---
title: "Trend — paint by numbers for children - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/paint-by-numbers-for-children/trend"
last_updated: "2026-07-31T19:52:22.301Z"
locale: en
meta:
  description: "Niche score 48/100 · £93K/yr market · 256K searches/yr · £9.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · £93K/yr market · 256K searches/yr · £9.70 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — paint by numbers for children - Flapen"
---

# **paint by numbers for children**

**Skip it**

Prices mostly outside the sweet spot ($2.50–$14.74) — this niche doesn't clear our bar today.

Market size 23Growth 11Conversion 47Competition 75Returns 97Price range 0Avg price 31Brand share 68Review moat 74Quality gap 52

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****530.39**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****3.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Okay****£9.70**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****£93K**

£93K/yr · 256K searches

**Growth**

**Bad****-27.0%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£2.50–£14.74**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")