---
title: "Search terms — football dice - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/football-dice/search-terms"
last_updated: "2026-07-31T16:28:18.444Z"
locale: en
meta:
  description: "Niche score 42/100 · £17K/yr market · 24K searches/yr · £10.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · £17K/yr market · 24K searches/yr · £10.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — football dice - Flapen"
---

# **football dice**

**Skip it**

Prices mostly outside the sweet spot ($8.41–$11.80) — this niche doesn't clear our bar today.

Market size 4Growth 29Conversion 73Competition 25Returns 96Price range 0Avg price 37Brand share 36Review moat 91Quality gap 63

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****181.25**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****6.7%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****£10.42**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+3.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****£17K**

£17K/yr · 24K searches

**Price range**

**Bad****£8.41–£11.80**

cheapest to priciest tracked listing — scored on the share inside $15–$100