---
title: "Products — yugioh - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/yugioh/products"
last_updated: "2026-07-31T13:08:36.533Z"
locale: en
meta:
  description: "Niche score 52/100 · £419K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · £419K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — yugioh - Flapen"
---

# **yugioh**

**Worth a look**

Shows low returns (0.4%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 56Growth 23Conversion 28Competition 65Returns 98Price range 81Avg price 95Brand share 0Review moat 85Quality gap 45

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****£25.34**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****294.48**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****£3.29–£107.05**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Good****£419K**

£419K/yr · 735K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-3.1%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand