---
title: "Search terms — bluey game - Flapen"
canonical_url: "https://flapen.com/research/uk/toys-games/bluey-game/search-terms"
last_updated: "2026-07-31T11:30:54.831Z"
locale: en
meta:
  description: "Niche score 33/100 · £18K/yr market · 59K searches/yr · £10.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 33/100 · £18K/yr market · 59K searches/yr · £10.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — bluey game - Flapen"
---

# **bluey game**

**Skip it**

A small market ($18K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 16Conversion 39Competition 33Returns 97Price range 34Avg price 35Brand share 24Review moat 73Quality gap 24

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****579.06**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Okay****£10.14**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£3.97–£20.67**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-18.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£18K**

£18K/yr · 59K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")