---
title: "Trend — mini whiteboard - Flapen"
canonical_url: "https://flapen.com/research/uk/stationery-office-supplies/mini-whiteboard/trend"
last_updated: "2026-07-31T12:25:31.831Z"
locale: en
meta:
  description: "Niche score 60/100 · £339K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · £339K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — mini whiteboard - Flapen"
---

# **mini whiteboard**

**Worth a look**

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 53Growth 18Conversion 83Competition 77Returns 97Price range 65Avg price 23Brand share 72Review moat 45Quality gap 63

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.1%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****38%**

top-5 click share — an open shelf

**Brand share**

**Good****62%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****£2.65–£37.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****£339K**

£339K/yr · 457K searches

**Review moat**

**Okay****2,003.68**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****£8.19**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-14.6%**

90-day search growth — must beat 0% to launch