---
title: "Paultra2 Air Filter Replacement — $73K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/paultra2-air-filter-replacement"
last_updated: "2026-08-09T07:41:14.349Z"
locale: en
meta:
description: "Niche score 46/100 · $73K/yr market · 19K searches/yr · $16.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $73K/yr market · 19K searches/yr · $16.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Paultra2 Air Filter Replacement — $73K/yr Amazon US Niche (2026) - Flapen"
---
# **paultra2 air filter replacement**
**Skip it**
A small market ($73K/yr) — this niche doesn't clear our bar today.
Market size 18Growth 36Conversion 100Competition 21Returns 93Price range 80Avg price 78Brand share 37Review moat 35Quality gap 20
**Conversion**
**Incredible****23.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$6.15–$54.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$16.11**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+8.8%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****3,013.77**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****75%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$73K**
$73K/yr · 19K searches
According to Flapen's Amazon United States niche tracking, paultra2 air filter replacement is a $73K/yr Amazon United States market (19K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 46/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **paultra2 air filter replacement market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **$64K–$81K**
- units × avg price
- **Conversion rate**
- **23.4%**
- **Avg BSR**
- **#31**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **12.5%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **184 days**
## **Competition & brand share**
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **—flat
**Sellers**
**30**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**75%**
Top 20: 100%
**Open market**
**13%**
- Frigidaire36% - Netezza28% - Yatker7% - Casuenia6% - Langsum5% - Zyxor4% - Open — no brand owns it (5 brands, 13%)
## **Demand**
Weekly Amazon search volume, last 31 weeks — +8.8% search growth over the last 90 days.
500300Spike '26Jan '26Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/appliances/paultra2-air-filter-replacement/trend)
## **Top paultra2 air filter replacement products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$15K30%$22K40%$29K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Paultra2 Refrigerator Air Filter Replacement Compatible with Frigidaire Pureair Ultra 2 Pure Air Ultra 2 Pureair Ultra ii and Electrolux 242047805 5303918847 EAP12364179 4 Pack**Netezza**$9.79**4.7★565 rev](https://www.amazon.com/dp/B0CNH23VN1) [2**FRIGIDAIRE PAULTRA2 Pure Air Ultra II Refrigerator Air Filter with Carbon Technology to Absorb Food Odors 3.8 Inch x 1.8 Inch White**Frigidaire**$15.26**4.7★15,295 rev](https://www.amazon.com/dp/B07LD37KTF) [3**Frigidaire PAULTRAII2PK PAULTRA2 Pure Air Ultra II 2 Pack Air Filter 3.8 x 1.8 2 Count**Frigidaire**$26.53**4.7★15,295 rev](https://www.amazon.com/dp/B085265T2J) [4**Yatker FPPWFU01 & PAULTRA2 Water & Air Filter replacement 2+2 Combo**Yatker**$32.39**4.6★869 rev](https://www.amazon.com/dp/B0G6Y66HKN) [5**Casuenia 10 Pack Refrigerator Air Filter Replacement for PAULTRA2 Compatible with Frigidaire Pureair Ultra 2 Pure Air Ultra 2 Pureair Ultra ii and Electrolux 242047805 5303918847 EAP12364179**Casuenia**$9.23**4.7★133 rev](https://www.amazon.com/dp/B0FS1K76C8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**6 PACK Refrigerator Air Filter Replacement Compatible with Frigidaire**Zirvkan**$6.15**48 rev5mo ago](https://www.amazon.com/dp/B0GL58V7LF) [**6 PACK Upgrade Refrigerator Air Filter Replacement for Paultra2**LEOPO**$8.48**36 rev7mo ago](https://www.amazon.com/dp/B0G1X5MQ5Z) [**Yatker FPPWFU01 & PAULTRA2 Water & Air Filter replacement 2+2 Combo**Yatker**$32.39**869 rev9mo ago](https://www.amazon.com/dp/B0G6Y66HKN) [**Casuenia 10 Pack Refrigerator Air Filter Replacement for PAULTRA2 Compatible with Frigidaire Pureair Ultra 2 Pure Air Ultra 2 Pureair Ultra ii and Electrolux 242047805 5303918847 EAP12364179**Casuenia**$9.23**133 rev9mo ago](https://www.amazon.com/dp/B0FS1K76C8) [**6 PACK Refrigerator Air Filter Replacement for Paultra2 Compatible with Frigidaire Pureair Ultra 2 Pure Air Ultra 2 Pureair Ultra II Electrolux 242047805 5303918847 EAP12364179**Langsum**$6.93**386 rev1y ago](https://www.amazon.com/dp/B0DXPZD3J8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**6 PACK Refrigerator Air Filter Replacement Compatible with Frigidaire**Zirvkan**$6.15**4.8★**▲ 228%**](https://www.amazon.com/dp/B0GL58V7LF) [**6 PACK Upgrade Refrigerator Air Filter Replacement for Paultra2**LEOPO**$8.48**4.3★**▲ 121%**](https://www.amazon.com/dp/B0G1X5MQ5Z) [**Yatker FPPWFU01 & PAULTRA2 Water & Air Filter replacement 2+2 Combo**Yatker**$32.39**4.6★**▲ 106%**](https://www.amazon.com/dp/B0G6Y66HKN) [**Zyxor Paultra2 Refrigerator Filter for Frigidaire 4 Pack**Zyxor**$7.68**4.8★**▲ 101%**](https://www.amazon.com/dp/B0DJY67M3J) [**Frigidaire PAULTRAII2PK PAULTRA2 Pure Air Ultra II 2 Pack Air Filter 3.8 x 1.8 2 Count**Frigidaire**$26.53**4.7★**▲ 50%**](https://www.amazon.com/dp/B085265T2J)
**~~View all trending →~~**
## **What buyers say about paultra2 air filter replacement**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**29%
*“Fit perfect”*
**Value For Money**26%
*“Great Value”*
**Quality-Overall**11%
*“Good Quality, Fresh Water”*
**Filtration**10%
*“Good filter”*
**Advertised Vs Actual Product**9%
*“As Advertised”*
**Ease Of Use**3%
*“Ease to use”*
**Assembly/Installation**2%
*“easy to install”*
**Smell**2%
*“have not noticed any odors”*
**Compatibility-Overall**2%
*“worked well with my fridare”*
**Durability**1%
*“looks durable”*
### **What buyers complain about **
**Size-Overall**26%
*“not tight doesn't fit”*
**Filtration**18%
*“Maybe I got a defective filter”*
**Value For Money**17%
*“Same as more expensive brand”*
**Leak-Proof**4%
*“Excess leakage”*
**Quality-Overall**4%
*“Cheap”*
**Instructions/User Manual/Troubleshooting**4%
*“Lack of directions a bit confusing”*
**Pressure**2%
*“my water pressure from the fridge is awful”*
**Adhesion/Stickiness**2%
*“Mine was so old the tape protecting the adhesive didn't want to come off without taking some of the adhesive”*
**Maintenance And Repair**2%
*“overall it cost me $50 first service, change and fixing the refrigerator cost me $380”*
**Advertised Vs Actual Product**1%
*“Cannot return item description was incorrect”*
### **Top return reasons **
**Size-Overall**69%
**Compatibility-Overall**13%
**Filtration**10%
**Value For Money**2%
**Advertised Vs Actual Product**2%
**Defective Material/Parts**1%
**Functionality-Overall**1%
**Product Condition**1%
**Leak-Proof**1%
**Maintenance And Repair**0%
## **Common questions**
- **Is paultra2 air filter replacement profitable to sell on Amazon United States?**
- The niche generates $73K/yr across 13 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +8.8%. Flapen's verdict: Skip it (46/100).
- **How competitive is the paultra2 air filter replacement niche?**
- 11 brands and 30 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in paultra2 air filter replacement?**
- Top complaints mined from reviews: Size-Overall, Filtration, Value For Money. The return rate is 1.1%.
- **What does it cost to enter the paultra2 air filter replacement niche?**
- Listings span $6.15–$54.61; the average listing price is $16.11 (sweet spot $15–$100). The average incumbent carries 3,014 reviews — the moat a new listing must climb.
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