4%
*“Easy to use and fits perfectly”*
**Material Quality**2%
*“quality materials are equal”*
### **What buyers complain about **
**Filtration**25%
*“Filter will not lock”*
**Functionality-Overall**25%
*“Did not work”*
**Instructions/User Manual/Troubleshooting**25%
*“List to instructions. They didn't list to the specific place it was suppose to be at on a table”*
**Value For Money**13%
*“They are a little pricey”*
### **Top return reasons **
**Size-Overall**68%
**Compatibility-Overall**14%
**Filtration**8%
**Product Condition**3%
**Advertised Vs Actual Product**3%
**Value For Money**2%
**Defective Material/Parts**1%
**Functionality-Overall**1%
**Leak-Proof**0%
**Ease Of Cleaning**0%
## **Common questions**
- **Is raf-2 frigidaire air filter profitable to sell on Amazon United States?**
- The niche generates $55K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -3.1%. Flapen's verdict: Skip it (40/100).
- **How competitive is the raf-2 frigidaire air filter niche?**
- 6 brands and 20 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in raf-2 frigidaire air filter?**
- Top complaints mined from reviews: Filtration, Functionality-Overall, Instructions/User Manual/Troubleshooting. The return rate is 0.9%.
- **When does demand for raf-2 frigidaire air filter peak?**
- Demand peaks in Jan–Feb–Mar; the busiest month runs 3.2× the quietest.
- **What does it cost to enter the raf-2 frigidaire air filter niche?**
- Listings span $11.46–$44.12; the average listing price is $19.87 (sweet spot $15–$100). The average incumbent carries 1,002 reviews — the moat a new listing must climb.
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