---
title: "Reviews — electronic chess set - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/electronic-chess-set/reviews"
last_updated: "2026-07-31T11:35:41.007Z"
locale: en
meta:
  description: "Niche score 34/100 · £68K/yr market · 108K searches/yr · £134.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 34/100 · £68K/yr market · 108K searches/yr · £134.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — electronic chess set - Flapen"
---

# **electronic chess set**

**Skip it**

Weak search conversion (0.5%) — this niche doesn't clear our bar today.

Market size 17Growth 15Conversion 6Competition 45Returns 24Price range 12Avg price 64Brand share 34Review moat 84Quality gap 85

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****327.81**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****£134.36**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Returns**

**Bad****5.4%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****£68K**

£68K/yr · 108K searches

**Growth**

**Bad****-19.3%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£38.05–£572.82**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****0.5%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")