---
title: "Star Wars Black Series — £246K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/star-wars-black-series"
last_updated: "2026-07-31T12:25:31.996Z"
locale: en
meta:
description: "Niche score 49/100 · £246K/yr market · 1.4M searches/yr · £19.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · £246K/yr market · 1.4M searches/yr · £19.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Star Wars Black Series — £246K/yr Amazon UK Niche (2026) - Flapen"
---
# **star wars black series**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 46Growth 39Conversion 11Competition 79Returns 96Price range 81Avg price 86Brand share 0Review moat 81Quality gap 18
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****£19.26**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****389.17**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****£7.26–£50.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****36%**
top-5 click share — an open shelf
**Market size**
**Okay****£246K**
£246K/yr · 1.4M searches
**Growth**
**Okay****+10.9%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Kingdom niche tracking, star wars black series is a £246K/yr Amazon United Kingdom market (1.4M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 49/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **star wars black series market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **£193K–£241K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#724**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **13%**
- **Out of stock**
- **5.9%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.
**Brands**
**3 **▼falling
**Sellers**
**188**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**36%**
Top 20: 74%
**Open market**
**0%**
- Star Wars95% - Hasbro4% - LEGO0%
## **Demand**
Weekly Amazon search volume, last 35 weeks — +10.9% search growth over the last 90 days.
50K30KSpike '26Nov '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/uk/toys-games/star-wars-black-series/trend)
## **Top star wars black series search terms**
- **star wars black series**832K/yr+11.1%0.3% conv. - **black series**117K/yr+14.5%0.3% conv. - **star wars figures**140K/yr+8.8%0.4% conv. - **black series star wars figures**82K/yr+5.1%0.5% conv. - **star wars the black series**59K/yr+6.9%0.4% conv. - **star wars black series figures**39K/yr+102.3%0.4% conv. - **star wars action figures**36K/yr+45.6%0.4% conv. - **star wars black series 6 inch figures**55K/yr-47.5%0.3% conv. - **starwars black series figures**23K/yr+24.4%0.7% conv. - **star wars figure**22K/yr+36.9%0.2% conv. [**All search terms **](https://flapen.com/research/uk/toys-games/star-wars-black-series/search-terms)
## **Top star wars black series products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£7K6%£15K9%£22K12%£30K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Star Wars The Black Series Qui-Gon Jinn Darth Maul Obi-Wan Kenobi The Phantom Menace 6 Inch Action Figures**Star Wars**£36.11**4.7★222 rev](https://www.amazon.co.uk/dp/B0D3J97251) [2**Star Wars The Black Series The Mandalorian & Grogu The Mandalorian & Grogu Deluxe Collectible 15-cm Action Figure Gift**Star Wars**£27.57**4.7★34 rev](https://www.amazon.co.uk/dp/B0GGHMD5MC) [3**Star Wars The Black Series Darth Vader (Duels End) Obi-Wan Kenobi Collectible 15-cm Action Figure**Star Wars**£16.68**4.7★314 rev](https://www.amazon.co.uk/dp/B0FH7Q3J6C) [4**Star Wars The Black Series Darth Nihilus & Darth Traya Knights of the Old Republic II Premium Collectible 15 cm Action Figure 2-Pack**Star Wars**£50.61**4.8★17 rev](https://www.amazon.co.uk/dp/B0FJR8M1P4) [5**Star Wars The Black Series Jango Fett Attack of the Clones Collectible 15-cm Action Figure**Star Wars**£17.38**4.6★244 rev](https://www.amazon.co.uk/dp/B0FFJJ2PPK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Star Wars The Black Series Darth Nihilus & Darth Traya Knights of the Old Republic II Premium Collectible 15 cm Action Figure 2-Pack**Star Wars**£50.61**17 rev3mo ago](https://www.amazon.co.uk/dp/B0FJR8M1P4) [**Star Wars The Black Series Eleventh Brother Maul Shadow Lord Premium Collectible 15 cm Action Figure**Star Wars**£20.68**30 rev4mo ago](https://www.amazon.co.uk/dp/B0FH7PLZCM) [**Star Wars The Black Series Maul Maul Shadow Lord Premium Collectible 15 cm Action Figure**Star Wars**£20.62**39 rev4mo ago](https://www.amazon.co.uk/dp/B0FH7NVVX3) [**Star Wars The Black Series The Mandalorian & Grogu The Mandalorian & Grogu Deluxe Collectible 15-cm Action Figure Gift**Star Wars**£27.57**34 rev5mo ago](https://www.amazon.co.uk/dp/B0GGHMD5MC) [**Star Wars The Black Series Gaming Greats Lord Starkiller The Force Unleashed Deluxe Collectible 15-cm Action Figure**Star Wars**£28.41**29 rev5mo ago](https://www.amazon.co.uk/dp/B0G1TV8L2H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Star Wars The Black Series Darth Nihilus & Darth Traya Knights of the Old Republic II Premium Collectible 15 cm Action Figure 2-Pack**Star Wars**£50.61**4.8★**▲ 196%**](https://www.amazon.co.uk/dp/B0FJR8M1P4) [**Star Wars The Black Series The Mandalorian & Grogu The Mandalorian & Grogu Deluxe Collectible 15-cm Action Figure Gift**Star Wars**£27.57**4.7★**▲ 171%**](https://www.amazon.co.uk/dp/B0GGHMD5MC) [**Star Wars The Black Series Gaming Greats Lord Starkiller The Force Unleashed Deluxe Collectible 15-cm Action Figure**Star Wars**£28.41**4.8★**▲ 171%**](https://www.amazon.co.uk/dp/B0G1TV8L2H) [**Star Wars The Black Series Eleventh Brother Maul Shadow Lord Premium Collectible 15 cm Action Figure**Star Wars**£20.68**4.8★**▲ 106%**](https://www.amazon.co.uk/dp/B0FH7PLZCM) [**Star Wars The Black Series Super Battle Droid Attack of the Clones 6 Inch Action Figure**Star Wars**£15.84**4.7★**▲ 83%**](https://www.amazon.co.uk/dp/B0CRM5X5SL)
**~~View all trending →~~**
## **What buyers say about star wars black series**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Good quality toy”*
**Collectibles**22%
*“Such a great figure, high quality and perfect for any collector”*
**Value For Money**18%
*“Worth it”*
**Fun/Entertainment Experience**6%
*“Fun, clever and really entertaining”*
**Gifting Purpose**6%
*“Good for a gift”*
**Design-Overall**5%
*“design is fantastic”*
**Advertised Vs Actual Product**4%
*“delivers what it promises”*
**Size-Overall**3%
*“Nice size”*
**Display-Overall**2%
*“The detail of the figure is highly accurate”*
**Strength**1%
*“Very sturdy and great for imaginative play”*
### **What buyers complain about **
**Size-Overall**18%
*“the helmet doesn't fit well”*
**Advertised Vs Actual Product**11%
*“Amazing model - the pictures don't do it justice”*
**Value For Money**8%
*“Lego is being pretty cheap here”*
**Audio Quality**6%
*“And the sounds the brick makes are awful”*
**Ease Of Cleaning**6%
*“The figure was a little dirty though”*
**Assembly/Installation**6%
*“lot of money for a product thats so poorly put together”*
**Strap/String Quality**3%
*“Mine came with the holster strap broke”*
**Defective Material/Parts**3%
*“small parts and could brake easily”*
**Functionality-Overall**3%
*“NO SMART BRICK”*
**Strength**3%
*“delicate”*
### **Top return reasons **
**Size-Overall**20%
**Defective Material/Parts**17%
**Quality-Overall**9%
**Gifting Purpose**7%
**Advertised Vs Actual Product**6%
**Scratch Resistance**6%
**Product Condition**5%
**Display-Overall**3%
**Durability**3%
**Drop/Impact Protection**2%
## **Common questions**
- **Is star wars black series profitable to sell on Amazon United Kingdom?**
- The niche generates £246K/yr across 52 tracked products. 5 of 20 products launched in the last 360 days are still selling. 90-day search growth is +10.9%. Flapen's verdict: Skip it (49/100).
- **How competitive is the star wars black series niche?**
- 3 brands and 188 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in star wars black series?**
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Value For Money. The return rate is 0.8%.
- **What does it cost to enter the star wars black series niche?**
- Listings span £7.26–£50.61; the average listing price is £19.26 (sweet spot $15–$100). The average incumbent carries 389 reviews — the moat a new listing must climb.
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