---
title: "Trend — maleficent costume women - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/maleficent-costume-women/trend"
last_updated: "2026-07-31T21:47:24.774Z"
locale: en
meta:
  description: "Niche score 43/100 · £29K/yr market · 124K searches/yr · £15.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · £29K/yr market · 124K searches/yr · £15.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — maleficent costume women - Flapen"
---

# **maleficent costume women**

**Skip it**

Soft demand (-76.0% this quarter) — this niche doesn't clear our bar today.

Market size 7Growth 0Conversion 19Competition 64Returns 25Price range 74Avg price 76Brand share 88Review moat 87Quality gap 68

**Brand share**

**Great****47%**

top-5 brand share — no brand owns this niche

**Review moat**

**Great****252.7**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****£15.32**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£5.84–£41.27**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Bad****5.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£29K**

£29K/yr · 124K searches

**Growth**

**Bad****-76.0%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")