---
title: "Scientific Calculator — £1.6M/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/stationery-office-supplies/scientific-calculator"
last_updated: "2026-07-31T08:09:51.323Z"
locale: en
meta:
description: "Niche score 55/100 · £1.6M/yr market. Brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · £1.6M/yr market. Brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Scientific Calculator — £1.6M/yr Amazon UK Niche (2026) - Flapen"
---
# **scientific calculator**
**Worth a look**
Shows low returns (0.9%), but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.
Market size 89Growth 38Conversion 73Competition 52Returns 96Price range 48Avg price 47Brand share 18Review moat 27Quality gap 38
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Market size**
**Great****£1.6M**
£1.6M/yr · 2.1M searches
**Conversion**
**Good****6.8%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****£4.70–£24.55**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****£11.63**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+10.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,831.92**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, scientific calculator is a £1.6M/yr Amazon United Kingdom market (2.1M searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 55/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scientific calculator market data**
- **Units sold / yr**
- **200K–250K**
- avg 10,000–12,500/product
- **Revenue / yr**
- **£2.3M–£2.9M**
- units × avg price
- **Conversion rate**
- **6.8%**
- **Avg BSR**
- **#11**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **71%**
- **Out of stock**
- **5.3%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**122**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 96%
**Open market**
**6%**
- Casio68% - RENUS8% - Helix8% - Helect6% - WECKEW2% - REOKILY2% - Open — no brand owns it (5 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +10.7% search growth over the last 90 days.
150K100KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 3.6×
[**Open Trend **](https://flapen.com/research/uk/stationery-office-supplies/scientific-calculator/trend)
## **Top scientific calculator search terms**
- **scientific calculator**735K/yr+24.0%9.5% conv. - **casio calculator**332K/yr+4.9%6.5% conv. - **casio scientific calculator**293K/yr-12.7%8.3% conv. - **scientific calculator casio**158K/yr+10.5%9.3% conv. - **calculator casio**126K/yr-9.9%6.1% conv. - **casio fx-83gtcw**60K/yr+40.3%10.9% conv. - **scientific calculators**64K/yr-8.0%4.3% conv. - **calculator scientific casio**35K/yr-11.1%8.9% conv. - **casio calculator scientific**47K/yr-17.8%6.4% conv. - **casio fx-85gtcw**35K/yr+90.8%10.6% conv. [**All search terms **](https://flapen.com/research/uk/stationery-office-supplies/scientific-calculator/search-terms)
## **Top scientific calculator products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£65K8%£131K12%£196K16%£261K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Casio fx-83GTCW+ Scientific Calculator Black (UK Version) - Upgrade from previous fx-83GTCW model**Casio**£12.21**4.6★92 rev](https://www.amazon.co.uk/dp/B0FTG8W8FD) [2**Casio fx-85GTCW+ Scientific Calculator Black (UK Version) - Upgrade from previous fx-85GTCW model**Casio**£13.53**4.6★4,591 rev](https://www.amazon.co.uk/dp/B0FTGFDT18) [3**Casio fx-85GTCW Black Scientific Calculator**Casio**£10.61**4.6★4,591 rev](https://www.amazon.co.uk/dp/B0BVW38KQH) [4**Casio fx-991CW Advanced Scientific Calculator (UK Version)**Casio**£20.32**4.7★2,588 rev](https://www.amazon.co.uk/dp/B0BVVZYNQH) [5**RENUS 2-Line Engineering Scientific Calculator Function Calculator for Student and Teacher**RENUS**£6.27**4.4★5,613 rev](https://www.amazon.co.uk/dp/B07TR5LQSL)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Casio fx-85GTCW+ Scientific Calculator Green (UK Version) - Upgrade from previous fx-85GTCW model**Casio**£14.11**4,591 rev5mo ago](https://www.amazon.co.uk/dp/B0FTGCJ4SF) [**Casio fx-85GTCW+ Scientific Calculator Black (UK Version) - Upgrade from previous fx-85GTCW model**Casio**£13.53**4,591 rev6mo ago](https://www.amazon.co.uk/dp/B0FTGFDT18) [**Casio fx-83GTCW+ Scientific Calculator Black (UK Version) - Upgrade from previous fx-83GTCW model**Casio**£12.21**92 rev6mo ago](https://www.amazon.co.uk/dp/B0FTG8W8FD) [**Casio fx-83GTCW+ Scientific Calculator Pink (UK Version) - Upgrade from previous fx-83GTCW model**Casio**£13.81**92 rev6mo ago](https://www.amazon.co.uk/dp/B0FTGB2C8H) [**Scientific Calculator YWAXYWA | 2-Line Display & Slide-On Hard Cover | For Secondary School Students 2nd Gen**YWAXYWA**£4.77**40 rev8mo ago](https://www.amazon.co.uk/dp/B0G2YN14K4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Casio fx-83GTCW+ Scientific Calculator Black (UK Version) - Upgrade from previous fx-83GTCW model**Casio**£12.21**4.6★**▲ 308%**](https://www.amazon.co.uk/dp/B0FTG8W8FD) [**Casio fx-85GTCW+ Scientific Calculator Green (UK Version) - Upgrade from previous fx-85GTCW model**Casio**£14.11**4.6★**▲ 259%**](https://www.amazon.co.uk/dp/B0FTGCJ4SF) [**Casio fx-85GTCW+ Scientific Calculator Black (UK Version) - Upgrade from previous fx-85GTCW model**Casio**£13.53**4.6★**▲ 253%**](https://www.amazon.co.uk/dp/B0FTGFDT18) [**Casio fx-83GTCW+ Scientific Calculator Pink (UK Version) - Upgrade from previous fx-83GTCW model**Casio**£13.81**4.6★**▲ 218%**](https://www.amazon.co.uk/dp/B0FTGB2C8H) [**Scientific Calculator YWAXYWA | 2-Line Display & Slide-On Hard Cover | For Secondary School Students 2nd Gen**YWAXYWA**£4.77**4.3★**▲ 203%**](https://www.amazon.co.uk/dp/B0G2YN14K4)
**~~View all trending →~~**
## **What buyers say about scientific calculator**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**19%
*“Good for the price”*
**Quality-Overall**19%
*“EXCELLENT PRODUCT”*
**Advertised Vs Actual Product**12%
*“As described”*
**Ease Of Use**12%
*“Easy to use”*
**Touch/Button Controls**5%
*“The buttons feel responsive”*
**Color**5%
*“Nice colour”*
**Strength**4%
*“not flimsy, and the slide cover is useful as it just lives in the bottom of his school bag”*
**Durability**3%
*“reliable”*
**Battery Life**3%
*“Battery life seems strong so far”*
**Efficiency**2%
*“It works perfectly”*
### **What buyers complain about **
**Touch/Button Controls**15%
*“Difficult to find the relevant buttons”*
**Functionality-Overall**11%
*“DOESN'T WORK”*
**Durability**10%
*“IT STOPPED WORKING CORRECTLY YESTERDAY”*
**Instructions/User Manual/Troubleshooting**7%
*“user manual absolutely unhelpful”*
**Battery Life**6%
*“Battery Dead on Arrival”*
**Value For Money**6%
*“Not the cheapest option”*
**Quality-Overall**5%
*“Average quality product”*
**Advertised Vs Actual Product**4%
*“Very poor description”*
**Ease Of Use**4%
*“Other than that the interface is very clunky”*
**Display Brightness**2%
*“that is much higher contrast than a non-illuminated surface”*
### **Top return reasons **
**Functionality-Overall**33%
**Certifications**12%
**Touch/Button Controls**8%
**Defective Material/Parts**5%
**Quality-Overall**5%
**Value For Money**4%
**Compatibility-Overall**4%
**Product Condition**4%
**Advertised Vs Actual Product**4%
**Ease Of Use**3%
## **Common questions**
- **Is scientific calculator profitable to sell on Amazon United Kingdom?**
- The niche generates £1.6M/yr across 24 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is +10.7%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the scientific calculator niche?**
- 11 brands and 122 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in scientific calculator?**
- Top complaints mined from reviews: Touch/Button Controls, Functionality-Overall, Durability. The return rate is 0.9%.
- **When does demand for scientific calculator peak?**
- Demand peaks in Aug–Sep; the busiest month runs 3.6× the quietest.
- **What does it cost to enter the scientific calculator niche?**
- Listings span £4.70–£24.55; the average listing price is £11.63 (sweet spot $15–$100). The average incumbent carries 3,832 reviews — the moat a new listing must climb.
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