---
title: "Reviews — horrible histories board game - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/horrible-histories-board-game/reviews"
last_updated: "2026-07-31T19:54:20.115Z"
locale: en
meta:
  description: "Niche score 32/100 · £21K/yr market · 21K searches/yr · £9.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 32/100 · £21K/yr market · 21K searches/yr · £9.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — horrible histories board game - Flapen"
---

# **horrible histories board game**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 5Growth 12Conversion 88Competition 3Returns 97Price range 49Avg price 32Brand share 0Review moat 78Quality gap 22

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.2%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****432.83**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****£4.13–£25.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****£9.81**

avg listing price — sweet spot $15–$100

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-27.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£21K**

£21K/yr · 21K searches

**Competition**

**Bad****96%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand