---
title: "Frss2623asj Water Filter — $293K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/frss2623asj-water-filter"
last_updated: "2026-08-09T09:56:20.470Z"
locale: en
meta:
description: "Niche score 50/100 · $293K/yr market · 57K searches/yr. Brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $293K/yr market · 57K searches/yr. Brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Frss2623asj Water Filter — $293K/yr Amazon US Niche (2026) - Flapen"
---
# **frss2623asj water filter**
**Worth a look**
Shows searches that convert (12.2% search→purchase), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.
Market size 51Growth 44Conversion 95Competition 24Returns 82Price range 95Avg price 95Brand share 15Review moat 42Quality gap 17
**Conversion**
**Incredible****12.2%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Incredible****$42.12**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$29.01–$60.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.6%**
return rate — above 5% kills the launch gate
**Market size**
**Good****$293K**
$293K/yr · 57K searches
**Growth**
**Okay****+15.3%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****2,306.6**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, frss2623asj water filter is a $293K/yr Amazon United States market (57K searches/yr). The top 5 brands hold 94% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **frss2623asj water filter market data**
- **Units sold / yr**
- **6K–8K**
- avg 500–750/product
- **Revenue / yr**
- **$253K–$337K**
- units × avg price
- **Conversion rate**
- **12.2%**
- **Avg BSR**
- **#167**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**25**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**3%**
- Frigidaire60% - TEEHAY15% - Water Bressvi10% - HOMELOVELY5% - Yatker4% - Stahomily3% - Open — no brand owns it (1 brand, 3%)
## **Demand**
Weekly Amazon search volume, last 23 weeks — +15.3% search growth over the last 90 days.
1K600Spike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26Jul '26
[**Open Trend **](https://flapen.com/research/us/appliances/frss2623asj-water-filter/trend)
## **Top frss2623asj water filter search terms**
- **frigidaire water and air filter replacement**13K/yr+13.1%8.6% conv. - **frigidaire air and water filter combo**7K/yr+5.1%6.5% conv. - **frss2623asn water and air filter**2K/yr+374.4%11.5% conv. - **fppwfu01 and paultra2 water and air filter combo kit**3K/yr+20.7%18.9% conv. - **frigidaire water and air filter**4K/yr-25.7%8.1% conv. - **frigidaire water and air filter combo**4K/yr+29.9%8.3% conv. - **water and air filter for frigidaire refrigerator**3K/yr+20.3%6.4% conv. - **frss2623asj water and air filter**4K/yr-24.5%14.2% conv. - **grfs2853af water filter**4K/yr+10.2%9.4% conv. - **air and water filter for frigidaire**7K/yr+6.3%3.9% conv. [**All search terms **](https://flapen.com/research/us/appliances/frss2623asj-water-filter/search-terms)
## **Top frss2623asj water filter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$44K30%$88K45%$132K60%$176K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Frigidaire PurePour PWF-1 (FPPWFU01) & PureAir Ultra II (PAULTRA2) Water & Air Filter Combo Kit**Frigidaire**$54.61**4.7★1,933 rev](https://www.amazon.com/dp/B0C3MX9CYY) [2**Frigidaire PurePour PWF-1 (FPPWFU01) & PureAir AF-2 (FRGPAAF2) Water & Air Filter Combo Kit**Frigidaire**$50.74**4.6★3,484 rev](https://www.amazon.com/dp/B0B7QDMZLN) [3**TEEHAY PWF-1 FPPWFU01 Water Filter & PureAir Ultra II PAULTRA2 Air Filter Combo Compatible with Frigidaire FRIGCOMBO13 FRSS2623AS FRSS26L3AF FRSS2323AS FRSS2323AW FRSS2623AB FRSC2333AS 2 Pack**TEEHAY**$31.98**4.7★123 rev](https://www.amazon.com/dp/B0H23KBHWW) [4**Water Bressvi Water Filter Replacement Compatible with Frigidaire FPPWFU01 FPPWFU01 PurePour PWF-1 PureAdvantage PWF-1 Water Filter and PureAir Ultra II PAULTRA2 Air Filter Combo (2+2)**Water Bressvi**$29.01**4.7★535 rev](https://www.amazon.com/dp/B0GQFL42H9) [5**TEEHAY PWF-1 FPPWFU01 Water Filter & PureAir AF-2 FRGPAAF2 Air Filter Combo Compatible with Frigidaire FRIGCOMBO6 GRFS2853AF FRFC2323AS FRFS2823AS FRFS282LAF GRFC2353AF FRFS2823AD 3 Combo**TEEHAY**$42.15**4.8★88 rev](https://www.amazon.com/dp/B0H23J6MDD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PWF-1 FPPWFU01 Water Filter & PureAir Ultra II PAULTRA2 Air Filter 2 Combo**Stahomily**$29.28**34 rev1mo ago](https://www.amazon.com/dp/B0H25Y8YLV) [**FPPWFU01 PWF-1 Water Filter & PureAir Ultra II PAULTRA2 Air Filter 3 Combo**dailybrew**$37.41**38 rev1mo ago](https://www.amazon.com/dp/B0H25RQX6X) [**TEEHAY PWF-1 FPPWFU01 Water Filter & PureAir AF-2 FRGPAAF2 Air Filter Combo Compatible with Frigidaire FRIGCOMBO6 GRFS2853AF FRFC2323AS FRFS2823AS FRFS282LAF GRFC2353AF FRFS2823AD 3 Combo**TEEHAY**$42.15**88 rev1mo ago](https://www.amazon.com/dp/B0H23J6MDD) [**Water Filter Replacement for Frigidaire GRFS2853AF GRMS2773AF 3 Pack**HOMELOVELY**$35.66**63 rev1mo ago](https://www.amazon.com/dp/B0H248H8PX) [**Water Bressvi Water Filter Replacement Compatible with Frigidaire FPPWFU01 FPPWFU01 PurePour PWF-1 PureAdvantage PWF-1 Water Filter and PureAir Ultra II PAULTRA2 Air Filter Combo (2+2)**Water Bressvi**$29.01**535 rev4mo ago](https://www.amazon.com/dp/B0GQFL42H9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Water Filter Replacement for Frigidaire GRFS2853AF GRMS2773AF 3 Pack**HOMELOVELY**$35.66**5.0★**▲ 173%**](https://www.amazon.com/dp/B0H248H8PX) [**TEEHAY PWF-1 FPPWFU01 Water Filter & PureAir AF-2 FRGPAAF2 Air Filter Combo Compatible with Frigidaire FRIGCOMBO6 GRFS2853AF FRFC2323AS FRFS2823AS FRFS282LAF GRFC2353AF FRFS2823AD 3 Combo**TEEHAY**$42.15**4.8★**▲ 172%**](https://www.amazon.com/dp/B0H23J6MDD) [**TEEHAY PWF-1 FPPWFU01 Water Filter & PureAir Ultra II PAULTRA2 Air Filter Combo Compatible with Frigidaire FRIGCOMBO13 FRSS2623AS FRSS26L3AF FRSS2323AS FRSS2323AW FRSS2623AB FRSC2333AS 3 Pack**TEEHAY**$40.69**4.7★**▲ 172%**](https://www.amazon.com/dp/B0H3P1F861) [**FPPWFU01 PWF-1 Water Filter & PureAir Ultra II PAULTRA2 Air Filter 3 Combo**dailybrew**$37.41**4.9★**▲ 172%**](https://www.amazon.com/dp/B0H25RQX6X) [**TEEHAY PWF-1 FPPWFU01 Water Filter & PureAir Ultra II PAULTRA2 Air Filter Combo Compatible with Frigidaire FRIGCOMBO13 FRSS2623AS FRSS26L3AF FRSS2323AS FRSS2323AW FRSS2623AB FRSC2333AS 2 Pack**TEEHAY**$31.98**4.7★**▲ 172%**](https://www.amazon.com/dp/B0H23KBHWW)
**~~View all trending →~~**
## **What buyers say about frss2623asj water filter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**21%
*“Exact fit”*
**Value For Money**21%
*“Great Value”*
**Filtration**15%
*“Good filter”*
**Quality-Overall**10%
*“Great quality, very fair price and easy to install”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Assembly/Installation**4%
*“Easy Installation”*
**Ease Of Use**3%
*“Easy to use”*
**Leak-Proof**2%
*“It's compatible with my fridge and doesn't leak”*
**Efficiency**2%
*“Works great”*
**Water Resistance**1%
*“Cool water”*
### **What buyers complain about **
**Filtration**22%
*“However,the air filters didn't fit at all,disappointed”*
**Size-Overall**15%
*“Does not fit”*
**Value For Money**12%
*“should be cheaper”*
**Leak-Proof**9%
*“All 3 filters leaked when I tried to get water”*
**Compatibility-Overall**5%
*“I doubt it will fit either”*
**Maintenance And Repair**3%
*“overall it cost me $50 first service, change and fixing the refrigerator cost me $380”*
**Functionality-Overall**2%
*“if you dont use the right filter by Frigidaire the reset wont reset”*
**Durability**2%
*“lasted only 2 1/2 months before becoming incredibly slow”*
**Ease Of Cleaning**2%
*“Air filter was dirty and looked used”*
**Pressure**2%
*“my water pressure from the fridge is awful”*
### **Top return reasons **
**Size-Overall**56%
**Compatibility-Overall**17%
**Filtration**16%
**Advertised Vs Actual Product**3%
**Leak-Proof**2%
**Defective Material/Parts**2%
**Functionality-Overall**1%
**Value For Money**1%
**Product Condition**1%
**Water Resistance**0%
## **Common questions**
- **Is frss2623asj water filter profitable to sell on Amazon United States?**
- The niche generates $293K/yr across 15 tracked products. 10 of 10 products launched in the last 360 days are still selling. 90-day search growth is +15.3%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the frss2623asj water filter niche?**
- 7 brands and 25 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in frss2623asj water filter?**
- Top complaints mined from reviews: Filtration, Size-Overall, Value For Money. The return rate is 1.6%.
- **What does it cost to enter the frss2623asj water filter niche?**
- Listings span $29.01–$60.02; the average listing price is $42.12 (sweet spot $15–$100). The average incumbent carries 2,307 reviews — the moat a new listing must climb.
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