---
title: "Trend — fallout figure - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/fallout-figure/trend"
last_updated: "2026-07-31T12:10:16.659Z"
locale: en
meta:
  description: "Niche score 36/100 · £18K/yr market · 58K searches/yr · £33.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 36/100 · £18K/yr market · 58K searches/yr · £33.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — fallout figure - Flapen"
---

# **fallout figure**

**Skip it**

Soft demand (-68.2% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 11Competition 36Returns 98Price range 95Avg price 95Brand share 0Review moat 97Quality gap 42

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Review moat**

**Incredible****67.13**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Incredible****£33.77**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****£15.15–£62.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Bad****0.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£18K**

£18K/yr · 58K searches

**Growth**

**Bad****-68.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand