---
title: "Curling Game — £53K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/curling-game"
last_updated: "2026-07-31T11:24:54.707Z"
locale: en
meta:
description: "Niche score 42/100 · £53K/yr market · 82K searches/yr · £11.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · £53K/yr market · 82K searches/yr · £11.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Curling Game — £53K/yr Amazon UK Niche (2026) - Flapen"
---
# **curling game**
**Skip it**
Soft demand (-89.6% this quarter) — this niche doesn't clear our bar today.
Market size 13Growth 0Conversion 64Competition 22Returns 95Price range 35Avg price 44Brand share 46Review moat 94Quality gap 80
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****115.31**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****5.7%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****£11.31**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£7.80–£18.85**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****74%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****£53K**
£53K/yr · 82K searches
**Growth**
**Bad****-89.6%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, curling game is a £53K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Mar–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **curling game market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **£34K–£45K**
- units × avg price
- **Conversion rate**
- **5.7%**
- **Avg BSR**
- **#782**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **77%**
- **Out of stock**
- **24.4%**
- **Avg brand age**
- **31 months**
- **Avg seller age**
- **209 days**
## **Competition & brand share**
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**12 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**74%**
Top 20: 100%
**Open market**
**18%**
- MEETOZ44% - RAYNA GAMES13% - Techspace7% - GMBYLBY7% - Lotvic6% - Rxinlucky4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -89.6% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Nov, Dec · busiest ÷ quietest = 16.7×
[**Open Trend **](https://flapen.com/research/uk/toys-games/curling-game/trend)
## **Top curling game search terms**
- **curling game**25K/yr-90.6%4.5% conv. - **table top curling game**11K/yr-86.6%9.3% conv. - **table curling game**7K/yr-88.7%8.6% conv. - **indoor curling game**4K/yr-82.7%6.8% conv. - **tabletop curling game**5K/yr-81.6%9.7% conv. - **rebound game**5K/yr-58.8%0.0% conv. - **curling game for adults**6K/yr-88.2%5.7% conv. - **curling stone**11K/yr-96.6%0.6% conv. - **tabletop curling**6K/yr-91.6%2.9% conv. - **indoor curling**4K/yr-88.2%2.3% conv. [**All search terms **](https://flapen.com/research/uk/toys-games/curling-game/search-terms)
## **Top curling game products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%£8K30%£16K45%£24K60%£32K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MEETOZ Curling Game Table Curling Game Curling Bowling Games Garden Game**MEETOZ**£12.17**4.8★66 rev](https://www.amazon.co.uk/dp/B0F2919XX1) [2**3 in 1 Shuffleboard Curling Bowling Games TableTop Curling Bowling Games Set with 8 Bowling Balls Portable Tabletop Miniature Gaming Suitable for School Home Office Party**RAYNA GAMES**£18.85**4.4★288 rev](https://www.amazon.co.uk/dp/B0B4RYX4YH) [3**Techspace Tabletop Curling Game - Portable Family Board Game with 12 Roller Stones (Blue & Red) - Mini Indoor & Outdoor Ice Curling Game for Kids and Adults Travel-Friendly Party Toy**Techspace**£7.80**4.8★8 rev](https://www.amazon.co.uk/dp/B0GR9MHH7S) [4**Tabletop Curling Games for Adults & Kids Fun for Home Travel Quick & Easy to Set Up Compact Travel Game Bowling Pins for Adults**GMBYLBY**£7.83**3.0★1 rev](https://www.amazon.co.uk/dp/B0GJ5JZPK3) [5**Lotvic Tabletop Curling Game Family Games for All Members Quick & Easy to Set-Up Curling Game Compact Fun Family Games Portable Tabletop Games for Adult Travel Home Party Office (Curling Game)**Lotvic**£12.21**4.3★58 rev](https://www.amazon.co.uk/dp/B0CFKNRN8L)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Table Top Curling Game Portable Indoor Curling Game for Kids & Adults**FeiFanChoice**£8.67**0 rev3mo ago](https://www.amazon.co.uk/dp/B0GY3KYDFX) [**JoyJoyful Tabletop Curling Game Board Games for Adults Compact Curling Board Game with 16 Tabletop Curling Stones Portable Mini Family Games for Kids and Adults**JoyJoyful**£8.64**2 rev4mo ago](https://www.amazon.co.uk/dp/B0GRVB8Q2J) [**Techspace Tabletop Curling Game - Portable Family Board Game with 12 Roller Stones (Blue & Red) - Mini Indoor & Outdoor Ice Curling Game for Kids and Adults Travel-Friendly Party Toy**Techspace**£7.80**8 rev4mo ago](https://www.amazon.co.uk/dp/B0GR9MHH7S) [**Tabletop Curling Games for Adults & Kids Fun for Home Travel Quick & Easy to Set Up Compact Travel Game Bowling Pins for Adults**GMBYLBY**£7.83**1 rev6mo ago](https://www.amazon.co.uk/dp/B0GJ5JZPK3) [**Tabletop Curling Game Tabletop Games Portable Team Board Game**Eidoct**£10.12**1 rev6mo ago](https://www.amazon.co.uk/dp/B0GHC6QZ1M)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Table Top Curling Game Portable Indoor Curling Game for Kids & Adults**FeiFanChoice**£8.67**0.0★**▲ 1000%**](https://www.amazon.co.uk/dp/B0GY3KYDFX) [**JoyJoyful Tabletop Curling Game Board Games for Adults Compact Curling Board Game with 16 Tabletop Curling Stones Portable Mini Family Games for Kids and Adults**JoyJoyful**£8.64**2.2★**▲ 923%**](https://www.amazon.co.uk/dp/B0GRVB8Q2J) [**Techspace Tabletop Curling Game - Portable Family Board Game with 12 Roller Stones (Blue & Red) - Mini Indoor & Outdoor Ice Curling Game for Kids and Adults Travel-Friendly Party Toy**Techspace**£7.80**4.8★**▲ 743%**](https://www.amazon.co.uk/dp/B0GR9MHH7S) [**Tabletop Curling Game Tabletop Games Portable Team Board Game**Eidoct**£10.12**5.0★**▲ 495%**](https://www.amazon.co.uk/dp/B0GHC6QZ1M) [**MEETOZ Curling Game Table Curling Game Curling Bowling Games Garden Game**MEETOZ**£12.17**4.8★**▲ 40%**](https://www.amazon.co.uk/dp/B0F2919XX1)
**~~View all trending →~~**
## **What buyers say about curling game**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**54%
*“Fun game”*
**Quality-Overall**9%
*“feel well-made”*
**Value For Money**9%
*“Great value for the money”*
**Size-Overall**4%
*“The size works well on a table without taking up too much space”*
**Ease Of Use**3%
*“It is simple to learn”*
**Compactness**3%
*“Fun compact game”*
**Trivia Games**3%
*“Great fun table top curling game for all the family value for money”*
**Suitable For Indoor**3%
*“Great game, just love this, good for indoor and outdoor play”*
**Portability**3%
*“It is a portable game”*
**Weight Light**2%
*“The board itself is lightweight”*
### **What buyers complain about **
**Size-Overall**50%
*“The curling pieces are smaller than I expected”*
### **Top return reasons **
**Size-Overall**43%
**Material Quality**18%
**Defective Material/Parts**13%
**Quality-Overall**7%
**Value For Money**7%
**Advertised Vs Actual Product**5%
**Weight Heavy**4%
**Magnetic Strength/Adsorption**2%
**Gifting Purpose**2%
## **Common questions**
- **Is curling game profitable to sell on Amazon United Kingdom?**
- The niche generates £53K/yr across 13 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -89.6%. Flapen's verdict: Skip it (42/100).
- **How competitive is the curling game niche?**
- 12 brands and 19 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 78% of demand.
- **What do buyers complain about in curling game?**
- Top complaints mined from reviews: Size-Overall. The return rate is 0.9%.
- **When does demand for curling game peak?**
- Demand peaks in Mar–Nov–Dec; the busiest month runs 16.7× the quietest.
- **What does it cost to enter the curling game niche?**
- Listings span £7.80–£18.85; the average listing price is £11.31 (sweet spot $15–$100). The average incumbent carries 115 reviews — the moat a new listing must climb.
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