---
title: "Whiteboard with Stand — £166K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/stationery-office-supplies/whiteboard-with-stand"
last_updated: "2026-07-31T16:00:00.638Z"
locale: en
meta:
description: "Niche score 53/100 · £166K/yr market · 136K searches/yr · £48.03 avg price. Soft demand (-14.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · £166K/yr market · 136K searches/yr · £48.03 avg price. Soft demand (-14.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Whiteboard with Stand — £166K/yr Amazon UK Niche (2026) - Flapen"
---
# **whiteboard with stand**
**Worth a look**
Shows low returns (0.9%), but soft demand (-14.1% this quarter) keeps it on the watch list.
Market size 34Growth 18Conversion 32Competition 72Returns 95Price range 76Avg price 94Brand share 38Review moat 45Quality gap 67
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****£48.03**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£11.15–£122.76**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,022.37**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****£166K**
£166K/yr · 136K searches
**Conversion**
**Okay****2.5%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-14.1%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, whiteboard with stand is a £166K/yr Amazon United Kingdom market (136K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **whiteboard with stand market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **£144K–£192K**
- units × avg price
- **Conversion rate**
- **2.5%**
- **Avg BSR**
- **#67**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **97%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **189 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**33**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 84%
**Open market**
**15%**
- VIZ-PRO54% - Nicpro13% - maxtek7% - FEFE4% - DoorBoard4% - OWill3% - Open — no brand owns it (9 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.1% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/stationery-office-supplies/whiteboard-with-stand/trend)
## **Top whiteboard with stand search terms**
- **whiteboard with stand**32K/yr-21.7%2.5% conv. - **standing whiteboard**17K/yr-4.2%1.6% conv. - **white board with stand**14K/yr-13.6%2.4% conv. - **whiteboard stand**14K/yr-20.1%1.4% conv. - **whiteboard on wheels**12K/yr-15.9%3.0% conv. - **whiteboard easel**9K/yr-12.7%2.0% conv. - **mobile whiteboard**9K/yr-2.7%1.3% conv. - **whiteboard on stand**8K/yr-8.5%2.6% conv. - **white board stand**6K/yr-11.8%1.8% conv. - **free standing whiteboard**5K/yr+0.5%2.2% conv. [**All search terms **](https://flapen.com/research/uk/stationery-office-supplies/whiteboard-with-stand/search-terms)
## **Top whiteboard with stand products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£7K8%£13K12%£20K16%£27K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**VIZ-PRO Light Melamine Tripod Whiteboard Flipchart Easel 90 x 60 cm**VIZ-PRO**£36.66**4.4★3,311 rev](https://www.amazon.co.uk/dp/B01DLZHN6Y) [2**Nicpro Dry Erase Mini Whiteboard A3 40 x 30 cm Double Sided Small Magnetic Desktop White Board with Stand 8 Pens 1 Eraser 4 Magnet Portable Board Easel for Kids Students School Supplies Office**Nicpro**£14.14**4.6★2,103 rev](https://www.amazon.co.uk/dp/B09Q6371R6) [3**VIZ-PRO Double Sided Mobile Whiteboard Magnetic Rolling Board 120 x 90 cm**VIZ-PRO**£76.55**4.2★553 rev](https://www.amazon.co.uk/dp/B0CBTJ9JBH) [4**VIZ-PRO Flip Chart Whiteboard 90x60cm Black Magnetic Whiteboard with Stand**VIZ-PRO**£46.19**4.5★1,746 rev](https://www.amazon.co.uk/dp/B09YTX18HH) [5**VIZ-PRO Double Sided Magnetic Stand Whiteboard 120 x 60 cm**VIZ-PRO**£53.15**4.1★544 rev](https://www.amazon.co.uk/dp/B010B1ROR4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Double-Sided Magnetic Mobile Whiteboard with Stand 90 x 60cm Rolling Whiteboard Dry Erase Board on Wheels Large Adjustable Protable Standing White Boards for Home School Office 60x90cm**VioroKew**£38.48**1 rev7mo ago](https://www.amazon.co.uk/dp/B0G8JRV6R4) [**Double-Sided Mobile Whiteboard Magnetic Rolling Dry Erase White Board with Wheels Height Adjustable White Board on Stand with 5 Markers 12 Magnetic Nails Eraser for Office Classroom Home 60x90cm**Makamsui**£26.46**0 rev8mo ago](https://www.amazon.co.uk/dp/B0FZ9PH32B) [**DoorBoard No-Drill Magnetic Whiteboard for Over-Door and Wall-Mount 60X90 CM Portable White Board with Aluminium Frame | Includes Marker Pens Magnets and Eraser**DoorBoard**£26.43**269 rev1y ago](https://www.amazon.co.uk/dp/B0DMFXV7FN) [**maxtek Whiteboard on Wheels 120 x 90 cm Magnetic White Board with Stand**maxtek**£78.76**626 rev1y ago](https://www.amazon.co.uk/dp/B0DKDQRBPK) [**Double-Sided Magnetic Mobile Whiteboard Dry Erase Board with Black Markers Eraser Magnets & Marker Tray and Rolling Stand for School Office and Home (120x90)**FEFE**£72.50**23 rev2y ago](https://www.amazon.co.uk/dp/B0CW3RRNCS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Double-Sided Mobile Whiteboard Magnetic Rolling Dry Erase White Board with Wheels Height Adjustable White Board on Stand with 5 Markers 12 Magnetic Nails Eraser for Office Classroom Home 60x90cm**Makamsui**£26.46**0.0★**▲ 193%**](https://www.amazon.co.uk/dp/B0FZ9PH32B) [**VIZ-PRO Double-Sided Magnetic Revolving Mobile Whiteboard 60 x 120 cm**VIZ-PRO**£61.25**4.1★**▲ 192%**](https://www.amazon.co.uk/dp/B01BUS6HCA) [**OWill Black Dry Erase Whiteboard 30 X 40 cm Magnetic Desktop Whiteboard with Stand A3 Small White Board with 8 Pens Portable Double-Sided White Board Easel for Drawing School Supplies**OWill**£14.55**4.5★**▲ 179%**](https://www.amazon.co.uk/dp/B09WVJZ5VN) [**DOLLAR BOSS Magnetic Desktop Whiteboard 20x30cm Double Sided Dry Erase Small White Board with Stand A4 Mini Whiteboard 8 Pens 1 Eraser for Home Office Back to School Supplies**DOLLAR BOSS**£11.33**4.4★**▲ 117%**](https://www.amazon.co.uk/dp/B0CD293R1T) [**VIZ-PRO Flip Chart Whiteboard 90 x 60 cm Magnetic Whiteboard with Stand**VIZ-PRO**£46.32**4.5★**▲ 84%**](https://www.amazon.co.uk/dp/B07SDG7MJC)
**~~View all trending →~~**
## **What buyers say about whiteboard with stand**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“really well made”*
**Size-Overall**10%
*“Size is the best for me”*
**Value For Money**10%
*“Good value”*
**Strength**8%
*“Once fitted, the whiteboard looks very smart, and seems very sturdy”*
**Advertised Vs Actual Product**7%
*“Great item just as advertised”*
**Assembly/Installation**6%
*“Easy to assemble”*
**Magnetic Strength/Adsorption**6%
*“Magnetic”*
**Ease Of Use**4%
*“is easy to use”*
**Ease Of Cleaning**3%
*“wipes completely clean”*
**Durability**3%
*“seems well made and durable”*
### **What buyers complain about **
**Assembly/Installation**14%
*“Pain to set up”*
**Ease Of Cleaning**10%
*“Wont wipe clean”*
**Quality-Overall**9%
*“Markers are crap”*
**Advertised Vs Actual Product**7%
*“False advertising”*
**Dry/Empty Ink**6%
*“The markers that come with are so dry”*
**Durability**5%
*“Fell apart after a week”*
**Strength**5%
*“the stand a little bit flimsy”*
**Size-Overall**3%
*“portability. is a little big tho”*
**Ink Leakage**2%
*“But still ink stains, I used the marker bought together with this item, very disappointed”*
**Mounting**2%
*“I think the mount could be a bit less annoying to adjust”*
### **Top return reasons **
**Size-Overall**46%
**Defective Material/Parts**8%
**Scratch Resistance**6%
**Quality-Overall**5%
**Strength**5%
**Magnetic Strength/Adsorption**2%
**Functionality-Overall**2%
**Value For Money**2%
**Paper Quality**2%
**Wrinkles**1%
## **Common questions**
- **Is whiteboard with stand profitable to sell on Amazon United Kingdom?**
- The niche generates £166K/yr across 35 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -14.1%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the whiteboard with stand niche?**
- 15 brands and 33 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in whiteboard with stand?**
- Top complaints mined from reviews: Assembly/Installation, Ease Of Cleaning, Quality-Overall. The return rate is 0.9%.
- **When does demand for whiteboard with stand peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the whiteboard with stand niche?**
- Listings span £11.15–£122.76; the average listing price is £48.03 (sweet spot $15–$100). The average incumbent carries 2,022 reviews — the moat a new listing must climb.
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