---
title: "Products — toad costume - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/toad-costume/products"
last_updated: "2026-07-31T23:24:26.359Z"
locale: en
meta:
  description: "Niche score 39/100 · £40K/yr market · 52K searches/yr · £21.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · £40K/yr market · 52K searches/yr · £21.38 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — toad costume - Flapen"
---

# **toad costume**

**Skip it**

Soft demand (-40.5% this quarter) — this niche doesn't clear our bar today.

Market size 10Growth 5Conversion 45Competition 15Returns 78Price range 65Avg price 91Brand share 26Review moat 94Quality gap 75

**Review moat**

**Great****118.1**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****£21.38**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****£3.91–£36.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****3.6%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****82%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****£40K**

£40K/yr · 52K searches

**Growth**

**Bad****-40.5%**

90-day search growth — must beat 0% to launch