---
title: "Mothers Day Gift Bag — £25K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/stationery-office-supplies/mothers-day-gift-bag"
last_updated: "2026-07-31T14:28:19.655Z"
locale: en
meta:
description: "Niche score 33/100 · £25K/yr market · 88K searches/yr · £3.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 33/100 · £25K/yr market · 88K searches/yr · £3.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mothers Day Gift Bag — £25K/yr Amazon UK Niche (2026) - Flapen"
---
# **mothers day gift bag**
**Skip it**
Soft demand (-98.0% this quarter) — this niche doesn't clear our bar today.
Market size 6Growth 0Conversion 75Competition 18Returns 99Price range 0Avg price 11Brand share 20Review moat 74Quality gap 60
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****7.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****532.8**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£3.95**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****£25K**
£25K/yr · 88K searches
**Growth**
**Bad****-98.0%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£2.23–£5.94**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, mothers day gift bag is a £25K/yr Amazon United Kingdom market (88K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Mar. Verdict: Skip it — 33/100.
Data updated Jul 29, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mothers day gift bag market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **£24K–£32K**
- units × avg price
- **Conversion rate**
- **7.1%**
- **Avg BSR**
- **#1,602**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **90%**
- **Out of stock**
- **28.4%**
- **Avg brand age**
- **18 months**
- **Avg seller age**
- **208 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**11**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**4%**
- JEKUGOT31% - Glick27% - Hallmark20% - Me To You10% - PopManko5% - COMOOKA4% - Open — no brand owns it (1 brand, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -98.0% search growth over the last 90 days.
45K35KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar · busiest ÷ quietest = 150.6×
[**Open Trend **](https://flapen.com/research/uk/stationery-office-supplies/mothers-day-gift-bag/trend)
## **Top mothers day gift bag search terms**
- **mum gift bag**6K/yr-67.5%6.1% conv. - **mothers day gift bag**55K/yr-99.2%1.7% conv. - **mothers day bag**8K/yr-98.9%1.2% conv. - **gift bag mothers day**5K/yr-99.2%17.1% conv. - **mothers day gift bags**6K/yr-99.5%0.0% conv. - **mothers day gift bags medium**4K/yr-99.6%0.0% conv. - **large mothers day gift bag**5K/yr-99.7%8.3% conv. [**All search terms **](https://flapen.com/research/uk/stationery-office-supplies/mothers-day-gift-bag/search-terms)
## **Top mothers day gift bag products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£2K20%£5K30%£7K40%£10K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Medium Gift Bag Mum Gift Bag with Wrapping Paper and Cards Personalized Birthday Pape Bags for Mummy Birthday Women Mothers Day Presents Packaging (Pink)**JEKUGOT**£5.05**4.7★8 rev](https://www.amazon.co.uk/dp/B0FNR4BCSF) [2**Glick Luxury Gift Bag Love You Mum Gift Bag Suitable for Mothers Day and Mums Birthday Petals and Posies With Love Design 20w x 22.5h x 10.0d cms Pink & Purple**Glick**£3.84**4.5★12 rev](https://www.amazon.co.uk/dp/B0DV5HYP4X) [3**Hallmark Large Gift Bag Elegant Floral Design for Birthday Mothers Day Anniversary**Hallmark**£2.77**4.6★2,134 rev](https://www.amazon.co.uk/dp/B08CZW946N) [4**Glick Mothers Day Gift Bag Medium Size Best Mum Ever Bright & Colourful for Mum on her Birthday and Mothers Day 20 x 22.5 x 10 cms Bright Multi**Glick**£3.59**4.1★7 rev](https://www.amazon.co.uk/dp/B0GH167LX2) [5**Me To You Bear Mothers Day Small Gift Bag**Me To You**£2.23**4.6★6 rev](https://www.amazon.co.uk/dp/B0FD463HRR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Birthday Gift Bag for Mum Happy birthday Gift Bag Pink Heart for Mummy Mother with Tissue Paper Small Medium Size Mum Present Wrap Pink**COMOOKA**£4.33**0 rev1mo ago](https://www.amazon.co.uk/dp/B0H5C8B7F8) [**Glick Mothers Day Gift Bag Medium Size Best Mum Ever Bright & Colourful for Mum on her Birthday and Mothers Day 20 x 22.5 x 10 cms Bright Multi**Glick**£3.59**7 rev6mo ago](https://www.amazon.co.uk/dp/B0GH167LX2) [**Mothers Day Gift Bag Mothers Day Gift Bags and Wrapping Paper Floral Mum Gift Bag for Presents with Handle (Mothers Day)**PopManko**£5.94**8 rev7mo ago](https://www.amazon.co.uk/dp/B0G4P5M8V5) [**Medium Gift Bag Mum Gift Bag with Wrapping Paper and Cards Personalized Birthday Pape Bags for Mummy Birthday Women Mothers Day Presents Packaging (Pink)**JEKUGOT**£5.05**8 rev11mo ago](https://www.amazon.co.uk/dp/B0FNR4BCSF) [**Me To You Bear Mothers Day Small Gift Bag**Me To You**£2.23**6 rev1y ago](https://www.amazon.co.uk/dp/B0FD463HRR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Birthday Gift Bag for Mum Happy birthday Gift Bag Pink Heart for Mummy Mother with Tissue Paper Small Medium Size Mum Present Wrap Pink**COMOOKA**£4.33**0.0★**▲ 1000%**](https://www.amazon.co.uk/dp/B0H5C8B7F8) [**Medium Gift Bag Mum Gift Bag with Wrapping Paper and Cards Personalized Birthday Pape Bags for Mummy Birthday Women Mothers Day Presents Packaging (Pink)**JEKUGOT**£5.05**4.7★**▲ 418%**](https://www.amazon.co.uk/dp/B0FNR4BCSF) [**BBLIKE Medium Gift Bags for Present - 2 Pcs Birthday Gift Bag with 4 Wrappers and 2 Cards Luxury Paper Bags with Handles for Girls Womens Wedding Party Christmas Valentines Bridesmaid (Pink Black)**BBLIKE**£4.27**4.6★**▲ 308%**](https://www.amazon.co.uk/dp/B0CYFYLF5Y) [**Glick Luxury Gift Bag Love You Mum Gift Bag Suitable for Mothers Day and Mums Birthday Petals and Posies With Love Design 20w x 22.5h x 10.0d cms Pink & Purple**Glick**£3.84**4.5★**▲ 39%**](https://www.amazon.co.uk/dp/B0DV5HYP4X) [**Me To You Bear Mothers Day Small Gift Bag**Me To You**£2.23**4.6★**▲ 22%**](https://www.amazon.co.uk/dp/B0FD463HRR)
**~~View all trending →~~**
## **What buyers say about mothers day gift bag**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**39%
*“Amazing quality”*
**Gifting Purpose**14%
*“Gifts”*
**Size-Overall**10%
*“Great size”*
**Value For Money**9%
*“price was fair”*
**Strength**7%
*“It feels quite sturdy”*
**Design-Overall**5%
*“The design is simple yet attractive, making it suitable for birthdays, weddings, baby showers, graduations, or holiday gifts”*
**Advertised Vs Actual Product**3%
*“As described”*
**Shape/Style**2%
*“The floral design looks elegant”*
**Ease Of Use**2%
*“Makes men's lives a whole lot easier”*
**Print Quality**1%
*“great print”*
### **What buyers complain about **
**Size-Overall**65%
*“This bag is not large”*
**Value For Money**6%
*“Looks expensive”*
**Gifting Purpose**6%
*“But won't to waste still chuffed will use for another present later”*
**Quality-Overall**1%
*“The Quality isn't that good it's alittle thin”*
**Thickness**1%
*“The Quality isn't that good it's alittle thin”*
### **Top return reasons **
**Size-Overall**90%
**Quality-Overall**5%
**Color**3%
**Value For Money**3%
## **Common questions**
- **Is mothers day gift bag profitable to sell on Amazon United Kingdom?**
- The niche generates £25K/yr across 10 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -98.0%. Flapen's verdict: Skip it (33/100).
- **How competitive is the mothers day gift bag niche?**
- 7 brands and 11 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in mothers day gift bag?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Gifting Purpose. The return rate is 0.2%.
- **When does demand for mothers day gift bag peak?**
- Demand peaks in Mar; the busiest month runs 150.6× the quietest.
- **What does it cost to enter the mothers day gift bag niche?**
- Listings span £2.23–£5.94; the average listing price is £3.95 (sweet spot $15–$100). The average incumbent carries 533 reviews — the moat a new listing must climb.
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