---
title: "Girls Pirate Costume — £17K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/girls-pirate-costume"
last_updated: "2026-07-31T17:38:04.457Z"
locale: en
meta:
description: "Niche score 52/100 · £17K/yr market · 76K searches/yr · £11.62 avg price. A small market ($17K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · £17K/yr market · 76K searches/yr · £11.62 avg price. A small market ($17K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Girls Pirate Costume — £17K/yr Amazon UK Niche (2026) - Flapen"
---
# **girls pirate costume**
**Worth a look**
Shows demand growing +67.6% this quarter, but a small market ($17K/yr) keeps it on the watch list.
Market size 4Growth 78Conversion 24Competition 63Returns 69Price range 46Avg price 47Brand share 56Review moat 72Quality gap 67
**Growth**
**Great****+67.6%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****601**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****£11.62**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£4.85–£23.75**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****£17K**
£17K/yr · 76K searches
According to Flapen's Amazon United Kingdom niche tracking, girls pirate costume is a £17K/yr Amazon United Kingdom market (76K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jun–Jul–Oct. Verdict: Worth a look — 52/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **girls pirate costume market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **£12K–£15K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#540**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **71%**
- **Out of stock**
- **3.6%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **200 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▲rising
**Sellers**
**41**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 90%
**Open market**
**22%**
- Aomig29% - Berich14% - MELAND13% - Wiclin8% - IKALI7% - AUYAO7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +67.6% search growth over the last 90 days.
7K5KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul, Oct · busiest ÷ quietest = 15.1×
[**Open Trend **](https://flapen.com/research/uk/toys-games/girls-pirate-costume/trend)
## **Top girls pirate costume search terms**
- **girls pirate costume**50K/yr+72.0%2.1% conv. - **pirate costume girls**18K/yr+62.9%1.9% conv. - **pirate costume kids girls**7K/yr+48.8%1.9% conv. - **girls pirate costume age 5-6**398/yr+83.3%7.1% conv. - **girls pirate costume 7-8**260/yr+80.0%0.0% conv. [**All search terms **](https://flapen.com/research/uk/toys-games/girls-pirate-costume/search-terms)
## **Top girls pirate costume products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£6828%£1K12%£2K16%£3K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MELAND Girls Pirate Costume Light Up Fancy Dress for Kids Aged 3-10**MELAND**£14.17**4.2★28 rev](https://www.amazon.co.uk/dp/B0GL6VCMGM) [2**Aomig Girls Pirate 3 Pcs Role Play Dress Up Set with Hat & Eye Patch Pirate Outfit for Birthday Party & Halloween**Aomig**£8.25**4.4★451 rev](https://www.amazon.co.uk/dp/B0CHV744XQ) [3**Aomig Kids Pirate Costume 4-Piece Fancy Dress with Pirate Accessories - Buccaneer Princess & Captain Dresses for Girls (L)**Aomig**£4.85**4.0★469 rev](https://www.amazon.co.uk/dp/B0B77CRW1S) [4**Wiclin Girls Pirate Costume Buccaneer Princess Dress for Kids Pirate Lass Costume Role Play Dress Up Set 5-6Years**Wiclin**£11.81**4.6★250 rev](https://www.amazon.co.uk/dp/B0BRMDYSJR) [5**Aomig Girls Pirate Costume - 3 Pc Set with Hat & Eye Patch Pirate Princess Dress for Kids Themed Party**Aomig**£8.12**4.4★451 rev](https://www.amazon.co.uk/dp/B0CHV9XQDN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MELAND Girls Pirate Costume Light Up Fancy Dress for Kids Aged 3-10**MELAND**£14.17**28 rev5mo ago](https://www.amazon.co.uk/dp/B0GL6VCMGM) [**GOLDSTITCH Women Costume Renaissance Peasant Tops Pirate Corset Blouse Off Shoulder Shirt**GOLDSTITCH**£14.75**13 rev8mo ago](https://www.amazon.co.uk/dp/B0G1SMJG2S) [**GOLDSTITCH Women Costume Renaissance Peasant Tops Pirate Corset Blouse Off Shoulder Shirt**GOLDSTITCH**£15.12**13 rev8mo ago](https://www.amazon.co.uk/dp/B0G1SL9L46) [**AUYAO Girls Pirate Costume 7 Pcs Pirate Role Play Dress Up Set with Accessories Pirate Outfit for Kid Pirate Princess Fancy Dress for Pirate Themed Birthday Party Holloween World Book Day(130)**AUYAO**£9.15**56 rev11mo ago](https://www.amazon.co.uk/dp/B0FNMZB2CQ) [**AUYAO Girls Pirate Costume 7 Pcs Role Play Dress Up Set with Accessories for Kid Pirate Princess Fancy Dress**AUYAO**£9.07**56 rev11mo ago](https://www.amazon.co.uk/dp/B0FNN13LFM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Berich Girls Pirate Dress up Pirate Costume Kids Red 9-10 Years 150**Berich**£13.71**4.7★**▲ 104%**](https://www.amazon.co.uk/dp/B0F8NB1KCF) [**GOLDSTITCH Women Costume Renaissance Peasant Tops Pirate Corset Blouse Off Shoulder Shirt**GOLDSTITCH**£15.12**4.5★**▲ 97%**](https://www.amazon.co.uk/dp/B0G1SL9L46) [**Berich Kids Pirate Costume Girls Pirate Dress Red 7-8 Years 140**Berich**£12.55**4.7★**▲ 94%**](https://www.amazon.co.uk/dp/B0F8NCDC9B) [**GOLDSTITCH Women Costume Renaissance Peasant Tops Pirate Corset Blouse Off Shoulder Shirt**GOLDSTITCH**£14.75**4.5★**▲ 68%**](https://www.amazon.co.uk/dp/B0G1SMJG2S) [**MELAND Girls Pirate Costume Light Up Fancy Dress for Kids Aged 3-10**MELAND**£14.17**4.2★**▲ 48%**](https://www.amazon.co.uk/dp/B0GL6VCMGM)
**~~View all trending →~~**
## **What buyers say about girls pirate costume**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**28%
*“the size was perfect”*
**Quality-Overall**26%
*“Great quality for a costume and perfect fit”*
**Stretchability/Expandability/Elasticity**7%
*“The dress was lovely and stretchy”*
**Value For Money**7%
*“Value for money”*
**Shape/Style**4%
*“dress is nice than expected”*
**Gifting Purpose**4%
*“Used for a child's party brilliant loads of accessories”*
**Comfort-Overall**3%
*“The dress itself is comfortable”*
**Advertised Vs Actual Product**2%
*“Looks exactly like the picture”*
**Brightness/Shine/Glow**2%
*“the detachable lights make it extra fun”*
**Durability**2%
*“All the accessories which are included look durable”*
### **What buyers complain about **
**Size-Overall**30%
*“the sizing was completely out”*
**Quality-Overall**12%
*“The accessories arent the best quality”*
**Value For Money**11%
*“the current price of £24.98 doesn't seem worth it”*
**Material Quality**5%
*“I'm surprised how expensive this is given the quality of the material”*
**Brightness/Shine/Glow**5%
*“Dress does NOT light up like in photo”*
**Durability**5%
*“Wore it once and its ripped and the gold part from round the bottom has become detached”*
**Advertised Vs Actual Product**5%
*“Dress does NOT light up like in photo”*
**Thickness**3%
*“Thin material”*
### **Top return reasons **
**Size-Overall**83%
**Quality-Overall**7%
**Functionality-Overall**2%
**Advertised Vs Actual Product**2%
**Material Quality**1%
**Defective Material/Parts**1%
**Stitch/Finish/Polish**1%
**Strap/String Quality**1%
**Color**1%
**Chest Fit**1%
## **Common questions**
- **Is girls pirate costume profitable to sell on Amazon United Kingdom?**
- The niche generates £17K/yr across 31 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +67.6%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the girls pirate costume niche?**
- 17 brands and 41 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in girls pirate costume?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 2.3%.
- **When does demand for girls pirate costume peak?**
- Demand peaks in Jun–Jul–Oct; the busiest month runs 15.1× the quietest.
- **What does it cost to enter the girls pirate costume niche?**
- Listings span £4.85–£23.75; the average listing price is £11.62 (sweet spot $15–$100). The average incumbent carries 601 reviews — the moat a new listing must climb.
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