[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-uk-stationery-office-supplies-easter-cards":137},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"11052591","Home & Garden","home-garden","\u002Fresearch\u002Fuk\u002Fhome-garden",5777,1496729572,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"344155031","Grocery","grocery","\u002Fresearch\u002Fuk\u002Fgrocery",2977,930144869,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"66280031","Health & Personal Care","health-personal-care","\u002Fresearch\u002Fuk\u002Fhealth-personal-care",2063,840581432,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"117333031","Beauty","beauty","\u002Fresearch\u002Fuk\u002Fbeauty",2481,653104681,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"560800","Electronics & Photo","electronics-photo","\u002Fresearch\u002Fuk\u002Felectronics-photo",1427,651418915,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"79904031","DIY & Tools","diy-tools","\u002Fresearch\u002Fuk\u002Fdiy-tools",2225,502438109,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"340832031","Computers & Accessories","computers-accessories","\u002Fresearch\u002Fuk\u002Fcomputers-accessories",1028,445978821,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"11961408031","Fashion","fashion","\u002Fresearch\u002Fuk\u002Ffashion",2461,370780225,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"340841031","Pet Supplies","pet-supplies","\u002Fresearch\u002Fuk\u002Fpet-supplies",875,283781189,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"595314","Toys & Games","toys-games","\u002Fresearch\u002Fuk\u002Ftoys-games",1773,238165752,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"319530011","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fuk\u002Fsports-outdoors",792,192105477,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"192414031","Stationery & Office Supplies","stationery-office-supplies","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies",835,166331511,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"60032031","Baby Products","baby-products","\u002Fresearch\u002Fuk\u002Fbaby-products",638,162171515,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"248878031","Automotive","automotive","\u002Fresearch\u002Fuk\u002Fautomotive",811,162029817,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"5866055031","Business, Industry & Science","business-industry-science","\u002Fresearch\u002Fuk\u002Fbusiness-industry-science",741,147753245,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"213078031","Lighting","lighting","\u002Fresearch\u002Fuk\u002Flighting",370,66322056,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"908799031","Large Appliances","large-appliances","\u002Fresearch\u002Fuk\u002Flarge-appliances",75,45125377,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"340838031","Musical Instruments & DJ","musical-instruments-dj","\u002Fresearch\u002Fuk\u002Fmusical-instruments-dj",171,40128933,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"72954031","Everything Else","everything-else","\u002Fresearch\u002Fuk\u002Feverything-else",25,1318358,{"amazonNicheId":138,"marketplaceFlag":139,"country":140,"category":143,"niche":144,"verdict":174,"baselines":206,"demand":211,"seasonality":275,"brandShare":276,"products":286,"feedback":313,"searchTerms":364,"related":407,"lastUpdated":162},"6689dab9-5aca-4d9f-a7f6-f4a918abefb5","uk",{"flag":139,"name":141,"currency":142},"United Kingdom","GBP",{"nodeId":82,"label":83,"slug":84,"href":85},{"marketSize":145,"searchVolume":146,"growth360":147,"growth90":148,"searchConversion":145,"top5ClickShare":149,"top5BrandShare":149,"avgRating":150,"avgReviewCount":151,"avgPrice":152,"priceMin":153,"priceMax":154,"productCount":155,"unitsSoldMax":156,"sponsoredPct":145,"returnRate":157,"successfulLaunches360":145,"newProducts360":149,"amazonNicheId":138,"title":158,"slug":159,"href":160,"leafCategoryName":161,"scrapedAt":162,"brandCount":155,"brandCountYearAgo":155,"sellerCount":163,"signals":164,"avgBsr":165,"pageQuality":145,"unitsSoldMin":166,"unitsSoldAvgMin":167,"unitsSoldAvgMax":168,"revenueMin":169,"revenueMax":170,"avgBrandAgeMonths":171,"avgSellerAgeDays":172,"top20ClickShare":149,"top20BrandShare":149,"primePct":149,"oosRate":173},0,374209,3.2243,-0.9968,1,4.5,210,3.08,1.65,3.9,3,40000,0.0012,"easter cards","easter-cards","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies\u002Feaster-cards","Cards & Card Stock","2026-07-29T12:16:44.895006+00:00",7,[],1418,30000,100,250,92400,123200,31,197,0.1938,{"score":175,"verdict":176,"components":177},19,"skip",[178,181,183,186,188,190,193,198,201,204],{"key":179,"score":145,"weight":180,"raw":145},"marketSize",0.15,{"key":182,"score":145,"weight":180,"raw":148},"growth",{"key":184,"score":145,"weight":185,"raw":145},"conversion",0.1,{"key":187,"score":145,"weight":180,"raw":149},"competition",{"key":189,"score":145,"weight":185,"raw":149},"brandShare",{"key":191,"score":192,"weight":185,"raw":150},"qualityGap",42,{"key":194,"score":195,"weight":196,"raw":197},"reviewMoat",90,0.05,209.67,{"key":199,"score":200,"weight":185,"raw":157},"returns",99,{"key":202,"score":203,"weight":196,"raw":152},"avgPrice",9,{"key":205,"score":145,"weight":196,"raw":145},"priceRange",{"avgRating":207,"medianPrice":208,"medianReturnRate":209,"nichesTracked":210},4.36,12.11,0.0064,27545,{"points":212,"droppedPartialWeek":274},[213,216,219,222,225,228,231,234,237,240,243,246,249,252,254,257,260,263,266,269,271],{"week":214,"volume":215},"2026-03-01",18696,{"week":217,"volume":218},"2026-03-08",26707,{"week":220,"volume":221},"2026-03-15",38255,{"week":223,"volume":224},"2026-03-22",48961,{"week":226,"volume":227},"2026-03-29",81321,{"week":229,"volume":230},"2026-04-05",89662,{"week":232,"volume":233},"2026-04-12",4556,{"week":235,"volume":236},"2026-04-19",783,{"week":238,"volume":239},"2026-04-26",330,{"week":241,"volume":242},"2026-05-03",199,{"week":244,"volume":245},"2026-05-10",97,{"week":247,"volume":248},"2026-05-17",92,{"week":250,"volume":251},"2026-05-24",87,{"week":253,"volume":251},"2026-05-31",{"week":255,"volume":256},"2026-06-07",105,{"week":258,"volume":259},"2026-06-14",117,{"week":261,"volume":262},"2026-06-21",59,{"week":264,"volume":265},"2026-06-28",93,{"week":267,"volume":268},"2026-07-05",49,{"week":270,"volume":121},"2026-07-12",{"week":272,"volume":273},"2026-07-19",36,false,null,{"top":277,"otherBrandCount":145,"otherClickShare":145},[278,281,284],{"brand":279,"clickShare":280},"Hallmark",0.3659,{"brand":282,"clickShare":283},"YLAB",0.3171,{"brand":285,"clickShare":283},"Piccadilly Greetings",[287,296,304],{"asin":288,"title":289,"brand":279,"imageUrl":290,"price":154,"rating":291,"reviews":292,"clickShare90":280,"clickShare360":293,"launchDate":294,"amazonUrl":295},"B09QQQBGF1","Hallmark Easter Card Multipack Pack of 10 Easter Cards Forever Friends Bears Design Pink Blue","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31DhkXY1EfL.jpg",4.6,533,0.4211,"2022-01-19","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB09QQQBGF1",{"asin":297,"title":298,"brand":282,"imageUrl":299,"price":300,"rating":150,"reviews":195,"clickShare90":283,"clickShare360":301,"launchDate":302,"amazonUrl":303},"B0CS1N2MC3","8 Happy Easter Cards with Envelopes Colourful Easter Egg & Spring Flowers Designs Premium Quality 210 GSM Cardstock 12x12cm Ideal for Family Friends & Colleagues Designed in the UK","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41M2vP19cYL.jpg",3.68,0.4041,"2024-01-10","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0CS1N2MC3",{"asin":305,"title":306,"brand":285,"imageUrl":307,"price":153,"rating":308,"reviews":309,"clickShare90":283,"clickShare360":310,"launchDate":311,"amazonUrl":312},"B0GLR4V9QV","Easter Card Open Happy Easter - 7 x 5 inches - Piccadilly Greetings","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51NS72+rnML.jpg",4.4,6,0.1747,"2026-02-05","https:\u002F\u002Fwww.amazon.co.uk\u002Fdp\u002FB0GLR4V9QV",{"love":314,"hate":356,"returnReasons":357},[315,322,328,334,339,343,347,351],{"topic":316,"percentOfMentions":317,"verbatims":318},"Quality-Overall",0.34619999999999995,[319,320,321],"These Easter cards are good quality and really pretty","Decent enough","Good quality",{"topic":323,"percentOfMentions":324,"verbatims":325},"Paper Quality",0.15380000000000002,[326,327],"Really sweet well made cards","quality paper",{"topic":329,"percentOfMentions":324,"verbatims":330},"Value For Money",[331,332,333],"Great value","for the price you can't go wrong","Good value and traditional",{"topic":335,"percentOfMentions":336,"verbatims":337},"Advertised Vs Actual Product",0.07690000000000001,[338],"As expected",{"topic":340,"percentOfMentions":336,"verbatims":341},"Color",[342],"Very pretty",{"topic":344,"percentOfMentions":336,"verbatims":345},"Fun\u002FEntertainment Experience",[346],"Great fun embracing the happy side of Easter",{"topic":348,"percentOfMentions":336,"verbatims":349},"Strength",[350],"sturdy",{"topic":352,"percentOfMentions":353,"verbatims":354},"Design-Overall",0.0385,[355],"Nice designe for all ages",[],[358,360,362],{"reason":352,"pct":359},0.6,{"reason":316,"pct":361},0.2,{"reason":363,"pct":361},"Size-Overall",[365,369,374,378,382,387,391,395,399,403],{"term":158,"volume":366,"growthQoq":367,"conversionRate":368},224165,-0.9975,0.0132,{"term":370,"volume":371,"growthQoq":372,"conversionRate":373},"easter card",47678,-0.9948,0.0292,{"term":375,"volume":376,"growthQoq":377,"conversionRate":145},"easter cards multipack",42495,-0.9973,{"term":379,"volume":380,"growthQoq":381,"conversionRate":145},"charity easter cards",5692,-0.9898,{"term":383,"volume":384,"growthQoq":385,"conversionRate":386},"happy easter card",8102,-0.9933,0.0192,{"term":388,"volume":389,"growthQoq":390,"conversionRate":145},"easter cards pack",8443,-0.9936,{"term":392,"volume":393,"growthQoq":394,"conversionRate":145},"easter cards pack of 10",4853,-0.9897,{"term":396,"volume":397,"growthQoq":398,"conversionRate":145},"easter cards pack of 6",11591,-0.9965,{"term":400,"volume":401,"growthQoq":402,"conversionRate":145},"pack of easter cards",6395,-0.9966,{"term":404,"volume":405,"growthQoq":406,"conversionRate":145},"easter cards for children",7620,-0.9985,[408,415,420,425,430,436],{"title":409,"href":410,"score":411,"verdict":412,"marketSize":413,"growth90":414},"academic wall planner 2024\u002F2025","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies\u002Facademic-wall-planner-2024-2025",62,"watch",10408.91,2.1671,{"title":416,"href":417,"score":411,"verdict":412,"marketSize":418,"growth90":419},"thank you gift bags","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies\u002Fthank-you-gift-bags",52014.15,1.6992,{"title":421,"href":422,"score":411,"verdict":412,"marketSize":423,"growth90":424},"money envelopes","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies\u002Fmoney-envelopes",291577.37,-0.0467,{"title":426,"href":427,"score":411,"verdict":412,"marketSize":428,"growth90":429},"birthday cards for women","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies\u002Fbirthday-cards-for-women",1764556.16,-0.0439,{"title":431,"href":432,"score":433,"verdict":412,"marketSize":434,"growth90":435},"box files","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies\u002Fbox-files",63,773005.59,-0.2346,{"title":437,"href":438,"score":433,"verdict":412,"marketSize":439,"growth90":440},"step dad fathers day card","\u002Fresearch\u002Fuk\u002Fstationery-office-supplies\u002Fstep-dad-fathers-day-card",32784.09,48.0393]