---
title: "Fisher and Paykel Water Filter — $109K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/fisher-and-paykel-water-filter"
last_updated: "2026-08-09T10:53:54.767Z"
locale: en
meta:
description: "Niche score 48/100 · $109K/yr market · 11K searches/yr · $61.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $109K/yr market · 11K searches/yr · $61.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fisher and Paykel Water Filter — $109K/yr Amazon US Niche (2026) - Flapen"
---
# **fisher and paykel water filter**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 26Growth 38Conversion 97Competition 6Returns 88Price range 95Avg price 89Brand share 0Review moat 82Quality gap 52
**Conversion**
**Incredible****16.0%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Incredible****$34.95–$98.34**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$61.88**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****365**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+10.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$109K**
$109K/yr · 11K searches
**Competition**
**Bad****93%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, fisher and paykel water filter is a $109K/yr Amazon United States market (11K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug. Verdict: Skip it — 48/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fisher and paykel water filter market data**
- **Units sold / yr**
- **2K–2K**
- avg 100–250/product
- **Revenue / yr**
- **$93K–$124K**
- units × avg price
- **Conversion rate**
- **16.0%**
- **Avg BSR**
- **#649**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **228 days**
## **Competition & brand share**
The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **—flat
**Sellers**
**14**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**93%**
Top 20: 100%
**Open market**
**0%**
- Fisher & Paykel63% - AQUA CREST21% - HOMELOVELY14% - Waterdrop3% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 106 weeks — +10.6% search growth over the last 90 days.
300200Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Aug · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/appliances/fisher-and-paykel-water-filter/trend)
## **Top fisher and paykel water filter search terms**
- **fisher and paykel water filter**5K/yr+18.4%14.6% conv. - **fisher paykel water filter**5K/yr-0.5%11.6% conv. - **847200**2K/yr+39.9%10.3% conv. [**All search terms **](https://flapen.com/research/us/appliances/fisher-and-paykel-water-filter/search-terms)
## **Top fisher and paykel water filter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$16K30%$33K45%$49K60%$66K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fisher & Paykel 847200 Refrigerator Water Filter Kitchen Fridge Filter**Fisher & Paykel**$98.34**4.5★976 rev](https://www.amazon.com/dp/B07LB46GY4) [2**847200 Water Filter Replacement for Fisher & Paykel 847200 2 Pack**HOMELOVELY**$44.49**4.5★4 rev](https://www.amazon.com/dp/B0FN7QK89K) [3**AQUA CREST AQF-FF09 Replacement for Fisher & Paykel 847200 2 Pack**AQUA CREST**$55.65**4.4★567 rev](https://www.amazon.com/dp/B0CFKZRD49) [4**AQUA CREST AQF-FF09 Replacement for Fisher & Paykel 847200**AQUA CREST**$36.53**4.4★567 rev](https://www.amazon.com/dp/B07W65QCY8) [5**Fisher & Paykel 847201 Refrigerator Water Filter Kitchen Fridge Filter**Fisher & Paykel**$98.01**4.4★121 rev](https://www.amazon.com/dp/B08L2QX2KX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**847200 Water Filter Replacement for Fisher & Paykel 847200 2 Pack**HOMELOVELY**$44.49**4 rev5mo ago](https://www.amazon.com/dp/B0FN7QK89K) [**AQUA CREST AQF-FF09 Replacement for Fisher & Paykel 847200 2 Pack**AQUA CREST**$55.65**567 rev2y ago](https://www.amazon.com/dp/B0CFKZRD49) [**Fisher & Paykel 847201 Refrigerator Water Filter Kitchen Fridge Filter**Fisher & Paykel**$98.01**121 rev3y ago](https://www.amazon.com/dp/B08L2QX2KX) [**Fisher & Paykel OEM 862285 Refrigerator Water Filter Pack of 1**Fisher & Paykel**$65.22**48 rev6y ago](https://www.amazon.com/dp/B084DD9G9J) [**AQUA CREST AQF-FF09 Replacement for Fisher & Paykel 847200**AQUA CREST**$36.53**567 rev6y ago](https://www.amazon.com/dp/B07W65QCY8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Fisher & Paykel OEM 862285 Refrigerator Water Filter Pack of 1**Fisher & Paykel**$65.22**4.3★**▲ 142%**](https://www.amazon.com/dp/B084DD9G9J) [**AQUA CREST AQF-FF09 Replacement for Fisher & Paykel 847200 2 Pack**AQUA CREST**$55.65**4.4★**▲ 67%**](https://www.amazon.com/dp/B0CFKZRD49) [**847200 Water Filter Replacement for Fisher & Paykel 847200 2 Pack**HOMELOVELY**$44.49**4.5★**▲ 33%**](https://www.amazon.com/dp/B0FN7QK89K) [**Fisher & Paykel 847201 Refrigerator Water Filter Kitchen Fridge Filter**Fisher & Paykel**$98.01**4.4★**▲ 10%**](https://www.amazon.com/dp/B08L2QX2KX) [**Fisher & Paykel 847200 Refrigerator Water Filter Kitchen Fridge Filter**Fisher & Paykel**$98.34**4.5★**— 10%**](https://www.amazon.com/dp/B07LB46GY4)
**~~View all trending →~~**
## **What buyers say about fisher and paykel water filter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Filtration**25%
*“The filtration system works great”*
**Ease Of Use**19%
*“Easy”*
**Water Resistance**13%
*“great water”*
**Quality-Overall**13%
*“Same quality as the OEM”*
**Ease Of Cleaning**13%
*“Clean water”*
**Value For Money**13%
*“Great price for these Fisher”*
### **What buyers complain about **
**Value For Money**26%
*“too expensive”*
**Filtration**15%
*“There is something wrong with the filter because my water is not that dirty”*
**Advertised Vs Actual Product**11%
*“This did not fit our refrigerator, as advertised”*
**Assembly/Installation**11%
*“broke off when installed so I had to return”*
**Durability**11%
*“I had one break while turning it into the slot”*
**Jamming/Clogging**9%
*“it only works for like two months before it clogs”*
**Quality-Overall**6%
*“Low quality solution”*
**Ease Of Use**6%
*“Very hard to remove from the holder”*
### **Top return reasons **
**Size-Overall**45%
**Compatibility-Overall**21%
**Filtration**18%
**Functionality-Overall**3%
**Advertised Vs Actual Product**2%
**Value For Money**2%
**Leak-Proof**2%
**Defective Material/Parts**2%
**Ice Maker**1%
**Connectivity-Overall**1%
## **Common questions**
- **Is fisher and paykel water filter profitable to sell on Amazon United States?**
- The niche generates $109K/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.6%. Flapen's verdict: Skip it (48/100).
- **How competitive is the fisher and paykel water filter niche?**
- 4 brands and 14 sellers compete. The top 5 products take 93% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in fisher and paykel water filter?**
- Top complaints mined from reviews: Value For Money, Filtration, Advertised Vs Actual Product. The return rate is 1.4%.
- **When does demand for fisher and paykel water filter peak?**
- Demand peaks in Aug; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the fisher and paykel water filter niche?**
- Listings span $34.95–$98.34; the average listing price is $61.88 (sweet spot $15–$100). The average incumbent carries 365 reviews — the moat a new listing must climb.
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