[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-uk-toys-games-grinch-mask":3,"research-sidebar-rollups":553},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":51,"baselines":89,"demand":94,"seasonality":396,"brandShare":409,"products":429,"feedback":483,"searchTerms":501,"related":519,"lastUpdated":36},"2d569fab-8bad-4470-9979-1cba25d9a133","uk",{"flag":5,"name":7,"currency":8},"United Kingdom","GBP",{"nodeId":10,"label":11,"slug":12,"href":13},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":30,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":26,"brandCountYearAgo":37,"sellerCount":38,"signals":39,"avgBsr":42,"pageQuality":30,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":22,"avgSellerAgeDays":48,"top20ClickShare":28,"top20BrandShare":28,"primePct":49,"oosRate":50},32964,76856,2.9637,-0.6768,0.029,0.9197,4.1,26,14.79,9.9,19.24,6,3000,1,0.0334,0,2,"grinch mask","grinch-mask","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Fgrinch-mask","Dress-Up Accessories","2026-07-29T20:15:59.192247+00:00",3,7,[40,41],"out_of_stock","low_review_barrier",1338,2500,100,250,36975,44370,225,0.8333,0.4139,{"score":52,"verdict":53,"components":54},32,"skip",[55,60,62,66,68,71,74,79,82,85],{"key":56,"score":57,"weight":58,"raw":59},"marketSize",8,0.15,32964.31,{"key":61,"score":30,"weight":58,"raw":18},"growth",{"key":63,"score":64,"weight":65,"raw":19},"conversion",36,0.1,{"key":67,"score":38,"weight":58,"raw":20},"competition",{"key":69,"score":70,"weight":65,"raw":20},"brandShare",20,{"key":72,"score":73,"weight":65,"raw":21},"qualityGap",88,{"key":75,"score":76,"weight":77,"raw":78},"reviewMoat",99,0.05,25.67,{"key":80,"score":81,"weight":65,"raw":29},"returns",46,{"key":83,"score":84,"weight":77,"raw":23},"avgPrice",73,{"key":86,"score":87,"weight":77,"raw":88},"priceRange",45,0.45396145610278366,{"avgRating":90,"medianPrice":91,"medianReturnRate":92,"nichesTracked":93},4.36,12.1,0.0064,27484,{"points":95,"droppedPartialWeek":395},[96,99,102,105,108,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,176,179,182,185,188,191,194,197,200,203,206,208,211,214,217,219,221,224,227,230,233,236,239,242,244,247,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,348,350,352,355,358,361,363,365,368,370,373,376,378,380,383,386,389,392],{"week":97,"volume":98},"2024-08-04",66,{"week":100,"volume":101},"2024-08-11",114,{"week":103,"volume":104},"2024-08-18",139,{"week":106,"volume":107},"2024-08-25",201,{"week":109,"volume":110},"2024-09-01",197,{"week":112,"volume":113},"2024-09-08",185,{"week":115,"volume":116},"2024-09-15",294,{"week":118,"volume":119},"2024-09-22",398,{"week":121,"volume":122},"2024-09-29",651,{"week":124,"volume":125},"2024-10-06",680,{"week":127,"volume":128},"2024-10-13",1032,{"week":130,"volume":131},"2024-10-20",1061,{"week":133,"volume":134},"2024-10-27",1309,{"week":136,"volume":137},"2024-11-03",1733,{"week":139,"volume":140},"2024-11-10",2235,{"week":142,"volume":143},"2024-11-17",3234,{"week":145,"volume":146},"2024-11-24",3996,{"week":148,"volume":149},"2024-12-01",5442,{"week":151,"volume":152},"2024-12-08",8470,{"week":154,"volume":155},"2024-12-15",9528,{"week":157,"volume":158},"2024-12-22",9446,{"week":160,"volume":161},"2024-12-29",3537,{"week":163,"volume":164},"2025-01-05",345,{"week":166,"volume":167},"2025-01-12",171,{"week":169,"volume":170},"2025-01-19",158,{"week":172,"volume":173},"2025-01-26",76,{"week":175,"volume":84},"2025-02-02",{"week":177,"volume":178},"2025-02-09",65,{"week":180,"volume":181},"2025-02-16",94,{"week":183,"volume":184},"2025-02-23",60,{"week":186,"volume":187},"2025-03-02",224,{"week":189,"volume":190},"2025-03-09",299,{"week":192,"volume":193},"2025-03-16",59,{"week":195,"volume":196},"2025-03-23",57,{"week":198,"volume":199},"2025-03-30",93,{"week":201,"volume":202},"2025-04-06",47,{"week":204,"volume":205},"2025-04-13",29,{"week":207,"volume":81},"2025-04-20",{"week":209,"volume":210},"2025-04-27",48,{"week":212,"volume":213},"2025-05-04",68,{"week":215,"volume":216},"2025-05-11",77,{"week":218,"volume":84},"2025-05-18",{"week":220,"volume":184},"2025-05-25",{"week":222,"volume":223},"2025-06-01",34,{"week":225,"volume":226},"2025-06-08",40,{"week":228,"volume":229},"2025-06-15",33,{"week":231,"volume":232},"2025-06-22",35,{"week":234,"volume":235},"2025-06-29",37,{"week":237,"volume":238},"2025-07-06",78,{"week":240,"volume":241},"2025-07-13",84,{"week":243,"volume":193},"2025-07-20",{"week":245,"volume":246},"2025-07-27",52,{"week":248,"volume":249},"2025-08-03",82,{"week":251,"volume":252},"2025-08-10",118,{"week":254,"volume":255},"2025-08-17",79,{"week":257,"volume":258},"2025-08-24",105,{"week":260,"volume":261},"2025-08-31",113,{"week":263,"volume":264},"2025-09-07",242,{"week":266,"volume":267},"2025-09-14",314,{"week":269,"volume":270},"2025-09-21",305,{"week":272,"volume":273},"2025-09-28",308,{"week":275,"volume":276},"2025-10-05",443,{"week":278,"volume":279},"2025-10-12",526,{"week":281,"volume":282},"2025-10-19",734,{"week":284,"volume":285},"2025-10-26",1241,{"week":287,"volume":288},"2025-11-02",1857,{"week":290,"volume":291},"2025-11-09",3101,{"week":293,"volume":294},"2025-11-16",4482,{"week":296,"volume":297},"2025-11-23",5576,{"week":299,"volume":300},"2025-11-30",7681,{"week":302,"volume":303},"2025-12-07",11143,{"week":305,"volume":306},"2025-12-14",12956,{"week":308,"volume":309},"2025-12-21",14202,{"week":311,"volume":312},"2025-12-28",6474,{"week":314,"volume":315},"2026-01-04",626,{"week":317,"volume":318},"2026-01-11",220,{"week":320,"volume":321},"2026-01-18",211,{"week":323,"volume":324},"2026-01-25",129,{"week":326,"volume":327},"2026-02-01",180,{"week":329,"volume":330},"2026-02-08",124,{"week":332,"volume":333},"2026-02-15",98,{"week":335,"volume":336},"2026-02-22",121,{"week":338,"volume":339},"2026-03-01",341,{"week":341,"volume":342},"2026-03-08",395,{"week":344,"volume":345},"2026-03-15",91,{"week":347,"volume":255},"2026-03-22",{"week":349,"volume":73},"2026-03-29",{"week":351,"volume":246},"2026-04-05",{"week":353,"volume":354},"2026-04-12",50,{"week":356,"volume":357},"2026-04-19",53,{"week":359,"volume":360},"2026-04-26",70,{"week":362,"volume":184},"2026-05-03",{"week":364,"volume":357},"2026-05-10",{"week":366,"volume":367},"2026-05-17",49,{"week":369,"volume":367},"2026-05-24",{"week":371,"volume":372},"2026-05-31",19,{"week":374,"volume":375},"2026-06-07",41,{"week":377,"volume":202},"2026-06-14",{"week":379,"volume":235},"2026-06-21",{"week":381,"volume":382},"2026-06-28",43,{"week":384,"volume":385},"2026-07-05",44,{"week":387,"volume":388},"2026-07-12",22,{"week":390,"volume":391},"2026-07-19",30,{"week":393,"volume":394},"2026-07-26",69,false,[397,398,399,400,401,402,403,404,405,406,407,408],0.19038541548470062,0.08014675290290858,0.1357872839366088,0.03884413177502931,0.04440578102214321,0.030332295304495462,0.04307273346193124,0.08889897499905443,0.2529730910985875,0.6909338477249517,2.9628621018613077,7.097757101251938,{"top":410,"otherBrandCount":30,"otherClickShare":30},[411,414,417,420,423,426],{"brand":412,"clickShare":413},"Senua",0.2482,{"brand":415,"clickShare":416},"SINSEN",0.219,{"brand":418,"clickShare":419},"Applysu",0.2117,{"brand":421,"clickShare":422},"The Grinch",0.1387,{"brand":424,"clickShare":425},"DEPHIE",0.1022,{"brand":427,"clickShare":428},"HFAN",0.0803,[430,439,447,456,464,474],{"asin":431,"title":432,"brand":412,"imageUrl":433,"price":434,"rating":21,"reviews":435,"clickShare90":413,"clickShare360":436,"launchDate":437,"amazonUrl":438},"B09NL6C4XC","Senua Grinch Mask with Santa Hat Christmas Mask and Gloves Costume Props Scary Latex Full Head Mask for Adults Cosplay Party Props","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F416cNZQLgbL.jpg",13.06,109,0.1943,"2021-12-13","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09NL6C4XC",{"asin":440,"title":441,"brand":415,"imageUrl":442,"price":24,"rating":443,"reviews":31,"clickShare90":416,"clickShare360":444,"launchDate":445,"amazonUrl":446},"B0DNK2T9PP","SINSEN Christmas Furry Gloves Green Giant Monster Christmas Cosplay Party Costume Accessory Props Party Favor for Adults","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F414IPUDnlJL.jpg",5,0.0733,"2024-11-19","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DNK2T9PP",{"asin":448,"title":449,"brand":418,"imageUrl":450,"price":25,"rating":451,"reviews":452,"clickShare90":419,"clickShare360":453,"launchDate":454,"amazonUrl":455},"B0DP29D53F","Applysu Grinch Mask Adult Grinch Costume Mask Halloween Xmas Green Monster Cosplay Party Props Christmas Decoration Mask","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41aH7oJNNLL.jpg",3.9,11,0.209,"2024-11-25","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DP29D53F",{"asin":457,"title":458,"brand":421,"imageUrl":459,"price":460,"rating":443,"reviews":28,"clickShare90":422,"clickShare360":461,"launchDate":462,"amazonUrl":463},"B0G14G66T2","The Grinch Hooded Wrap Blanket Soft Green Fleece with Novelty 3D Hood & Pompom - Cozy Wearable Throw - Size 120x150cm","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41wY9wM9rIL.jpg",14.11,0.0157,"2025-10-13","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0G14G66T2",{"asin":465,"title":466,"brand":424,"imageUrl":467,"price":468,"rating":469,"reviews":470,"clickShare90":425,"clickShare360":471,"launchDate":472,"amazonUrl":473},"B0DMSLF4ZG","DEPHIE Christmas Grinch mask Grinch Decorations Christmas Mask and Gloves With Red Hat Anime Cosplay Grinch Costume for Halloween Xmas Funny Carnival Party Full Face Latex Helmet Costume Props","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41998RiCcJL.jpg",15.73,3.7,16,0.1535,"2024-11-12","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DMSLF4ZG",{"asin":475,"title":476,"brand":427,"imageUrl":477,"price":478,"rating":479,"reviews":480,"clickShare90":428,"clickShare360":481,"launchDate":290,"amazonUrl":482},"B0DNMYLYWZ","HFAN Christmas Grinch mask Grinch Decorations Christmas Mask and Gloves With Red Hat Anime Cosplay Grinch Costume for Halloween Xmas Funny Carnival Party Full Face Latex Helmet Costume Props","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51EVefz4e6L.jpg",16.68,2.9,15,0.3541,"https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0DNMYLYWZ",{"love":484,"hate":485,"returnReasons":490},[],[486],{"topic":487,"percentOfMentions":28,"verbatims":488},"Adhesion\u002FStickiness",[489],"I had to glue it back down with superglue",[491,494,497,500],{"reason":492,"pct":493},"Size-Overall",0.4,{"reason":495,"pct":496},"Defective Material\u002FParts",0.3,{"reason":498,"pct":499},"Quality-Overall",0.2,{"reason":487,"pct":65},[502,506,510,514],{"term":32,"volume":503,"growthQoq":504,"conversionRate":505},52374,-0.6312,0.0204,{"term":507,"volume":508,"growthQoq":509,"conversionRate":30},"grinch face mask",3300,-0.3898,{"term":511,"volume":512,"growthQoq":513,"conversionRate":30},"the grinch mask",5037,-0.892,{"term":515,"volume":516,"growthQoq":517,"conversionRate":518},"grinch masks for adults",16145,-0.8958,0.0667,[520,526,531,537,542,547],{"title":521,"href":522,"score":394,"verdict":523,"marketSize":524,"growth90":525},"bug hunting kits for children","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Fbug-hunting-kits-for-children","watch",111806.89,1.1229,{"title":527,"href":528,"score":394,"verdict":523,"marketSize":529,"growth90":530},"lilo","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Flilo",391763.39,6.046,{"title":532,"href":533,"score":394,"verdict":534,"marketSize":535,"growth90":536},"toys for 1 year old boys","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Ftoys-for-1-year-old-boys","launch",1912596.5,0.0845,{"title":538,"href":539,"score":360,"verdict":523,"marketSize":540,"growth90":541},"remote control boat","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Fremote-control-boat",245403.04,0.8219,{"title":543,"href":544,"score":360,"verdict":523,"marketSize":545,"growth90":546},"sand pit","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Fsand-pit",246214.36,0.7498,{"title":548,"href":549,"score":550,"verdict":523,"marketSize":551,"growth90":552},"tanning pool","\u002Fresearch\u002Fuk\u002Ftoys-games\u002Ftanning-pool",71,290693.79,29.4991,[554,561,568,575,582,589,596,603,610,617,620,627,634,641,648,655,662,669,675],{"nodeId":555,"label":556,"slug":557,"href":558,"nichesTracked":559,"marketSizeTotal":560},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":562,"label":563,"slug":564,"href":565,"nichesTracked":566,"marketSizeTotal":567},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":569,"label":570,"slug":571,"href":572,"nichesTracked":573,"marketSizeTotal":574},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":576,"label":577,"slug":578,"href":579,"nichesTracked":580,"marketSizeTotal":581},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":583,"label":584,"slug":585,"href":586,"nichesTracked":587,"marketSizeTotal":588},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1366,536963877,{"nodeId":590,"label":591,"slug":592,"href":593,"nichesTracked":594,"marketSizeTotal":595},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":597,"label":598,"slug":599,"href":600,"nichesTracked":601,"marketSizeTotal":602},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":604,"label":605,"slug":606,"href":607,"nichesTracked":608,"marketSizeTotal":609},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":611,"label":612,"slug":613,"href":614,"nichesTracked":615,"marketSizeTotal":616},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":618,"marketSizeTotal":619},1773,238165752,{"nodeId":621,"label":622,"slug":623,"href":624,"nichesTracked":625,"marketSizeTotal":626},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":628,"label":629,"slug":630,"href":631,"nichesTracked":632,"marketSizeTotal":633},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":635,"label":636,"slug":637,"href":638,"nichesTracked":639,"marketSizeTotal":640},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":642,"label":643,"slug":644,"href":645,"nichesTracked":646,"marketSizeTotal":647},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":649,"label":650,"slug":651,"href":652,"nichesTracked":653,"marketSizeTotal":654},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":656,"label":657,"slug":658,"href":659,"nichesTracked":660,"marketSizeTotal":661},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":663,"label":664,"slug":665,"href":666,"nichesTracked":667,"marketSizeTotal":668},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":670,"label":671,"slug":672,"href":673,"nichesTracked":167,"marketSizeTotal":674},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",40128933,{"nodeId":676,"label":677,"slug":678,"href":679,"nichesTracked":680,"marketSizeTotal":681},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358]