---
title: "Kenmore Refrigerator Water Filter 9990 — $51K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/kenmore-refrigerator-water-filter-9990"
last_updated: "2026-08-09T11:56:54.895Z"
locale: en
meta:
description: "Niche score 41/100 · $51K/yr market · 14K searches/yr · $28.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $51K/yr market · 14K searches/yr · $28.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Kenmore Refrigerator Water Filter 9990 — $51K/yr Amazon US Niche (2026) - Flapen"
---
# **kenmore refrigerator water filter 9990**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 13Growth 43Conversion 96Competition 7Returns 69Price range 95Avg price 95Brand share 5Review moat 47Quality gap 24
**Conversion**
**Incredible****12.9%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Incredible****$28.59**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$15.44–$47.74**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****1,846.44**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+14.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$51K**
$51K/yr · 14K searches
**Competition**
**Bad****92%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, kenmore refrigerator water filter 9990 is a $51K/yr Amazon United States market (14K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 41/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kenmore refrigerator water filter 9990 market data**
- **Units sold / yr**
- **2K–2K**
- avg 100–250/product
- **Revenue / yr**
- **$43K–$57K**
- units × avg price
- **Conversion rate**
- **12.9%**
- **Avg BSR**
- **#672**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **0.8%**
- **Avg brand age**
- **109 months**
- **Avg seller age**
- **186 days**
## **Competition & brand share**
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **—flat
**Sellers**
**15**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**92%**
Top 20: 100%
**Open market**
**0%**
- ICEPURE47% - LG23% - Waterdrop20% - PUREPLUS7% - AQUA CREST2% - Cobectal2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 106 weeks — +14.3% search growth over the last 90 days.
250150Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/appliances/kenmore-refrigerator-water-filter-9990/trend)
## **Top kenmore refrigerator water filter 9990 search terms**
- **kenmore refrigerator water filter 9990**4K/yr+3.2%13.6% conv. - **lg lt600p**4K/yr+8.8%7.9% conv. - **lt600p lg refrigerator water filter**3K/yr+34.4%17.1% conv. - **lg lt600p water filter**2K/yr+17.9%19.7% conv. [**All search terms **](https://flapen.com/research/us/appliances/kenmore-refrigerator-water-filter-9990/search-terms)
## **Top kenmore refrigerator water filter 9990 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$10K30%$15K40%$20K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ICEPURE 5231JA2006A Replacement for LG LT600P KENMORE 9990 5231JA2006B KENMORECLEAR 46-9990 5231JA2006A-S WFC2001 LSC27931ST LFX25960ST FML-2 RWF1000A Refrigerator Water Filter 3PACK**ICEPURE**$29.12**4.7★5,717 rev](https://www.amazon.com/dp/B00XNOOJ9I) [2**LG LT600P - 6 Month / 300 Gallon Capacity Replacement Refrigerator Water Filter (NSF42 and NSF53 5231JA2006A 5231JA2006B 5231JA2006F or 5231JA2006F White**LG**$47.74**4.6★2,401 rev](https://www.amazon.com/dp/B0032AMC6K) [3**Waterdrop 5231JA2006A Replacement for LG LT600P Water Filter 3 Pack**Waterdrop**$26.34**4.7★3,952 rev](https://www.amazon.com/dp/B01CC7GT0I) [4**ICEPURE 5231JA2006A Replacement for LG LT600P Water Filter 1 PACK**ICEPURE**$15.44**4.7★528 rev](https://www.amazon.com/dp/B0163IA6B0) [5**PUREPLUS 5231JA2006A 9990 Replacement for LG LT600P kenmore 9990 5231JA2006B KENMORECLEAR 46-9990 R-9990 FML-2 RWF1000A LSC27931ST LFX25960ST Refrigerator Water Filter 3Pack**PUREPLUS**$29.11**4.7★1,403 rev](https://www.amazon.com/dp/B07VGD8Z5Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**5231JA2006A Replacement for LG LT600PC Water Filter Replacement for Kenmore 46-9990 5231JA2006B 5231JA2006A-S 9990 FML-2 LSC27931ST LFX25960ST Water Filter 3pack by Cobectal**Cobectal**$19.69**30 rev1y ago](https://www.amazon.com/dp/B0D91QS7NQ) [**ICEPURE PLUS 9990 NSF 53&42 Cert. Replacement for LG LT600P Filter 3PACK**ICEPURE**$39.83**413 rev5y ago](https://www.amazon.com/dp/B08MTPB2HR) [**PUREPLUS 5231JA2006A 9990 Replacement for LG LT600P kenmore 9990 5231JA2006B KENMORECLEAR 46-9990 R-9990 FML-2 RWF1000A LSC27931ST LFX25960ST Refrigerator Water Filter 3Pack**PUREPLUS**$29.11**1,403 rev6y ago](https://www.amazon.com/dp/B07VGD8Z5Z) [**Waterdrop 5231JA2006A Replacement for LG LT600P Water Filter 3 Pack**Waterdrop**$26.34**3,952 rev10y ago](https://www.amazon.com/dp/B01CC7GT0I) [**ICEPURE 5231JA2006A Replacement for LG LT600P KENMORE 9990 5231JA2006B KENMORECLEAR 46-9990 5231JA2006A-S WFC2001 LSC27931ST LFX25960ST FML-2 RWF1000A Refrigerator Water Filter 3PACK**ICEPURE**$29.12**5,717 rev11y ago](https://www.amazon.com/dp/B00XNOOJ9I)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PUREPLUS 5231JA2006A 9990 Replacement for LG LT600P kenmore 9990 5231JA2006B KENMORECLEAR 46-9990 R-9990 FML-2 RWF1000A LSC27931ST LFX25960ST Refrigerator Water Filter 3Pack**PUREPLUS**$29.11**4.7★**▲ 80%**](https://www.amazon.com/dp/B07VGD8Z5Z) [**AQUA CREST 5231JA2006A Water Filter Replacement for LG LT600P 3 Pack**AQUA CREST**$25.84**4.7★**▲ 32%**](https://www.amazon.com/dp/B01G4WRZTQ) [**ICEPURE PLUS 9990 NSF 53&42 Cert. Replacement for LG LT600P Filter 3PACK**ICEPURE**$39.83**4.6★**▲ 10%**](https://www.amazon.com/dp/B08MTPB2HR) [**LG LT600P - 6 Month / 300 Gallon Capacity Replacement Refrigerator Water Filter (NSF42 and NSF53 5231JA2006A 5231JA2006B 5231JA2006F or 5231JA2006F White**LG**$47.74**4.6★**— 4%**](https://www.amazon.com/dp/B0032AMC6K) [**Waterdrop 5231JA2006A Replacement for LG LT600P Water Filter 3 Pack**Waterdrop**$26.34**4.7★**— 4%**](https://www.amazon.com/dp/B01CC7GT0I)
**~~View all trending →~~**
## **What buyers say about kenmore refrigerator water filter 9990**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**24%
*“Exact fit”*
**Filtration**23%
*“Excellent quality filter providing excellent results”*
**Quality-Overall**11%
*“Decent quality filters”*
**Value For Money**10%
*“Affordable price”*
**Advertised Vs Actual Product**7%
*“As described”*
**Ease Of Use**4%
*“Easy to use”*
**Leak-Proof**3%
*“doesn't leak”*
**Instructions/User Manual/Troubleshooting**2%
*“Easy to follow instructions”*
**Assembly/Installation**2%
*“Easy installation”*
**Durability**2%
*“Durability of the product”*
### **What buyers complain about **
**Size-Overall**17%
*“Didn't Fit”*
**Compatibility-Overall**13%
*“This item Model 5231JA2006A did not fit my LG refrigerator”*
**Ice Maker**10%
*“My icemaker wasnt working properly”*
**Value For Money**9%
*“It is just quite expensive”*
**Leak-Proof**9%
*“Developed a crack within 2 months of use caused water leak in the refrigerator”*
**Assembly/Installation**7%
*“No click on my install”*
**Functionality-Overall**7%
*“Do not work”*
**Quality-Overall**3%
*“Mediocre quality”*
**Spray/Flow**3%
*“flow rate is VERY low”*
**Color**2%
*“You may notice a slightly yellowish color”*
### **Top return reasons **
**Size-Overall**62%
**Compatibility-Overall**15%
**Filtration**12%
**Advertised Vs Actual Product**3%
**Functionality-Overall**1%
**Leak-Proof**1%
**Defective Material/Parts**1%
**Value For Money**1%
**Water Resistance**1%
**Product Condition**1%
## **Common questions**
- **Is kenmore refrigerator water filter 9990 profitable to sell on Amazon United States?**
- The niche generates $51K/yr across 9 tracked products. 90-day search growth is +14.3%. Flapen's verdict: Skip it (41/100).
- **How competitive is the kenmore refrigerator water filter 9990 niche?**
- 6 brands and 15 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in kenmore refrigerator water filter 9990?**
- Top complaints mined from reviews: Size-Overall, Compatibility-Overall, Ice Maker. The return rate is 2.3%.
- **When does demand for kenmore refrigerator water filter 9990 peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the kenmore refrigerator water filter 9990 niche?**
- Listings span $15.44–$47.74; the average listing price is $28.59 (sweet spot $15–$100). The average incumbent carries 1,846 reviews — the moat a new listing must climb.
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