---
title: "Trend — retractable badge holder - Flapen"
canonical_url: "https://flapen.com/research/uk/stationery-office-supplies/retractable-badge-holder/trend"
last_updated: "2026-07-31T17:17:27.982Z"
locale: en
meta:
  description: "Niche score 55/100 · £95K/yr market · 348K searches/yr. Pricing outside the sweet spot ($5.77 avg) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · £95K/yr market · 348K searches/yr. Pricing outside the sweet spot ($5.77 avg) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — retractable badge holder - Flapen"
---

# **retractable badge holder**

**Worth a look**

Shows low returns (0.4%), but pricing outside the sweet spot ($5.77 avg) keeps it on the watch list.

Market size 24Growth 25Conversion 56Competition 81Returns 98Price range 56Avg price 16Brand share 91Review moat 38Quality gap 58

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****44%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****4.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****£2.36–£31.02**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,743.38**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-0.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****£95K**

£95K/yr · 348K searches

**Avg price**

**Bad****£5.77**

avg listing price — sweet spot $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")