---
title: "Products — codenames - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/codenames/products"
last_updated: "2026-07-31T15:58:32.740Z"
locale: en
meta:
  description: "Niche score 44/100 · £353K/yr market · 137K searches/yr · £24.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · £353K/yr market · 137K searches/yr · £24.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — codenames - Flapen"
---

# **codenames**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 53Growth 15Conversion 88Competition 0Returns 99Price range 95Avg price 95Brand share 0Review moat 85Quality gap 14

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****£24.83**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****£15.43–£39.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****10.3%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****297.67**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****£353K**

£353K/yr · 137K searches

**Growth**

**Bad****-20.3%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.8★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand