---
title: "Search terms — dungeons and dragons board game - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/dungeons-and-dragons-board-game/search-terms"
last_updated: "2026-07-31T18:29:26.252Z"
locale: en
meta:
  description: "Niche score 29/100 · £30K/yr market · 41K searches/yr · £25.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 29/100 · £30K/yr market · 41K searches/yr · £25.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — dungeons and dragons board game - Flapen"
---

# **dungeons and dragons board game**

**Skip it**

Soft demand (-49.2% this quarter) — this niche doesn't clear our bar today.

Market size 7Growth 0Conversion 36Competition 8Returns 96Price range 95Avg price 95Brand share 0Review moat 46Quality gap 21

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****£25.37**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****£15.04–£48.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****1,932.56**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****91%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****£30K**

£30K/yr · 41K searches

**Growth**

**Bad****-49.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand