---
title: "Products — poker set - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/poker-set/products"
last_updated: "2026-07-31T08:08:16.636Z"
locale: en
meta:
  description: "Niche score 61/100 · £857K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · £857K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — poker set - Flapen"
---

# **poker set**

**Worth a look**

Shows a sweet-spot price point ($27.30 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 75Growth 13Conversion 54Competition 59Returns 94Price range 77Avg price 95Brand share 78Review moat 74Quality gap 37

**Avg price**

**Incredible****£27.30**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****57%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****£5.34–£114.98**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****£857K**

£857K/yr · 706K searches

**Review moat**

**Good****522.08**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.5%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-24.5%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")