---
title: "Dishwasher Heating Element — $257K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/appliances/dishwasher-heating-element"
last_updated: "2026-08-09T05:13:55.518Z"
locale: en
meta:
description: "Niche score 47/100 · $257K/yr market · 72K searches/yr · $31.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $257K/yr market · 72K searches/yr · $31.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dishwasher Heating Element — $257K/yr Amazon US Niche (2026) - Flapen"
---
# **dishwasher heating element**
**Skip it**
Soft demand (-21.1% this quarter) — this niche doesn't clear our bar today.
Market size 47Growth 14Conversion 93Competition 16Returns 23Price range 95Avg price 95Brand share 30Review moat 87Quality gap 73
**Avg price**
**Incredible****$31.03**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$23.10–$37.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****11.4%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Great****251.8**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$257K**
$257K/yr · 72K searches
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Returns**
**Bad****5.6%**
return rate — above 5% kills the launch gate
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-21.1%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, dishwasher heating element is a $257K/yr Amazon United States market (72K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 47/100.
Data updated Jul 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dishwasher heating element market data**
- **Units sold / yr**
- **6K–8K**
- avg 500–750/product
- **Revenue / yr**
- **$186K–$248K**
- units × avg price
- **Conversion rate**
- **11.4%**
- **Avg BSR**
- **#1,638**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **100%**
- **Out of stock**
- **10.0%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▼falling
**Sellers**
**18**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**8%**
- APPLIANCEMATES46% - Improvedhand19% - TOMOON10% - Beaquicy6% - Whirlpool6% - AMI PARTS5% - Open — no brand owns it (3 brands, 8%)
## **Demand & seasonality**
Weekly Amazon search volume, last 108 weeks — -21.1% search growth over the last 90 days.
2K1KSpike '24Holiday '24Spike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/appliances/dishwasher-heating-element/trend)
## **Top dishwasher heating element search terms**
- **w10518394**23K/yr-13.9%16.8% conv. - **whirlpool dishwasher heating element**22K/yr-18.0%5.8% conv. - **dishwasher heating element**9K/yr-26.1%0.9% conv. - **whirlpool dishwasher heat element**6K/yr-19.2%3.3% conv. - **amana dishwasher heating element**4K/yr-35.1%5.5% conv. - **heating element for whirlpool dishwasher**3K/yr-28.5%4.1% conv. - **dishwasher heat element**3K/yr-44.9%0.2% conv. - **wdf520padm7 heating element**2K/yr-44.7%16.8% conv. [**All search terms **](https://flapen.com/research/us/appliances/dishwasher-heating-element/search-terms)
## **Top dishwasher heating element products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$26K20%$51K30%$77K40%$103K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**W10518394 W10441445 Dishwasher Heating Element for Whirlpool Kenmore Maytag Replaces W10134009 AP5690151 PS8260087 WDT730PAHZ0 WDF520PADM7 WDF520PADM3 WDF520PADM5 WDT720PADM2 WDT710PAYM3 W10518394VP**APPLIANCEMATES**$34.68**4.4★517 rev](https://www.amazon.com/dp/B08RMN8WBQ) [2**W10518394 Dishwasher Heating Element Replacement for Whirlpool Kenmore Maytag Amana Dishwashers Compatible with 8194250 8563007 8572861 W10134009 W10441445 W10518394VP By Improvedhand**Improvedhand**$34.60**4.4★371 rev](https://www.amazon.com/dp/B096LY6TZZ) [3**W10518394 W10441445 PS8260087 Dishwasher Heating Element by Techecook - Fit for Whirlpool Kenmore Amana Maytag Dishwasher - Replaces W10134009 AP5690151 W10518394VP WDF520PADM7 WDT710PAYM3 WDT720PADM2**TOMOON**$34.05**4.2★437 rev](https://www.amazon.com/dp/B08N44Q3DY) [4**WDF520PADM7 WDT730PAHZ0 Dishwasher Heating Element for Whirlpool WDP540HAMZ WDT720PADM2 WDF520PADM3 WDT750SAHZ0 WDF510PAYS6 WDT710PAYM5 WDF520PADM9 WDT710PAYM WDT730PAHZ WDT750SAHZ0 WDF520PADM**APPLIANCEMATES**$37.84**4.6★62 rev](https://www.amazon.com/dp/B0F7QWKD3P) [5**W10518394 W10134009 Dishwasher Heating Element by Beaquicy - PS8260087 Heating Element Replacement for Whirlpool Amana Maytag Kenmore 665 Dishwasher Parts WDT720PADM2 WDT710PAYM3 W10441445**Beaquicy**$29.21**4.2★471 rev](https://www.amazon.com/dp/B08NT8Z3D7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**WDF520PADM7 WDT730PAHZ0 Dishwasher Heating Element for Whirlpool WDP540HAMZ WDT720PADM2 WDF520PADM3 WDT750SAHZ0 WDF510PAYS6 WDT710PAYM5 WDF520PADM9 WDT710PAYM WDT730PAHZ WDT750SAHZ0 WDF520PADM**APPLIANCEMATES**$37.84**62 rev1y ago](https://www.amazon.com/dp/B0F7QWKD3P) [**W10518394 W10134009 Dishwasher Heating Element Kit for Kenmore Whirlpool May-tag Crosley Es-tate Dishwasher Replace PS8260087 W10441445 W10518394VP**ECOMAID**$23.10**15 rev1y ago](https://www.amazon.com/dp/B0F1FJMSC7) [**W10518394 Dishwasher Heating Element Kit Fit for Whirl-pool**AMI PARTS**$29.25**42 rev1y ago](https://www.amazon.com/dp/B0DC6C4KF7) [**W10518394 Dishwasher Heating Element Compatible for Whirl-pool Ken-more**MIFLUS**$28.70**36 rev2y ago](https://www.amazon.com/dp/B0CYC4BL7S) [**W10518394 W10441445 PS8260087 Dishwasher Heating Element by Techecook - Fit for Whirlpool Kenmore Amana Maytag Dishwasher - Replaces W10134009 AP5690151 W10518394VP WDF520PADM7 WDT710PAYM3 WDT720PADM2**TOMOON**$34.05**437 rev5y ago](https://www.amazon.com/dp/B08N44Q3DY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**2026 Upgrade W10518394 W10441445 W10134009 Dishwasher Heating Element by Blutoget -Fit for Whirlpool Dishwasher Heating Element Kenmore Kitchen-Aid Maytag Dishwasher Replace AP5690151 PS8260087**Blutoget**$28.17**4.2★**▲ 120%**](https://www.amazon.com/dp/B08R9SVYXT) [**W10518394 W10134009 Dishwasher Heating Element Kit for Kenmore Whirlpool May-tag Crosley Es-tate Dishwasher Replace PS8260087 W10441445 W10518394VP**ECOMAID**$23.10**3.9★**▲ 40%**](https://www.amazon.com/dp/B0F1FJMSC7) [**W10518394 W10134009 Dishwasher Heating Element by Beaquicy - PS8260087 Heating Element Replacement for Whirlpool Amana Maytag Kenmore 665 Dishwasher Parts WDT720PADM2 WDT710PAYM3 W10441445**Beaquicy**$29.21**4.2★**▲ 33%**](https://www.amazon.com/dp/B08NT8Z3D7) [**WDF520PADM7 WDT730PAHZ0 Dishwasher Heating Element for Whirlpool WDP540HAMZ WDT720PADM2 WDF520PADM3 WDT750SAHZ0 WDF510PAYS6 WDT710PAYM5 WDF520PADM9 WDT710PAYM WDT730PAHZ WDT750SAHZ0 WDF520PADM**APPLIANCEMATES**$37.84**4.6★**▲ 19%**](https://www.amazon.com/dp/B0F7QWKD3P) [**W10518394 W10441445 Dishwasher Heating Element for Whirlpool Kenmore Maytag Replaces W10134009 AP5690151 PS8260087 WDT730PAHZ0 WDF520PADM7 WDF520PADM3 WDF520PADM5 WDT720PADM2 WDT710PAYM3 W10518394VP**APPLIANCEMATES**$34.68**4.4★**— 3%**](https://www.amazon.com/dp/B08RMN8WBQ)
**~~View all trending →~~**
## **What buyers say about dishwasher heating element**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**35%
*“Fit perfect”*
**Advertised Vs Actual Product**21%
*“Worked as advertised”*
**Value For Money**8%
*“Works Perfect for half the price”*
**Ease Of Use**5%
*“it's super easy”*
**Quality-Overall**4%
*“Amazing quality”*
**Ease Of Cleaning**3%
*“My dishes were very clean”*
**Durability**2%
*“Its been running smoothly for a month so far - Ill update later on its long-term performance”*
**Instructions/User Manual/Troubleshooting**2%
*“It was pretty easy to change out the old part for the new one using YouTube videos for guidance”*
**Correct Contents**2%
*“Correct part”*
**Maintenance And Repair**2%
*“Super easy replacement too”*
### **What buyers complain about **
**Functionality-Overall**14%
*“Did not work”*
**Heating**12%
*“Does not heat properly”*
**Size-Overall**11%
*“Doesn't fit”*
**Durability**11%
*“I'm not entirely sure how long these things should last”*
**Ease Of Cleaning**7%
*“not cleaning very well”*
**Value For Money**5%
*“for since it didn't last all that long the value definitely takes a hit”*
**Defective Material/Parts**5%
*“replacement parts”*
**Quality-Overall**5%
*“Junk”*
**Connectivity-Overall**2%
*“I believe they are aware of this issue as the hassle to disconnect power”*
**Instructions/User Manual/Troubleshooting**2%
*“Doesn't come with instructions in the box”*
### **Top return reasons **
**Size-Overall**39%
**Heating**22%
**Compatibility-Overall**10%
**Defective Material/Parts**9%
**Functionality-Overall**6%
**Advertised Vs Actual Product**5%
**Maintenance And Repair**2%
**Assembly/Installation**2%
**Value For Money**2%
**Measurement/Reading Accuracy**0%
## **Common questions**
- **Is dishwasher heating element profitable to sell on Amazon United States?**
- The niche generates $257K/yr across 10 tracked products. 90-day search growth is -21.1%. Flapen's verdict: Skip it (47/100).
- **How competitive is the dishwasher heating element niche?**
- 9 brands and 18 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in dishwasher heating element?**
- Top complaints mined from reviews: Functionality-Overall, Heating, Size-Overall. The return rate is 5.6% — above our launch gate.
- **When does demand for dishwasher heating element peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the dishwasher heating element niche?**
- Listings span $23.10–$37.84; the average listing price is $31.03 (sweet spot $15–$100). The average incumbent carries 252 reviews — the moat a new listing must climb.
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