---
title: "Kpop Demon Hunters Funko Pop — £77K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/kpop-demon-hunters-funko-pop"
last_updated: "2026-07-31T22:34:54.917Z"
locale: en
meta:
  description: "Niche score 31/100 · £77K/yr market · 145K searches/yr · £9.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 31/100 · £77K/yr market · 145K searches/yr · £9.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Kpop Demon Hunters Funko Pop — £77K/yr Amazon UK Niche (2026) - Flapen"
---

# **kpop demon hunters funko pop**

**Skip it**

Soft demand (-62.3% this quarter) — this niche doesn't clear our bar today.

Market size 19Growth 0Conversion 62Competition 31Returns 95Price range 0Avg price 32Brand share 0Review moat 84Quality gap 23

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****320.6**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****5.4%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Okay****£9.82**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****£77K**

£77K/yr · 145K searches

**Growth**

**Bad****-62.3%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****£4.24–£13.96**

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, kpop demon hunters funko pop is a £77K/yr Amazon United Kingdom market (145K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 31/100.

Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **kpop demon hunters funko pop market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**4K–5K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**£39K–£49K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**5.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#190**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**93%**</dd>

<dt>**Sponsored**</dt><dd>**13%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**55 months**</dd>

<dt>**Avg seller age**</dt><dd>**186 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**2 **▲rising

**Sellers**

**111**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**67%**

Top 20: 100%

**Open market**

**0%**

- Funko99% - Get Trend1% - Open — no brand owns it (0%)

## **Demand**

Weekly Amazon search volume, last 39 weeks — -62.3% search growth over the last 90 days.

9K7KBlack Friday '25Nov '25Dec '25Jan '26Mar '26Apr '26May '26Jul '26

[**Open Trend **](https://flapen.com/research/uk/toys-games/kpop-demon-hunters-funko-pop/trend)

## **Top kpop demon hunters funko pop search terms**

- **kpop demon hunters funko pop**64K/yr-59.3%4.1% conv. - **funko pop kpop demon hunters**26K/yr-63.5%6.4% conv. - **k pop demon hunters funko pop**23K/yr-70.1%6.5% conv. - **kpop demon hunters funko**16K/yr-63.3%5.8% conv. - **kpop demon hunter funko pop**5K/yr-60.1%7.5% conv. - **k-pop demon hunters funko pop**3K/yr-56.4%1.2% conv. - **kpop demon hunters pop figures**8K/yr-39.7%3.9% conv. [**All search terms **](https://flapen.com/research/uk/toys-games/kpop-demon-hunters-funko-pop/search-terms)

## **Top kpop demon hunters funko pop products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£4K10%£8K15%£12K20%£15K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Rumi](https://m.media-amazon.com/images/I/41lskgwZbRL.jpg)**Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Rumi**Funko**£11.86**4.7★1,116 rev](https://www.amazon.co.uk/dp/B08HHBBK8Z) [2![Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Mira](https://m.media-amazon.com/images/I/41ckht0z0pL.jpg)**Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Mira**Funko**£10.98**4.6★115 rev](https://www.amazon.co.uk/dp/B0G369FC5R) [3![Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Zoey](https://m.media-amazon.com/images/I/41TYe0+u6eL.jpg)**Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Zoey**Funko**£10.98**4.5★114 rev](https://www.amazon.co.uk/dp/B0G36DYL88) [4![Funko Pop Animation: KPop Demon Hunters - Derpy with Sussie (Glow in the Dark) - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Movies Fans](https://m.media-amazon.com/images/I/51IoAFwCEiL.jpg)**Funko Pop Animation: KPop Demon Hunters - Derpy with Sussie (Glow in the Dark) - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Movies Fans**Funko**£11.75**4.7★1,101 rev](https://www.amazon.co.uk/dp/B08HJD761M) [5![Funko POP! Animation: Netflix - KPOP Demon Hunters - Rumi - 1 in 6 chance of receiving the rare Chase variant (Glow in the Dark) - Styles Vary - Collectable Vinyl Figure - Gift Idea](https://m.media-amazon.com/images/I/415rC19M-uL.jpg)**Funko POP! Animation: Netflix - KPOP Demon Hunters - Rumi - 1 in 6 chance of receiving the rare Chase variant (Glow in the Dark) - Styles Vary - Collectable Vinyl Figure - Gift Idea**Funko**£11.36**4.6★202 rev](https://www.amazon.co.uk/dp/B0G36CJG5Y)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Loungefly Backpack Bag Charm: Netflix - KPOP Demon Hunters - Rumi Derpy Saja Boys and more - Mystery Box - 1 of 6 to collect - Styles may vary - Cute Collectables - Gift Idea - Official Merchandise](https://m.media-amazon.com/images/I/411PzQOKMiL.jpg)**Loungefly Backpack Bag Charm: Netflix - KPOP Demon Hunters - Rumi Derpy Saja Boys and more - Mystery Box - 1 of 6 to collect - Styles may vary - Cute Collectables - Gift Idea - Official Merchandise**Funko**£10.62**24 rev5mo ago](https://www.amazon.co.uk/dp/B0FVX8L8P1) [![Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Mira](https://m.media-amazon.com/images/I/41ckht0z0pL.jpg)**Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Mira**Funko**£10.98**115 rev5mo ago](https://www.amazon.co.uk/dp/B0G369FC5R) [![Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Zoey](https://m.media-amazon.com/images/I/41TYe0+u6eL.jpg)**Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Zoey**Funko**£10.98**114 rev5mo ago](https://www.amazon.co.uk/dp/B0G36DYL88) [![Funko POP! Animation: Netflix - KPOP Demon Hunters - Rumi - 1 in 6 chance of receiving the rare Chase variant (Glow in the Dark) - Styles Vary - Collectable Vinyl Figure - Gift Idea](https://m.media-amazon.com/images/I/415rC19M-uL.jpg)**Funko POP! Animation: Netflix - KPOP Demon Hunters - Rumi - 1 in 6 chance of receiving the rare Chase variant (Glow in the Dark) - Styles Vary - Collectable Vinyl Figure - Gift Idea**Funko**£11.36**202 rev5mo ago](https://www.amazon.co.uk/dp/B0G36CJG5Y) [![Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Bobby](https://m.media-amazon.com/images/I/41CRm9k5KDL.jpg)**Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Bobby**Funko**£10.90**26 rev5mo ago](https://www.amazon.co.uk/dp/B0G368BTF3)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Get Trend KPop Demon Hunters Huntrix Clear Tote Bag Girls & Women Casual Lightweight Shoulder Bag with Removable Charm Chain for School Shopping Travel & Daily Carryall Handbag Kpop Gifts (Clear)](https://m.media-amazon.com/images/I/41aApHiq3BL.jpg)**Get Trend KPop Demon Hunters Huntrix Clear Tote Bag Girls & Women Casual Lightweight Shoulder Bag with Removable Charm Chain for School Shopping Travel & Daily Carryall Handbag Kpop Gifts (Clear)**Get Trend**£11.65**4.7★**▲ 1000%**](https://www.amazon.co.uk/dp/B0GM83Z145) [![Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Mira](https://m.media-amazon.com/images/I/41ckht0z0pL.jpg)**Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Mira**Funko**£10.98**4.6★**▲ 411%**](https://www.amazon.co.uk/dp/B0G369FC5R) [![Loungefly Backpack Bag Charm: Netflix - KPOP Demon Hunters - Rumi Derpy Saja Boys and more - Mystery Box - 1 of 6 to collect - Styles may vary - Cute Collectables - Gift Idea - Official Merchandise](https://m.media-amazon.com/images/I/411PzQOKMiL.jpg)**Loungefly Backpack Bag Charm: Netflix - KPOP Demon Hunters - Rumi Derpy Saja Boys and more - Mystery Box - 1 of 6 to collect - Styles may vary - Cute Collectables - Gift Idea - Official Merchandise**Funko**£10.62**4.5★**▲ 380%**](https://www.amazon.co.uk/dp/B0FVX8L8P1) [![Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Zoey](https://m.media-amazon.com/images/I/41TYe0+u6eL.jpg)**Funko POP! Animation: Netflix Netflix Kpop Demon Hunters - Zoey**Funko**£10.98**4.5★**▲ 373%**](https://www.amazon.co.uk/dp/B0G36DYL88) [![Funko POP! Keychain: Netflix - KPOP Demon Hunters - Mira Novelty Keyring - Collectable Mini Figure - Stocking Filler - Gift Idea - Official Merchandise - Backpack Decor](https://m.media-amazon.com/images/I/31w8RucmYaL.jpg)**Funko POP! Keychain: Netflix - KPOP Demon Hunters - Mira Novelty Keyring - Collectable Mini Figure - Stocking Filler - Gift Idea - Official Merchandise - Backpack Decor**Funko**£4.29**4.8★**▲ 319%**](https://www.amazon.co.uk/dp/B08HJ7N3ZZ)

**~~View all trending →~~**

## **What buyers say about kpop demon hunters funko pop**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**29%

*“Good quality”*

**Gifting Purpose**15%

*“Nice gift”*

**Collectibles**13%

*“Perfect little collectible that clips easily onto keys, bags, or just sits proudly on display”*

**Advertised Vs Actual Product**7%

*“As expected and hoped for :”*

**Design-Overall**6%

*“Looks awesome on display”*

**Display-Overall**5%

*“It has a clear stand which is really handy if you want to display it out of the box”*

**Color**5%

*“the colours were bright”*

**Fun/Entertainment Experience**4%

*“Fun”*

**Shape/Style**4%

*“This bag is so cool and trendy”*

**Value For Money**3%

*“So value for money”*

### **What buyers complain about **

**Brightness/Shine/Glow**25%

*“does not glow even after placed by a window all day”*

**Size-Overall**25%

*“Large size”*

**Durability**25%

*“So bad, I got this two days ago and it already broke just don't buy this”*

**Wrinkles**6%

*“then when I took it out the box. that had a strange crease along the back.”*

**Smell**6%

*“smells like a knockoff >_”*

**Color**6%

*“the colour is off, too dark, then when I took it out the box. that had a strange crease along the back., there was a smell I normally associate with really bad knockoffs, which is where my brain went when I saw the eyes, nothing like in the promo image, just all yellow,. also, when I put in an order for this guy, there were no reviews”*

### **Top return reasons **

**Defective Material/Parts**21%

**Gifting Purpose**14%

**Size-Overall**10%

**Drop/Impact Protection**8%

**Brightness/Shine/Glow**7%

**Advertised Vs Actual Product**6%

**Value For Money**4%

**Quality-Overall**4%

**Scratch Resistance**4%

**Display-Overall**3%

## **Common questions**

<dl>

<dt>**Is kpop demon hunters funko pop profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £77K/yr across 15 tracked products. 9 of 15 products launched in the last 360 days are still selling. 90-day search growth is -62.3%. Flapen's verdict: Skip it (31/100).</dd>

<dt>**How competitive is the kpop demon hunters funko pop niche?**</dt><dd>2 brands and 111 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in kpop demon hunters funko pop?**</dt><dd>Top complaints mined from reviews: Brightness/Shine/Glow, Size-Overall, Durability. The return rate is 0.9%.</dd>

<dt>**What does it cost to enter the kpop demon hunters funko pop niche?**</dt><dd>Listings span £4.24–£13.96; the average listing price is £9.82 (sweet spot $15–$100). The average incumbent carries 321 reviews — the moat a new listing must climb.</dd>

</dl>

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