---
title: "Search terms — gem dig kit - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/gem-dig-kit/search-terms"
last_updated: "2026-07-31T12:11:41.909Z"
locale: en
meta:
  description: "Niche score 48/100 · £81K/yr market · 116K searches/yr · £13.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · £81K/yr market · 116K searches/yr · £13.96 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — gem dig kit - Flapen"
---

# **gem dig kit**

**Skip it**

Soft demand (-24.6% this quarter) — this niche doesn't clear our bar today.

Market size 20Growth 13Conversion 59Competition 51Returns 98Price range 63Avg price 66Brand share 49Review moat 84Quality gap 45

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****325**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****£13.96**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£6.51–£29.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.0%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****75%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****£81K**

£81K/yr · 116K searches

**Growth**

**Bad****-24.6%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")