---
title: "Search terms — wednesday addams - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/wednesday-addams/search-terms"
last_updated: "2026-07-31T11:39:09.002Z"
locale: en
meta:
  description: "Niche score 28/100 · £40K/yr market · 91K searches/yr · £18.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 28/100 · £40K/yr market · 91K searches/yr · £18.11 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — wednesday addams - Flapen"
---

# **wednesday addams**

**Skip it**

Soft demand (-44.0% this quarter) — this niche doesn't clear our bar today.

Market size 10Growth 3Conversion 30Competition 12Returns 93Price range 66Avg price 83Brand share 6Review moat 45Quality gap 19

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£18.11**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£6.81–£31.20**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****1,983.1**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****85%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****£40K**

£40K/yr · 91K searches

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-44.0%**

90-day search growth — must beat 0% to launch