[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-toys-games-hot-wheels-dinosaur":3,"research-sidebar-rollups":798},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":52,"baselines":90,"demand":95,"seasonality":405,"brandShare":418,"products":439,"feedback":597,"searchTerms":723,"related":762,"lastUpdated":37},"678b6311-22a9-42fc-b482-d954cc035ca8","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":32,"amazonNicheId":4,"title":33,"slug":34,"href":35,"leafCategoryName":36,"scrapedAt":37,"brandCount":38,"brandCountYearAgo":39,"sellerCount":40,"signals":41,"avgBsr":42,"pageQuality":31,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":50,"top20BrandShare":50,"primePct":50,"oosRate":51},40497,53495,1.0205,-0.4634,0.0328,0.7586,0.9706,4.51,5285,23.08,7.89,71.74,16,2000,0.6875,0.0132,0,3,"hot wheels dinosaur","hot-wheels-dinosaur","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Fhot-wheels-dinosaur","Dolls & Accessories","2026-07-29T19:26:19.424242+00:00",7,5,149,[],343,1500,100,250,34620,46160,32,162,1,0.0897,{"score":53,"verdict":54,"components":55},33,"skip",[56,60,63,67,70,72,75,80,83,86],{"key":57,"score":58,"weight":59,"raw":15},"marketSize",10,0.15,{"key":61,"score":62,"weight":59,"raw":18},"growth",2,{"key":64,"score":65,"weight":66,"raw":19},"conversion",41,0.1,{"key":68,"score":69,"weight":59,"raw":20},"competition",20,{"key":71,"score":38,"weight":66,"raw":21},"brandShare",{"key":73,"score":74,"weight":66,"raw":22},"qualityGap",40,{"key":76,"score":77,"weight":78,"raw":79},"reviewMoat",24,0.05,5284.63,{"key":81,"score":82,"weight":66,"raw":30},"returns",89,{"key":84,"score":85,"weight":78,"raw":24},"avgPrice",95,{"key":87,"score":88,"weight":78,"raw":89},"priceRange",86,0.8886452623335943,{"avgRating":91,"medianPrice":92,"medianReturnRate":93,"nichesTracked":94},4.36,12.12,0.0064,27606,{"points":96,"droppedPartialWeek":404},[97,100,102,105,108,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,177,180,183,186,189,192,195,198,201,204,206,209,212,215,218,221,224,227,230,233,236,239,242,245,248,251,254,257,260,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,369,372,375,378,381,384,387,390,393,396,399,401],{"week":98,"volume":99},"2024-08-04",471,{"week":101,"volume":99},"2024-08-11",{"week":103,"volume":104},"2024-08-18",544,{"week":106,"volume":107},"2024-08-25",600,{"week":109,"volume":110},"2024-09-01",700,{"week":112,"volume":113},"2024-09-08",790,{"week":115,"volume":116},"2024-09-15",832,{"week":118,"volume":119},"2024-09-22",662,{"week":121,"volume":122},"2024-09-29",720,{"week":124,"volume":125},"2024-10-06",809,{"week":127,"volume":128},"2024-10-13",2925,{"week":130,"volume":131},"2024-10-20",1598,{"week":133,"volume":134},"2024-10-27",1830,{"week":136,"volume":137},"2024-11-03",2133,{"week":139,"volume":140},"2024-11-10",3356,{"week":142,"volume":143},"2024-11-17",3319,{"week":145,"volume":146},"2024-11-24",4423,{"week":148,"volume":149},"2024-12-01",5039,{"week":151,"volume":152},"2024-12-08",3675,{"week":154,"volume":155},"2024-12-15",3194,{"week":157,"volume":158},"2024-12-22",2958,{"week":160,"volume":161},"2024-12-29",993,{"week":163,"volume":164},"2025-01-05",729,{"week":166,"volume":167},"2025-01-12",513,{"week":169,"volume":170},"2025-01-19",417,{"week":172,"volume":173},"2025-01-26",422,{"week":175,"volume":176},"2025-02-02",436,{"week":178,"volume":179},"2025-02-09",435,{"week":181,"volume":182},"2025-02-16",365,{"week":184,"volume":185},"2025-02-23",389,{"week":187,"volume":188},"2025-03-02",467,{"week":190,"volume":191},"2025-03-09",528,{"week":193,"volume":194},"2025-03-16",588,{"week":196,"volume":197},"2025-03-23",461,{"week":199,"volume":200},"2025-03-30",599,{"week":202,"volume":203},"2025-04-06",507,{"week":205,"volume":99},"2025-04-13",{"week":207,"volume":208},"2025-04-20",687,{"week":210,"volume":211},"2025-04-27",388,{"week":213,"volume":214},"2025-05-04",403,{"week":216,"volume":217},"2025-05-11",428,{"week":219,"volume":220},"2025-05-18",464,{"week":222,"volume":223},"2025-05-25",520,{"week":225,"volume":226},"2025-06-01",468,{"week":228,"volume":229},"2025-06-08",541,{"week":231,"volume":232},"2025-06-15",449,{"week":234,"volume":235},"2025-06-22",370,{"week":237,"volume":238},"2025-06-29",400,{"week":240,"volume":241},"2025-07-06",451,{"week":243,"volume":244},"2025-07-13",891,{"week":246,"volume":247},"2025-07-20",532,{"week":249,"volume":250},"2025-07-27",412,{"week":252,"volume":253},"2025-08-03",328,{"week":255,"volume":256},"2025-08-10",518,{"week":258,"volume":259},"2025-08-17",494,{"week":261,"volume":191},"2025-08-24",{"week":263,"volume":264},"2025-08-31",747,{"week":266,"volume":267},"2025-09-07",597,{"week":269,"volume":270},"2025-09-14",725,{"week":272,"volume":273},"2025-09-21",873,{"week":275,"volume":276},"2025-09-28",845,{"week":278,"volume":279},"2025-10-05",1067,{"week":281,"volume":282},"2025-10-12",2185,{"week":284,"volume":285},"2025-10-19",1213,{"week":287,"volume":288},"2025-10-26",1400,{"week":290,"volume":291},"2025-11-02",1470,{"week":293,"volume":294},"2025-11-09",2032,{"week":296,"volume":297},"2025-11-16",2444,{"week":299,"volume":300},"2025-11-23",3391,{"week":302,"volume":303},"2025-11-30",4017,{"week":305,"volume":306},"2025-12-07",3170,{"week":308,"volume":309},"2025-12-14",3088,{"week":311,"volume":312},"2025-12-21",2913,{"week":314,"volume":315},"2025-12-28",1521,{"week":317,"volume":318},"2026-01-04",701,{"week":320,"volume":321},"2026-01-11",497,{"week":323,"volume":324},"2026-01-18",487,{"week":326,"volume":327},"2026-01-25",472,{"week":329,"volume":330},"2026-02-01",645,{"week":332,"volume":333},"2026-02-08",883,{"week":335,"volume":336},"2026-02-15",1143,{"week":338,"volume":339},"2026-02-22",1131,{"week":341,"volume":342},"2026-03-01",755,{"week":344,"volume":345},"2026-03-08",908,{"week":347,"volume":348},"2026-03-15",871,{"week":350,"volume":351},"2026-03-22",773,{"week":353,"volume":354},"2026-03-29",752,{"week":356,"volume":357},"2026-04-05",758,{"week":359,"volume":360},"2026-04-12",440,{"week":362,"volume":363},"2026-04-19",568,{"week":365,"volume":366},"2026-04-26",416,{"week":368,"volume":197},"2026-05-03",{"week":370,"volume":371},"2026-05-10",431,{"week":373,"volume":374},"2026-05-17",473,{"week":376,"volume":377},"2026-05-24",453,{"week":379,"volume":380},"2026-05-31",296,{"week":382,"volume":383},"2026-06-07",419,{"week":385,"volume":386},"2026-06-14",414,{"week":388,"volume":389},"2026-06-21",344,{"week":391,"volume":392},"2026-06-28",489,{"week":394,"volume":395},"2026-07-05",380,{"week":397,"volume":398},"2026-07-12",355,{"week":400,"volume":170},"2026-07-19",{"week":402,"volume":403},"2026-07-26",457,false,[406,407,408,409,410,411,412,413,414,415,416,417],0.5011825922421949,0.6417928098391674,0.6340586565752129,0.5008278145695364,0.41301377062966466,0.40933459476505835,0.46061967833491013,0.49416587827183855,0.7089246294544308,1.5405629139072847,2.7945968674445494,2.791022810890361,{"top":419,"otherBrandCount":50,"otherClickShare":438},[420,423,426,429,432,435],{"brand":421,"clickShare":422},"Hot Wheels",0.869,{"brand":424,"clickShare":425},"FATE TO FATE",0.0317,{"brand":427,"clickShare":428},"SHAWE",0.03,{"brand":430,"clickShare":431},"EUTOYZ",0.0215,{"brand":433,"clickShare":434},"Libomzee",0.0187,{"brand":436,"clickShare":437},"TERRAMUS",0.0158,0.013299999999999979,[440,451,462,471,480,491,501,511,519,529,538,549,559,569,578,587],{"asin":441,"title":442,"brand":421,"imageUrl":443,"price":444,"rating":445,"reviews":446,"clickShare90":447,"clickShare360":448,"launchDate":449,"amazonUrl":450},"B0BN15GCB7","Hot Wheels City Ultimate T-Rex Transporter & 2 Die-Cast Toy Cars","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51FOvGYZnTL.jpg",36.33,4.7,19841,0.2708,0.3481,"2023-01-18","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0BN15GCB7",{"asin":452,"title":453,"brand":421,"imageUrl":454,"price":455,"rating":456,"reviews":457,"clickShare90":458,"clickShare360":459,"launchDate":460,"amazonUrl":461},"B0B61SYRSZ","Hot Wheels City T-Rex Chomp Down Track Set & 1 Toy Car","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41YRLIziXpL.jpg",21.29,4.5,6878,0.1933,0.1692,"2022-08-06","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0B61SYRSZ",{"asin":463,"title":464,"brand":421,"imageUrl":465,"price":466,"rating":456,"reviews":457,"clickShare90":467,"clickShare360":468,"launchDate":469,"amazonUrl":470},"B0D7PVKGG7","Hot Wheels City T-Rex Blaze Battle & 1:64 Scale Die-Cast Toy Car","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Jm7GVqKYL.jpg",21.34,0.1905,0.2346,"2024-11-09","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0D7PVKGG7",{"asin":472,"title":473,"brand":421,"imageUrl":474,"price":26,"rating":475,"reviews":476,"clickShare90":477,"clickShare360":78,"launchDate":478,"amazonUrl":479},"B07Y94W69D","Hot Wheels Ultimate Garage Playset & 2 Cars","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Uewj7cHrL.jpg",4.6,26039,0.0577,"2020-01-29","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB07Y94W69D",{"asin":481,"title":482,"brand":421,"imageUrl":483,"price":484,"rating":485,"reviews":486,"clickShare90":487,"clickShare360":488,"launchDate":489,"amazonUrl":490},"B0DQY6WXQK","Hot Wheels City Ultimate Dual Dragon Transporter & 2 Die-Cast Cars","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51zyc1wUMcL.jpg",28.96,4.8,1225,0.0464,0.0423,"2025-07-16","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DQY6WXQK",{"asin":492,"title":493,"brand":424,"imageUrl":494,"price":495,"rating":496,"reviews":497,"clickShare90":425,"clickShare360":498,"launchDate":499,"amazonUrl":500},"B0DYDB4FBV","Dinosaur Transport Truck Toys Cars for Boys 62 Inch Foldable Race Track Toy with 6 Racing Cars Portable Carrier Vehicles Toys Gifts for Kids Age 3 4 5 6 7 8 9 Year Olds Girls Birthday\u002FChristmas","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51K-8FkNXKL.jpg",17.06,4.3,118,0.0089,"2025-02-25","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DYDB4FBV",{"asin":502,"title":503,"brand":427,"imageUrl":504,"price":505,"rating":506,"reviews":507,"clickShare90":428,"clickShare360":508,"launchDate":509,"amazonUrl":510},"B0DDPPFQCJ","SHAWE Dinosaur Transporter Truck Toys for Boys Age 3-8 Foldable Sliding Race Track Toy with 6 Racing Cars Swallowing Action Transformable Carrier Truck Car Toy Gifts for Kids 3 4 5 6 Years Old","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51gbGx7K35L.jpg",13.94,4.2,171,0.0183,"2024-08-20","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DDPPFQCJ",{"asin":512,"title":513,"brand":421,"imageUrl":514,"price":515,"rating":445,"reviews":446,"clickShare90":428,"clickShare360":516,"launchDate":517,"amazonUrl":518},"B08J4H1VYP","Hot Wheels Shark Chomp Transporter & Includes 1:64 Vehicle","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41xtmnpa69L.jpg",10.83,0.0184,"2020-11-15","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB08J4H1VYP",{"asin":520,"title":521,"brand":421,"imageUrl":522,"price":523,"rating":485,"reviews":524,"clickShare90":525,"clickShare360":526,"launchDate":527,"amazonUrl":528},"B0CBNMGZYZ","Hot Wheels Toy Cars RacerVerse 4-Pack of Die-Cast Vehicles Featuring Jurassic World Characters Charlie Owen Dilophosaurus & Allosaurus as Drivers HKD32","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51-Pm75GVbL.jpg",25.74,230,0.022,0.0079,"2025-12-31","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CBNMGZYZ",{"asin":530,"title":531,"brand":430,"imageUrl":532,"price":533,"rating":456,"reviews":534,"clickShare90":431,"clickShare360":535,"launchDate":536,"amazonUrl":537},"B0DQKYHCDN","EUTOYZ Dinosaur Toys for 2 3 4 5 Year Olds Boys Gifts Transport Race Truck Toy Cars for Boys Age 2 3 4 5 6 Year Olds Boy Kids Toy for Toddlers Boy Birthday Presents Dinosaur Race Truck with 6 Cars","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51gq1uirQQL.jpg",19.49,242,0.0327,"2024-12-16","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DQKYHCDN",{"asin":539,"title":540,"brand":421,"imageUrl":541,"price":542,"rating":543,"reviews":544,"clickShare90":545,"clickShare360":546,"launchDate":547,"amazonUrl":548},"B0DL6DHLDM","Hot Wheels Monster Trucks Sharks vs. Dinos Dragon Destruction Playset","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51BVplyl5aL.jpg",28.47,4.4,610,0.0204,0.0193,"2025-04-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DL6DHLDM",{"asin":550,"title":551,"brand":421,"imageUrl":552,"price":553,"rating":445,"reviews":554,"clickShare90":555,"clickShare360":556,"launchDate":557,"amazonUrl":558},"B09CFP2PHS","Hot Wheels Dragon Launch Transporter","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41QeHMESCsL.jpg",14.83,2350,0.0198,0.0169,"2021-08-18","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09CFP2PHS",{"asin":560,"title":561,"brand":433,"imageUrl":562,"price":563,"rating":564,"reviews":565,"clickShare90":434,"clickShare360":566,"launchDate":567,"amazonUrl":568},"B0GKWPL1DM","Libomzee Dinosaur Transporter Truck Toys for 3 4 5 6 7 8 Year Old Kids","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51fwDZ0hIlL.jpg",16.46,3.8,11,0.0023,"2026-02-10","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GKWPL1DM",{"asin":570,"title":571,"brand":421,"imageUrl":572,"price":25,"rating":445,"reviews":573,"clickShare90":574,"clickShare360":575,"launchDate":576,"amazonUrl":577},"B0F4GXXZQT","Hot Wheels Ultimate T-Rex Transporter Diecast Vehicle Green 156\u002F250","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51Ko3px1o0L.jpg",8,0.0181,0.0131,"2025-04-10","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F4GXXZQT",{"asin":579,"title":580,"brand":436,"imageUrl":581,"price":582,"rating":496,"reviews":583,"clickShare90":437,"clickShare360":584,"launchDate":585,"amazonUrl":586},"B0F8VNSHN2","TERRAMUS Dinosaur Toys for 3 4 5 6 Year Olds Boys Gifts 3-In-1 Ejection Folding Transport Truck with 8 Race Cars for 3 4 5 6 Year Olds Kids Portable Dinosaur Toy with Sound Best Gift Vehicles Set","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51zKcsLLctL.jpg",19.69,84,0.0156,"2025-05-16","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0F8VNSHN2",{"asin":588,"title":589,"brand":590,"imageUrl":591,"price":592,"rating":475,"reviews":593,"clickShare90":594,"clickShare360":566,"launchDate":595,"amazonUrl":596},"B0FMQWFV29","Dinosaur Transporter Toy for Kids 3 Years Old Foldable Race Truck Set with 6 Racing Cars 114cm Ejection Folding Race Track Carrier Truck Toys Christmas Birthday Presents for Boys Girls Age 3+","Vattikam","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51TfaXuoyAL.jpg",15.22,28,0.0136,"2025-08-16","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0FMQWFV29",{"love":598,"hate":662,"returnReasons":702},[599,606,613,620,627,633,638,643,650,657],{"topic":600,"percentOfMentions":601,"verbatims":602},"Fun\u002FEntertainment Experience",0.3971,[603,604,605],"Great toy","Lots of fun","fun for kids",{"topic":607,"percentOfMentions":608,"verbatims":609},"Value For Money",0.10779999999999999,[610,611,612],"Good value","worth every penny","Great Value",{"topic":614,"percentOfMentions":615,"verbatims":616},"Quality-Overall",0.0809,[617,618,619],"It is well made","Lots of fun to be had with this toy, good quality","Great product",{"topic":621,"percentOfMentions":622,"verbatims":623},"Strength",0.076,[624,625,626],"it feels pretty sturdy","Good sturdy track that you can take anywhere","Sturdy",{"topic":628,"percentOfMentions":629,"verbatims":630},"Design-Overall",0.0441,[631,632],"the overall design is great","Built really well",{"topic":634,"percentOfMentions":629,"verbatims":635},"Advertised Vs Actual Product",[636,637],"As described in advertisement","Brilliant toy, does what it says, easy to pick up the cars, makes a great carry case and opens up as a racing game with two tracks",{"topic":639,"percentOfMentions":629,"verbatims":640},"Assembly\u002FInstallation",[641,642],"This item easy to assembly","Easy to set up",{"topic":644,"percentOfMentions":645,"verbatims":646},"Gifting Purpose",0.0368,[647,648,649],"Great present","I brought it for his Christmas present","ideal gift",{"topic":651,"percentOfMentions":652,"verbatims":653},"Ease Of Use",0.034300000000000004,[654,655,656],"It is easy to use","is easy to use","easy to use for him",{"topic":658,"percentOfMentions":659,"verbatims":660},"Size-Overall",0.0294,[661],"Useful as it also fits other Hot Wheels products",[663,670,676,681,685,690,694,697],{"topic":664,"percentOfMentions":665,"verbatims":666},"Functionality-Overall",0.22219999999999998,[667,668,669],"Item didnt function as it should","Even adults trying could not manage it","Does not work well",{"topic":658,"percentOfMentions":671,"verbatims":672},0.16670000000000001,[673,674,675],"it was much bigger then thought","Very small","A lot smaller than it looks in the illustration",{"topic":621,"percentOfMentions":677,"verbatims":678},0.1481,[679,680],"Very flimsy and cheap looking for such a great brand it looks bad","Its nice enough, it isnt quite as sturdy as some of the other hot wheels car carriers that we have",{"topic":639,"percentOfMentions":682,"verbatims":683},0.11109999999999999,[684],"complicated assembly",{"topic":614,"percentOfMentions":686,"verbatims":687},0.0926,[688,689],"Cheap looking","Not very well built",{"topic":634,"percentOfMentions":691,"verbatims":692},0.0556,[693],"Not as advertised",{"topic":695,"percentOfMentions":691,"verbatims":696},"Defective Material\u002FParts",[667],{"topic":698,"percentOfMentions":699,"verbatims":700},"Certifications",0.037000000000000005,[701],"Looks more like a not licensed product",[703,705,707,709,711,713,715,716,719,722],{"reason":695,"pct":704},0.2257,{"reason":664,"pct":706},0.1371,{"reason":614,"pct":708},0.1139,{"reason":644,"pct":710},0.1076,{"reason":658,"pct":712},0.1013,{"reason":634,"pct":714},0.0506,{"reason":607,"pct":714},{"reason":717,"pct":718},"Mechanism Issues",0.0316,{"reason":720,"pct":721},"Durability",0.0253,{"reason":639,"pct":721},[724,728,733,738,742,747,752,757],{"term":33,"volume":725,"growthQoq":726,"conversionRate":727},21773,-0.3914,0.0297,{"term":729,"volume":730,"growthQoq":731,"conversionRate":732},"dinosaur hot wheels",7875,-0.6175,0.0306,{"term":734,"volume":735,"growthQoq":736,"conversionRate":737},"dinosaur hotwheels",3094,0.053,0.0175,{"term":739,"volume":740,"growthQoq":741,"conversionRate":645},"hot wheels t rex",5482,-0.1553,{"term":743,"volume":744,"growthQoq":745,"conversionRate":746},"hot wheels dinosaur transporter",4773,-0.1894,0.0353,{"term":748,"volume":749,"growthQoq":750,"conversionRate":751},"hot wheels trex",4540,-0.8007,0.0502,{"term":753,"volume":754,"growthQoq":755,"conversionRate":756},"hot wheels dinosaur track",3380,-0.0755,0.0238,{"term":758,"volume":759,"growthQoq":760,"conversionRate":761},"hot wheels t rex transporter",2578,-0.4693,0.052,[763,770,775,781,787,792],{"title":764,"href":765,"score":766,"verdict":767,"marketSize":768,"growth90":769},"bug hunting kits for children","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Fbug-hunting-kits-for-children",69,"watch",111806.89,1.1229,{"title":771,"href":772,"score":766,"verdict":767,"marketSize":773,"growth90":774},"lilo","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Flilo",391763.39,6.046,{"title":776,"href":777,"score":766,"verdict":778,"marketSize":779,"growth90":780},"toys for 1 year old boys","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Ftoys-for-1-year-old-boys","launch",1912596.5,0.0845,{"title":782,"href":783,"score":784,"verdict":767,"marketSize":785,"growth90":786},"remote control boat","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Fremote-control-boat",70,245403.04,0.8219,{"title":788,"href":789,"score":784,"verdict":767,"marketSize":790,"growth90":791},"sand pit","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Fsand-pit",246214.36,0.7498,{"title":793,"href":794,"score":795,"verdict":767,"marketSize":796,"growth90":797},"tanning pool","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Ftanning-pool",71,290693.79,29.4991,[799,806,813,820,827,834,841,848,855,862,865,872,879,886,893,900,906,913,919],{"nodeId":800,"label":801,"slug":802,"href":803,"nichesTracked":804,"marketSizeTotal":805},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":807,"label":808,"slug":809,"href":810,"nichesTracked":811,"marketSizeTotal":812},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":814,"label":815,"slug":816,"href":817,"nichesTracked":818,"marketSizeTotal":819},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":821,"label":822,"slug":823,"href":824,"nichesTracked":825,"marketSizeTotal":826},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1488,662299037,{"nodeId":828,"label":829,"slug":830,"href":831,"nichesTracked":832,"marketSizeTotal":833},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":835,"label":836,"slug":837,"href":838,"nichesTracked":839,"marketSizeTotal":840},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":842,"label":843,"slug":844,"href":845,"nichesTracked":846,"marketSizeTotal":847},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":849,"label":850,"slug":851,"href":852,"nichesTracked":853,"marketSizeTotal":854},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":856,"label":857,"slug":858,"href":859,"nichesTracked":860,"marketSizeTotal":861},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":863,"marketSizeTotal":864},1773,238165752,{"nodeId":866,"label":867,"slug":868,"href":869,"nichesTracked":870,"marketSizeTotal":871},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":873,"label":874,"slug":875,"href":876,"nichesTracked":877,"marketSizeTotal":878},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":880,"label":881,"slug":882,"href":883,"nichesTracked":884,"marketSizeTotal":885},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":887,"label":888,"slug":889,"href":890,"nichesTracked":891,"marketSizeTotal":892},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":894,"label":895,"slug":896,"href":897,"nichesTracked":898,"marketSizeTotal":899},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":901,"label":902,"slug":903,"href":904,"nichesTracked":235,"marketSizeTotal":905},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",66322056,{"nodeId":907,"label":908,"slug":909,"href":910,"nichesTracked":911,"marketSizeTotal":912},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":914,"label":915,"slug":916,"href":917,"nichesTracked":507,"marketSizeTotal":918},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",40128933,{"nodeId":920,"label":921,"slug":922,"href":923,"nichesTracked":924,"marketSizeTotal":925},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358]