---
title: "Search terms — post it notes - Flapen"
canonical_url: "https://flapen.com/research/uk/stationery-office-supplies/post-it-notes/search-terms"
last_updated: "2026-07-31T08:56:17.844Z"
locale: en
meta:
  description: "Niche score 59/100 · £1.7M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £1.7M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — post it notes - Flapen"
---

# **post it notes**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 90Growth 20Conversion 98Competition 63Returns 99Price range 0Avg price 17Brand share 61Review moat 48Quality gap 42

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****16.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****£1.7M**

£1.7M/yr · 1.7M searches

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****1,718.04**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-10.6%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£6.16**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£2.18–£14.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100