---
title: "Flip 7 — £449K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/flip-7"
last_updated: "2026-07-31T11:21:02.536Z"
locale: en
meta:
description: "Niche score 37/100 · £449K/yr market · 256K searches/yr · £9.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · £449K/yr market · 256K searches/yr · £9.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Flip 7 — £449K/yr Amazon UK Niche (2026) - Flapen"
---
# **flip 7**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 58Growth 23Conversion 98Competition 0Returns 98Price range 0Avg price 33Brand share 0Review moat 45Quality gap 14
**Conversion**
**Incredible****17.6%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Market size**
**Good****£449K**
£449K/yr · 256K searches
**Review moat**
**Okay****1,979.33**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****£9.99**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-4.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****£7.43–£12.16**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, flip 7 is a £449K/yr Amazon United Kingdom market (256K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **flip 7 market data**
- **Units sold / yr**
- **40K–50K**
- avg 12,500–15,000/product
- **Revenue / yr**
- **£400K–£500K**
- units × avg price
- **Conversion rate**
- **17.6%**
- **Avg BSR**
- **#3**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **67%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **▼falling
**Sellers**
**27**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- USAopoly100%
## **Demand**
Weekly Amazon search volume, last 50 weeks — -4.1% search growth over the last 90 days.
15K10KSpike '25Holiday '25Spike '26Aug '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/uk/toys-games/flip-7/trend)
## **Top flip 7 search terms**
- **flip 7**187K/yr-2.0%16.8% conv. - **flip 7 card game**50K/yr-9.5%22.0% conv. - **flip7**18K/yr-10.4%13.0% conv. [**All search terms **](https://flapen.com/research/uk/toys-games/flip-7/search-terms)
## **Top flip 7 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%£90K40%£180K60%£269K80%£359K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 3 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**USAopoly | Flip 7 | Party Card Game | Ages 8+ | 3+ Players | 20 Minutes Playing Time New**USAopoly**£7.43**4.8★4,643 rev](https://www.amazon.co.uk/dp/B0DWGVM7RY) [2**USAopoly | Flip 7 With A Vengeance | Party Card Game | Ages 8+ | 3+ Players | 20+ Minutes Playing Time**USAopoly**£10.38**4.8★166 rev](https://www.amazon.co.uk/dp/B0GK9XK2N4) [3**Flip 7 The Ultimate Blend of Press Your Luck and Strategy Fast-Paced Addictive Card Game Quick to Learn and Easy to Teach Perfect for Game Nights 3+ Players Ages 8 & Up 20 minutes Play Time**USAopoly**£12.16**4.7★1,129 rev](https://www.amazon.co.uk/dp/B0D6J3SZNR)
### **Newest**
by launch date
[**USAopoly | Flip 7 With A Vengeance | Party Card Game | Ages 8+ | 3+ Players | 20+ Minutes Playing Time**USAopoly**£10.38**166 rev6mo ago](https://www.amazon.co.uk/dp/B0GK9XK2N4) [**USAopoly | Flip 7 | Party Card Game | Ages 8+ | 3+ Players | 20 Minutes Playing Time New**USAopoly**£7.43**4,643 rev1y ago](https://www.amazon.co.uk/dp/B0DWGVM7RY) [**Flip 7 The Ultimate Blend of Press Your Luck and Strategy Fast-Paced Addictive Card Game Quick to Learn and Easy to Teach Perfect for Game Nights 3+ Players Ages 8 & Up 20 minutes Play Time**USAopoly**£12.16**1,129 rev2y ago](https://www.amazon.co.uk/dp/B0D6J3SZNR)
### **Trending**
90-day click momentum
[**USAopoly | Flip 7 With A Vengeance | Party Card Game | Ages 8+ | 3+ Players | 20+ Minutes Playing Time**USAopoly**£10.38**4.8★**▲ 115%**](https://www.amazon.co.uk/dp/B0GK9XK2N4) [**USAopoly | Flip 7 | Party Card Game | Ages 8+ | 3+ Players | 20 Minutes Playing Time New**USAopoly**£7.43**4.8★**— 6%**](https://www.amazon.co.uk/dp/B0DWGVM7RY) [**Flip 7 The Ultimate Blend of Press Your Luck and Strategy Fast-Paced Addictive Card Game Quick to Learn and Easy to Teach Perfect for Game Nights 3+ Players Ages 8 & Up 20 minutes Play Time**USAopoly**£12.16**4.7★**▼ 34%**](https://www.amazon.co.uk/dp/B0D6J3SZNR)
## **What buyers say about flip 7**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**62%
*“Great family game”*
**Ease Of Use**14%
*“Easy game”*
**Trivia Games**6%
*“Fun and competitive game”*
**Quality-Overall**3%
*“The cards themselves are of really good quality - smooth, easy to shuffle and good size”*
**Value For Money**2%
*“Good price and arrived in good time”*
**Instructions/User Manual/Troubleshooting**2%
*“The instructions are easy to follow”*
**Gifting Purpose**1%
*“Bought as a gift”*
**Educational-Overall**1%
*“Its very easy to learn”*
**Advertised Vs Actual Product**1%
*“Product arrived as expected”*
**Portability**1%
*“the portability is helpful; it's very ease to play at airports, restaurants and at home”*
### **What buyers complain about **
**Quality-Overall**19%
*“I will say the quality of these cards are lesser than the original game”*
**Size-Overall**19%
*“Box is rather large to store compared to the size of the contents”*
**Instructions/User Manual/Troubleshooting**8%
*“Like all games the instructions make it sound more complicated than it is”*
**Developmental Needs**6%
*“not suitable for very young family”*
**Durability**3%
*“though not at premium-tier durability”*
### **Top return reasons **
**Gifting Purpose**31%
**Advertised Vs Actual Product**11%
**Size-Overall**9%
**Quality-Overall**9%
**Product Condition**9%
**Value For Money**7%
**Fun/Entertainment Experience**5%
**Comfort-Overall**5%
**Moist/Dry**2%
**Storage Capacity**2%
## **Common questions**
- **Is flip 7 profitable to sell on Amazon United Kingdom?**
- The niche generates £449K/yr across 3 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.1%. Flapen's verdict: Skip it (37/100).
- **How competitive is the flip 7 niche?**
- 1 brands and 27 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in flip 7?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Instructions/User Manual/Troubleshooting. The return rate is 0.3%.
- **What does it cost to enter the flip 7 niche?**
- Listings span £7.43–£12.16; the average listing price is £9.99 (sweet spot $15–$100). The average incumbent carries 1,979 reviews — the moat a new listing must climb.
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