---
title: "Coins — £29K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/coins"
last_updated: "2026-07-31T12:49:50.636Z"
locale: en
meta:
description: "Niche score 47/100 · £29K/yr market · 121K searches/yr · £13.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · £29K/yr market · 121K searches/yr · £13.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Coins — £29K/yr Amazon UK Niche (2026) - Flapen"
---
# **coins**
**Skip it**
A small market ($29K/yr) — this niche doesn't clear our bar today.
Market size 7Growth 16Conversion 21Competition 58Returns 98Price range 69Avg price 67Brand share 66Review moat 89Quality gap 47
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****211.83**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****£2.73–£42.34**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****£13.99**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****65%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-18.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£29K**
£29K/yr · 121K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, coins is a £29K/yr Amazon United Kingdom market (121K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **coins market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£28K–£35K**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#26**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **63%**
- **Out of stock**
- **14.0%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**65%**
Top 20: 97%
**Top-5 click share**
**50%**
Top 20: 87%
**Open market**
**31%**
- Lahviuu24% - The Commemorative Coin Company21% - Dragonfire Dice12% - Dbart5% - IMPACTO COLECCIONABLES4% - Stampbank4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -18.3% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/uk/toys-games/coins/trend)
## **Top coins search terms**
- **coins**49K/yr-19.6%0.8% conv. - **coin**29K/yr-20.6%0.3% conv. - **coins for collectors uk**22K/yr-11.8%1.3% conv. - **rare coins**6K/yr-14.9%0.3% conv. - **coins for collectors**7K/yr-1.3%1.2% conv. - **collectable coins**7K/yr-33.8%0.7% conv. [**All search terms **](https://flapen.com/research/uk/toys-games/coins/search-terms)
## **Top coins products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£3K20%£6K30%£9K40%£12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Yes No Challenge Coins Lahviuu Yes or No Decision Coin Commemorative Ornaments Prediction Decision Coins Souvenir Collection Coin Silver(Style 2)**Lahviuu**£3.38**4.7★203 rev](https://www.amazon.co.uk/dp/B0DB4D1CLG) [2**Dragonfire Dice Apollo 11 Moon Landing 1969 Commemorative 50p Coin Astronaut & Lunar Module Design Proof Finish Collectors Edition in Capsule**Dragonfire Dice**£7.04**4.5★51 rev](https://www.amazon.co.uk/dp/B0F7G1FHDC) [3**The Commemorative Coin Company KING CHARLES III 24ct Gold Coronation Commemorative. 6th May 2023. His Majesty. Royal Family Crown Prince/William/Harry Monarch**The Commemorative Coin Company**£7.16**4.4★83 rev](https://www.amazon.co.uk/dp/B0C4F2DD44) [4**The Commemorative Coin Company OUR SOLAR SYSTEM .999 Silver Commemorative. Planets/Stars/Sun/Moon Space/Universe Earth/Venus/Mars**The Commemorative Coin Company**£6.81**4.4★79 rev](https://www.amazon.co.uk/dp/B08KLQFTZZ) [5**Unite States 1896 Morgan Dollar Coin - E PLURIBUS UNUM Commemorative Collectible Coin Gifts**Dbart**£4.69**4.4★41 rev](https://www.amazon.co.uk/dp/B0CS6FMBPJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Great Britain 1893 Gold Sovereign Queen Victoria Coin Old British St George Gold Coins for Collectors UK Antique Coin Set United Kingdom Ancient Coins Collection**Generic**£29.14**8 rev6mo ago](https://www.amazon.co.uk/dp/B0GHDTQL49) [**1902 Edward VII Silver Crown Old British Silver Coin Great Britain St George Coins for Collectors UK Antique Coin Set United Kingdom Ancient Coins Collection**Generic**£22.93**8 rev8mo ago](https://www.amazon.co.uk/dp/B0G4B3318Q) [**Dragonfire Dice Great Fire of London 1666 Commemorative 50p Coin Historic London Skyline & Flame Design Proof Finish Collectors Edition in Capsule (Silver)**Dragonfire Dice**£6.13**11 rev8mo ago](https://www.amazon.co.uk/dp/B0G2TYHPT7) [**Warefinds Ltd Jurassic Dinosaur Coin Set | Box Set of 10 Coins | T-Rex Dinosaur & Others | Silver Plated Coins**Warefinds**£34.23**5 rev1y ago](https://www.amazon.co.uk/dp/B0F8QZMFDW) [**Dragonfire Dice Apollo 11 Moon Landing 1969 Commemorative 50p Coin Astronaut & Lunar Module Design Proof Finish Collectors Edition in Capsule**Dragonfire Dice**£7.04**51 rev1y ago](https://www.amazon.co.uk/dp/B0F7G1FHDC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**British 1922-2022 Queen Elizabeth II Jubilee Commemorative Coin 50th Anniversary of Coronation Challenge Coin**Mercollection**£3.09**5.0★**▲ 215%**](https://www.amazon.co.uk/dp/B0DPW89CTC) [**Great Britain 1893 Gold Sovereign Queen Victoria Coin Old British St George Gold Coins for Collectors UK Antique Coin Set United Kingdom Ancient Coins Collection**Generic**£29.14**4.8★**▲ 210%**](https://www.amazon.co.uk/dp/B0GHDTQL49) [**Yes No Challenge Coins Lahviuu Yes or No Decision Coin Commemorative Ornaments Prediction Decision Coins Souvenir Collection Coin Silver(Style 2)**Lahviuu**£3.38**4.7★**▲ 197%**](https://www.amazon.co.uk/dp/B0DB4D1CLG) [**Baker Ross AW517 Treasure Coins - Pack of 50 30mm Plastic Gold Coins Party Prizes Pirate Treasure**Baker Ross**£2.79**4.4★**▲ 161%**](https://www.amazon.co.uk/dp/B07QGCP36F) [**1902 Edward VII Silver Crown Old British Silver Coin Great Britain St George Coins for Collectors UK Antique Coin Set United Kingdom Ancient Coins Collection**Generic**£22.93**4.8★**▲ 135%**](https://www.amazon.co.uk/dp/B0G4B3318Q)
**~~View all trending →~~**
## **What buyers say about coins**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Collectibles**37%
*“Good for collections”*
**Quality-Overall**22%
*“coins good”*
**Gifting Purpose**10%
*“given some of these to friends as a gift”*
**Advertised Vs Actual Product**8%
*“As advertised”*
**Design-Overall**7%
*“Perfect design”*
**Brightness/Shine/Glow**6%
*“Lovely and shiny”*
**Value For Money**5%
*“Dragon fire dice Apollo coin 🪙 10/10 coin good value”*
**Ease Of Use**4%
*“Useful to have”*
**Size-Overall**2%
*“Good size”*
### **What buyers complain about **
**Storage Capacity**20%
*“Rare space 50p coins uncirculated”*
**Advertised Vs Actual Product**20%
*“Not as expected”*
**Value For Money**20%
*“Cheap toy coins”*
**Size-Overall**20%
*“Really good was smaller than expected”*
**Thickness**4%
*“a tiny bit thinner”*
### **Top return reasons **
**Size-Overall**100%
**Quality-Overall**15%
**Compatibility-Overall**8%
**Functionality-Overall**8%
**Advertised Vs Actual Product**8%
## **Common questions**
- **Is coins profitable to sell on Amazon United Kingdom?**
- The niche generates £29K/yr across 30 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -18.3%. Flapen's verdict: Skip it (47/100).
- **How competitive is the coins niche?**
- 19 brands and 31 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 65% of demand.
- **What do buyers complain about in coins?**
- Top complaints mined from reviews: Storage Capacity, Advertised Vs Actual Product, Value For Money. The return rate is 0.3%.
- **When does demand for coins peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the coins niche?**
- Listings span £2.73–£42.34; the average listing price is £13.99 (sweet spot $15–$100). The average incumbent carries 212 reviews — the moat a new listing must climb.
## **Related niches in Toys & Games**
- 69 [**bug hunting kits for children**](https://flapen.com/research/uk/toys-games/bug-hunting-kits-for-children)£112K/yr+112.3%**Worth a look**- 69 [**lilo**](https://flapen.com/research/uk/toys-games/lilo)£392K/yr+604.6%**Worth a look**- 69 [**toys for 1 year old boys**](https://flapen.com/research/uk/toys-games/toys-for-1-year-old-boys)£1.9M/yr+8.5%**Launch it**- 70 [**remote control boat**](https://flapen.com/research/uk/toys-games/remote-control-boat)£245K/yr+82.2%**Worth a look**- 70 [**sand pit**](https://flapen.com/research/uk/toys-games/sand-pit)£246K/yr+75.0%**Worth a look**- 71 [**tanning pool**](https://flapen.com/research/uk/toys-games/tanning-pool)£291K/yr>1,000%**Worth a look**[**All Toys & Games niches **](https://flapen.com/research/uk/toys-games)