---
title: "Magnetic Colour and Number Maze — £5K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/magnetic-colour-and-number-maze"
last_updated: "2026-07-31T16:26:48.191Z"
locale: en
meta:
description: "Niche score 45/100 · £5K/yr market · 13K searches/yr · £10.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · £5K/yr market · 13K searches/yr · £10.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Magnetic Colour and Number Maze — £5K/yr Amazon UK Niche (2026) - Flapen"
---
# **magnetic colour and number maze**
**Skip it**
A small market ($5K/yr) — this niche doesn't clear our bar today.
Market size 1Growth 37Conversion 44Competition 46Returns 89Price range 19Avg price 39Brand share 61Review moat 88Quality gap 55
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****245.3**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****69%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****£10.66**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+9.9%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£5.31–£17.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****£5K**
£5K/yr · 13K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, magnetic colour and number maze is a £5K/yr Amazon United Kingdom market (13K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **magnetic colour and number maze market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **£5K–£8K**
- units × avg price
- **Conversion rate**
- **3.5%**
- **Avg BSR**
- **#75**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **10.3%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **230 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▲rising
**Sellers**
**22**
**Top-5 brand share**
**69%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 100%
**Open market**
**27%**
- Nawchedo26% - Melofaver14% - Tymokcall13% - JKGIFTS8% - Konijiwa7% - ZHXGO4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.9% search growth over the last 90 days.
1K800Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.0×
[**Open Trend **](https://flapen.com/research/uk/toys-games/magnetic-colour-and-number-maze/trend)
## **Top magnetic colour and number maze search terms**
- **magnetic maze**8K/yr+7.9%2.1% conv. - **magnetic colour and number maze**2K/yr+23.6%8.7% conv. - **magnetic colour maze**749/yr+58.3%1.1% conv. - **magnetic color and number maze**497/yr-24.2%8.0% conv. - **magnetic colour sorting board**2K/yr-8.5%1.5% conv. - **magnetic maze for toddlers**130/yr-29.4%2.8% conv. [**All search terms **](https://flapen.com/research/uk/toys-games/magnetic-colour-and-number-maze/search-terms)
## **Top magnetic colour and number maze products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£50520%£1K30%£2K40%£2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Nawchedo Magnetic Color and Number Maze - Toddler Toys for 3 4 5 Year Old Wooden Color Matching & Counting Puzzle Board-Toddler Fine Motor Skills Learning Toys Holiday & Birthday Gifts for Kids**Nawchedo**£8.40**4.5★401 rev](https://www.amazon.co.uk/dp/B0D45NFNL6) [2**Montessori Toys for 3 Year Olds Dinosaur Toys for Boys Toys for 3 4 5 Year Olds Boys & Girls Montessori Toddler & Baby Magnetic Color & Number Maze STEM Fine Motor Skills Birthday Gifts Christmas**JKGIFTS**£8.70**4.5★406 rev](https://www.amazon.co.uk/dp/B0CBBWB47D) [3**Montessori Toys for Boys and Girls 3-5 Age 2 in 1 Magnetic Color and Number Maze Car Zoo Maze Magnet Alphabet Counting Double Sided Board Wood Puzzle Preschool Toys Gifts (Small Car One Size)**Tymokcall**£14.98**4.6★371 rev](https://www.amazon.co.uk/dp/B0F7LGQT86) [4**Melofaver Magnetic Color and Number Maze Montessori Magnetic Maze Board**Melofaver**£13.38**4.6★87 rev](https://www.amazon.co.uk/dp/B0F177Q38G) [5**Konijiwa Girls Toys Montessori Magnetic Color and Number Maze Gifts Toys for 3 4 Year Old Boy Girls Colour Sorting for Toddlers Fine Motor Skills Toddler Montessori Educational Kids Preschool Toys**Konijiwa**£11.28**4.6★884 rev](https://www.amazon.co.uk/dp/B0CKMWQ998)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2 in 1 Magnetic Color and Number Maze Double-Sided ABC Alphabet Puzzles Board Magnet Dinosaur Counting Maze Preschool Learning Montessori Education 3 4 5 Years Toys**Luneetya**£14.32**29 rev6mo ago](https://www.amazon.co.uk/dp/B0GJRZJGVR) [**SINJAETRQ Compact Magnetic Color & Number Maze - Montessori Toys for 2 3 4 5 Year Old Portable Wooden Sorting Counting Board Travel Educational Gifts for Toddlers Boys Girls**SINJAETRQ**£6.36**4 rev6mo ago](https://www.amazon.co.uk/dp/B0GH6THVGG) [**MIFKLMV Montessori Magnetic Color and Number Maze Gifts Toys for 3 4 Year Old Boy Girls Magnetic Maze Wooden Toys Educational Counting Learning Sorting Toys Gifts**MIFKLMV**£7.58**0 rev6mo ago](https://www.amazon.co.uk/dp/B0GFHKCLRQ) [**HATFRYF Magnetic Wooden Maze Game Magnetic Color Number Maze Game Carnival Gift for Boys and Girls 25**HATFRYF**£6.98**0 rev7mo ago](https://www.amazon.co.uk/dp/B0GC4R6M6L) [**Montessori Toys for Boys and Girls 3-5 Age 2 in 1 Magnetic Color and Number Maze Car Zoo Maze Magnet Alphabet Counting Double Sided Board Wood Puzzle Preschool Toys Gifts (Small Car One Size)**Tymokcall**£14.98**371 rev1y ago](https://www.amazon.co.uk/dp/B0F7LGQT86)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MIFKLMV Montessori Magnetic Color and Number Maze Gifts Toys for 3 4 Year Old Boy Girls Magnetic Maze Wooden Toys Educational Counting Learning Sorting Toys Gifts**MIFKLMV**£7.58**0.0★**▲ 321%**](https://www.amazon.co.uk/dp/B0GFHKCLRQ) [**HATFRYF Magnetic Wooden Maze Game Magnetic Color Number Maze Game Carnival Gift for Boys and Girls 25**HATFRYF**£6.98**0.0★**▲ 321%**](https://www.amazon.co.uk/dp/B0GC4R6M6L) [**SINJAETRQ Compact Magnetic Color & Number Maze - Montessori Toys for 2 3 4 5 Year Old Portable Wooden Sorting Counting Board Travel Educational Gifts for Toddlers Boys Girls**SINJAETRQ**£6.36**4.3★**▲ 159%**](https://www.amazon.co.uk/dp/B0GH6THVGG) [**2 in 1 Magnetic Color and Number Maze Double-Sided ABC Alphabet Puzzles Board Magnet Dinosaur Counting Maze Preschool Learning Montessori Education 3 4 5 Years Toys**Luneetya**£14.32**4.6★**▲ 110%**](https://www.amazon.co.uk/dp/B0GJRZJGVR) [**Jumble Magnetic Maze Puzzle Game - Montessori Toys for 3+ Year Old - Educational & Sensory toys for 3 4 5 6 7 year old - Autistic toys Color Matching Maze to Develop Skills & Have Fun 8 x 6**Jumble Dream**£7.59**4.5★**▲ 105%**](https://www.amazon.co.uk/dp/B0DBVPKHRS)
**~~View all trending →~~**
## **What buyers say about magnetic colour and number maze**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**41%
*“Perfect toys”*
**Quality-Overall**11%
*“A well made product”*
**Educational-Overall**9%
*“can be used as a good educational tool”*
**Gifting Purpose**5%
*“I would definitely recommend this as a gift”*
**Ease Of Use**4%
*“Easy to use”*
**Color**3%
*“It looks exciting with lots of colour and sounds”*
**Size-Overall**3%
*“Great toy, not too big”*
**Magnetic Strength/Adsorption**3%
*“The magnets work well”*
**Portability**3%
*“Very good for car journeys, holidays”*
**Mess Free**3%
*“Safe and no mess”*
### **What buyers complain about **
**Magnetic Strength/Adsorption**27%
*“Cheap and weak magnet”*
**Quality-Overall**12%
*“Not very well made”*
**Size-Overall**10%
*“Smaller than expected”*
**Developmental Needs**8%
*“Not for children under 5”*
**Durability**4%
*“doesnt hold atention very long”*
**Scratch Resistance**4%
*“Scratches very easily when moving the balls with the pen”*
**Adhesion/Stickiness**4%
*“Now its is an absolute mess and all sticky”*
**Fine Motor Skill**3%
*“needs good motor skills”*
**Gifting Purpose**3%
*“in fairness not enough to put a kid off from destroying in the process of getting to the gift”*
### **Top return reasons **
**Size-Overall**19%
**Magnetic Strength/Adsorption**17%
**Quality-Overall**13%
**Functionality-Overall**7%
**Color**6%
**Gifting Purpose**5%
**Defective Material/Parts**4%
**Advertised Vs Actual Product**3%
**Mechanism Issues**3%
**Ease Of Use**3%
## **Common questions**
- **Is magnetic colour and number maze profitable to sell on Amazon United Kingdom?**
- The niche generates £5K/yr across 20 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +9.9%. Flapen's verdict: Skip it (45/100).
- **How competitive is the magnetic colour and number maze niche?**
- 17 brands and 22 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 69% of demand.
- **What do buyers complain about in magnetic colour and number maze?**
- Top complaints mined from reviews: Magnetic Strength/Adsorption, Quality-Overall, Size-Overall. The return rate is 1.3%.
- **When does demand for magnetic colour and number maze peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 4.0× the quietest.
- **What does it cost to enter the magnetic colour and number maze niche?**
- Listings span £5.31–£17.26; the average listing price is £10.66 (sweet spot $15–$100). The average incumbent carries 245 reviews — the moat a new listing must climb.
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